ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

Modern Restaurant Management

DECEMBER 3, 2020

Many restaurants have had to alter how they serve customers, and some have had to close their indoor dining and become creative with extending patio season. If you don’t already have a gift card program, now would be the time to launch one. Make Your Menu Seasonal. Get Social with Digital Marketing.

Loyalty Program 539

Loyalty Program Seasonal Menu Social Media Email Marketing 539

ChowNow

FEBRUARY 7, 2025

Drive repeat business through loyalty programs, email campaigns, and promotions. Increase sales by promoting high-margin menu items and special offers. Factor in seasonal trends: If your restaurant has seasonal peaks and slow periods, adjust your budget accordingly. Looking to promote new menu items?

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

ChowNow

MARCH 7, 2025

Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. You can also use sales trends to adjust menu pricing and share customer-favorite menu items, helping you get the most out of high-demand dishes.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

ChowNow

FEBRUARY 12, 2025

Email marketing might not be as flashy as social media marketing, but for restaurants, its possibly the most effective way to stay connected with customers. Unlike social media platforms, where the algorithm overlords dictate who will and will not see your posts, emails go straight to your customers inboxeswhich they check daily.

Email Marketing 195

Email Marketing 2025 Marketing Online Ordering 195

Modern Restaurant Management

AUGUST 7, 2024

Then, layer on seasonal promotions and specials that help boost sales during slower seasons." " For cost-effective marketing, Chirone advises operators to leverage social media channels such as Yelp and local Google ads, utilize email and seek out local partnerships. "You

Marketing 471

Marketing Email Marketing Social Media Coupons 471

ChowNow

FEBRUARY 28, 2025

With your own online ordering system, you can collect emails, send promotions , and encourage repeat business with reward programs or special discounts. Theres little room for branding, and menu presentation, pricing, and promotions are often influenced by the platforms rules rather than the restaurants preferences.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

7 Shifts

OCTOBER 22, 2024

Traditional marketing strategies, like national TV ads, billboards, or widespread social media campaigns, can generate awareness, but they aren’t that effective when it comes to connecting with local customers. Add high-quality photos and videos regularly, posting as soon as new dishes are added to your menu.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

JANUARY 8, 2024

– Jaime Bettencourt, SVP of Revenue Growth & Brand Strategy, Mood Media Over the coming years, we can expect technology to play an increasingly pivotal role in the restaurant industry. During peak seasons, considering outsourcing certain services becomes a practical solution to ensure seamless operations.

2024 539

2024 Loyalty Program Cash Management Customer Experience 539

The Rail

FEBRUARY 7, 2025

Leveraging engaging and authentic video content allows restaurants to showcase their menu offerings, build a recognizable brand identity, and create a loyal base of regulars and word-of-mouth referrals. Showcasing New Menu Items and Specials While many aspects of a restaurant shape the experience guests have, the most important is the menu.

Serving 130

Serving Marketing Loyalty Program Social Media 130

ChowNow

FEBRUARY 21, 2025

Promote this offer on your website, social media, and even in-store signage to encourage customers to make the switch. Create a direct-only rewards program: Reward repeat customers for skipping third-party apps with a digital punch card or exclusive discounts.

Ordering 195

Ordering Email Marketing Online Ordering Social Media 195

ChowNow

APRIL 25, 2025

With a restaurant email list, operators have a direct line of communication with guests that cant be blocked by third-party platforms that hide your customer data or social media algorithms that no one really understands. Theyve either dined with you, placed online orders, or want to hear about upcoming events and menu items.

Email Marketing 195

Email Marketing Marketing Loyalty Program Online Ordering 195

The Rail

MAY 30, 2025

Although ambiance , narrative, and menu diversity drive choices just as much, convenience and quickness remain critical. A significant part is also played by tech integration ; loyalty programs, app-based ordering, and QR code menus are not innovations but necessities.

2025 130

2025 Loyalty Program Seasonal Menu Front of House 130

Modern Restaurant Management

DECEMBER 31, 2024

Those priorities include increased marketing and sales efforts alongside new benefits and programs to attract and retain staff. The primary response was menu price increases, with nearly 61 percent of respondents adjusting prices to cope with the new reality. Cottage cheese had a social media-fueled renaissance.

Franchising 221

Franchising Franchise 2024 Mobile Ordering 221

The Rail

NOVEMBER 22, 2024

Whether you're a seasoned owner or just starting out, these tips will help you elevate the dining experience you offer. This could include menu tasting sessions to give them a better understanding of the dishes on offer, or perhaps a wine pairing course so they can better serve the needs of customers seeking recommendations.

Customer Service 130

Customer Service Loyalty Program Customer Experience Point of Sale 130

ChowNow

MAY 9, 2025

Food Costs (COGS) Your food costs, or cost of goods sold (COGS), include everything that goes into producing your menu items, including: Recipe ingredients Beverages Condiments Disposables, like to-go containers, straws, and napkins Tracking your food costs percentage helps you understand how much of your revenue is being spent on your menu.

Operations 195

Operations Email Marketing Food Supply Seasonal Menu 195

Modern Restaurant Management

MAY 16, 2023

By displaying menu items, offers, and specials on screens, QSR operators can effectively communicate with their customers and influence their purchasing decisions. In fact, studies have shown that a majority of QSR customers make their decisions at the register, making digital menu boards an effective tool for increasing revenue.

Loyalty Program 391

Loyalty Program Advertising Seasonal Menu Customer Experience 391

Modern Restaurant Management

APRIL 11, 2024

Brands find themselves at a pivotal juncture, where they have the opportunity to both captivate customers and secure their loyalty through a thoughtful blend of innovation and tradition. Familiar, nostalgic menu items draw them in. Promoting ethically-raised meats and sustainable seafood also demonstrates responsible practices.

2024 473

2024 Customer Experience Compost Loyalty Program 473

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221

Marketing Loyalty Program 2024 2025 221

Harbor Touch

MARCH 18, 2025

Whether youre a seasoned owner or just starting out, this advice will help you boost efficiency, keep your team motivated, and turn customers into regulars. From smarter hiring to prepping for busy seasons, were sharing strategies that work across small bistros and bustling chains alike. Plan extra stock for busy seasons too.

Management 148

Management Management Seasonal Menu Cash Management 148

Modern Restaurant Management

NOVEMBER 27, 2024

Ninety-five percent of those surveyed reported using some form of AI in their restaurant, with the most common being AI-assisted inventory management (35 percent), AI menu optimization (35 percent) and AI reservations/bookings (32 percent). Holiday Spending Shift Fresh data from Big Chalk reveals a significant shift in holiday spending plans.

2025 221

2025 Loyalty Program 2024 Back of House 221

SpotOn

NOVEMBER 21, 2024

The holiday season is just one blink of an eye away. Thankfully, you still have time to strategize for the holiday season so your restaurant runs smoothly and your guests and employees are happy. Here are six ideas to help capitalize on the holiday season. For the restaurant industry, it can be challenging to manage.

Loyalty Program 98

Loyalty Program Seasonal Menu Email Marketing Cash Management 98

ChowNow

MARCH 14, 2025

On the flip side, poor operations can lead to inefficiencies that snowballlike staffing issues that slow down service, supply chain mishaps that throw off the menu, or rising costs that eat into profits. Get creative with menu planningdesigning dishes that use overlapping ingredients can reduce waste and make sourcing easier.

Operations 195

Operations Management Management Front of House 195

7 Shifts

JULY 12, 2024

Train your staff to use ingredients efficiently and plan your menu to minimize waste. As for marketing, focus on cost-effective strategies such as social media and email marketing. Customers sit down, order from a menu, and are served by waitstaff. Bars Bars mainly serve alcoholic beverages and offer a limited food menu.

Food Truck 397

Food Truck Customer Service Seasonal Menu Loyalty Program 397

The Restaurant Group

DECEMBER 1, 2024

Introducing new menu items is more than just adding dishes to your offerings—it’s about crafting an experience that captivates your guests and keeps them coming back for more. A well-planned new menu launch not only boosts customer engagement but also reinforces your restaurant’s brand identity.

Menu 88

Menu Social Media Loyalty Program Seasonal Menu 88

Modern Restaurant Management

SEPTEMBER 15, 2021

“The Discerning Diner report provides our members with the information they need to make choices around everything from menu selections and customer service options, to marketing initiatives and possible new revenue streams that today’s consumer is interested in. ” What your business offers is also just as important.

2021 447

2021 Retail Online Ordering Loyalty Program 447

Modern Restaurant Management

AUGUST 19, 2020

PopID accounts also tie to loyalty programs for automatic credit with every purchase. launched US Foods Ghost Kitchens, a program designed to guide restaurant operators every step of the way when opening their own operation, helping them easily add a new revenue stream. US Foods Ghost Kitchens. US Foods Holding Corp.

Kitchen Safety 515

Kitchen Safety Loyalty Program Delivery Customer Service 515

Modern Restaurant Management

JUNE 1, 2021

It’s crucial to access and edit your online ordering experience as necessary to keep customers informed on seasonal menu swaps, promotions, and weekly specials. In order to truly leverage the digital ordering transformation, an innovative, branded website will be clutch.

Ordering 450

Ordering Technology Mobile Ordering Online Ordering 450

ChowNow

JANUARY 27, 2021

Moreover, everyone has grown accustomed to interacting with each other digitally, via video chat, texting, social media, and yes, email. Have you updated your menu recently with a seasonal treat? Add a call-to-action to follow your restaurant on social media, so your audience can keep up with your whole crew.

Email Marketing 370

Email Marketing Marketing Online Ordering Front of House 370

Modern Restaurant Management

AUGUST 5, 2020

TouchBistro acquired Boston-based TableUp, a provider of loyalty and marketing solutions for the restaurant industry. and will enable TouchBistro to fully integrate customer loyalty and guest marketing into its all-in-one point-of-sale (POS) and restaurant management platform. TouchBistro Acquires TableUp.

Food Safety 527

Food Safety Mobile Ordering Online Ordering Kitchen Safety 527

Modern Restaurant Management

APRIL 15, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. The sharp decline in sales has reached all restaurant dayparts as regular daily routines got upended by the social distancing guidelines. percent in March.

2020 491

2020 Point of Sale Fast Casual Online Ordering 491

Modern Restaurant Management

JUNE 13, 2024

These timeless menu items have been meticulously crafted and perfected over the years, holding a special place in the hearts (and stomachs) of many. These are the menu items that customers come back to time and time again, forming lasting connections and becoming ambassadors for brands. In the $387.5

Seasonal Menu 309

Seasonal Menu Loyalty Program Innovation Point of Sale 309

The Restaurant Group

MAY 31, 2025

These emails include promotions, menu updates, special events, feedback requests, and loyalty program details, serving as a direct communication line to keep your restaurant prominent in customers’ minds. It Builds Customer Loyalty Regular, personalized email interactions maintain customer engagement.

Email Marketing 78

Email Marketing Loyalty Program Online Ordering Seasonal Menu 78

Modern Restaurant Management

MARCH 11, 2020

.” The 25th edition of Scoop features products designed to help bar-and-grill operators easily get creative and innovate with their menus, with elevated, upsell-worthy versions of their traditional bar-and-grill fare. ” Spring Scoop highlights include: Elevated, Upsell-Worthy Bar-and-Grill Favorites. Plant-Forward Offerings.

Bar 386

Bar Cash Management Loyalty Program Point of Sale 386

7 Shifts

FEBRUARY 8, 2024

You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program. Speakap Speakap is a branded employee app that brings staff together in a social media-like tool that provides onboarding, task management, and workplace messaging features.

Management 367

Management Management Operations Mobile Ordering 367

Modern Restaurant Management

MAY 31, 2024

Eating and Drinking Place Summer Employment Forecast According to the National Restaurant Association’s annual Eating and Drinking Place Summer Employment Forecast, restaurant operators will add 525,000 jobs for the summer season. This is the first time on record that demand has reached this level two summers in a row.

Online Ordering 391

Online Ordering Ordering Hiring 2024 391

Modern Restaurant Management

AUGUST 14, 2020

Earlier this month, the barbecue brand launched their latest social campaign in support of first responders encouraging fans to post a photo of a hero from their community on their personal Facebook or Instagram profile for a chance to win free barbecue for a year or $500 towards a charity of their choice. ” Ice is Doing Nice.

Franchise 474

Franchise Franchising Kitchen Safety Food Safety 474