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Struggling with Restaurant Visibility? Here’s How Video Marketing Can Help

Modern Restaurant Management

In many ways, the cuisine influences the restaurant’s style, tone, and aesthetic, which you can highlight in videos. You could also share staff highlights or tours of where you source your ingredients. Optimizing Videos for Search Engines SEO isn’t limited to written content.

Marketing 221
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Are You Invisible? Restaurant Marketing Faces a Multi-Platform Reckoning

Modern Restaurant Management

What factors influenced these results? Today’s guests are finding restaurants through a wider range of sources, including social media, review platforms, and AI tools. Operators need to think beyond SEO and embrace a strategy focused on cross-platform discoverability. ” Modern Restaurant Management (MRM).

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Seven Top Restaurant Marketing Ideas And Trends

Modern Restaurant Management

Make Use of Local SEO and Content Marketing. If you’re trying to grow your customer base, you don’t need to go all-out with your SEO campaign. Instead, use local SEO to target people in your area who are more likely to drop by and try out your dishes. Chances are, it will be a five-figure number.

Marketing 567
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How To Write A Restaurant About Us Page Description With Examples

ChowNow

Boosts SEO by Incorporating Relevant Keywords Including relevant keywords helps your restaurant website show up in local search results. Mention stand-out menu items, maybe it’s your wood-fired pizza, your locally sourced produce, or that house-made aioli your regulars won’t stop talking about.

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Serving Up Success: How Video Marketing Can Boost Restaurant Visibility

The Rail

Sharing behind-the-scenes videos of kitchen operations, ingredient sourcing, or staff introductions humanizes your restaurant and creates a deeper connection with the audience. Leveraging Influencer Collaborations Partnering with food bloggers and social media foodie influencers can be a boon for restaurants.

Marketing 130
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Tik Tok Marketing Proves Profitable

Modern Restaurant Management

Leverage SEO techniques so your restaurant shows up in search results on the app. On TikTok, restaurants can still reap the benefits of influencer marketing, with the added bonus of greater odds of appearing in TikTok’s bottomless, always-fresh suggested content on users’ For You pages.

Marketing 531
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How to Find the Target Market for Your Restaurant

ChowNow

Key customer factors that influence dining preferences, from demographics to behavior. Demographics help you define the basic characteristics of your target diners, giving you insight into who they are, what they can afford, and how their lifestyle influences their dining choices. Lets get started and find your target audience.

Marketing 195