Modern Restaurant Management

OCTOBER 23, 2023

With the fierce competition in the food industry, a well-thought-out pre-launch marketing strategy is crucial to ensure your restaurant gets the attention it deserves. Also, according to HubSpot, 71 percent of consumers are more likely to make a purchase based on social media referrals.

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Social Hospitality

NOVEMBER 22, 2019

The Acai berry market expands across the globe. According to Kenneth Research (September 2019), the Acai berry market was valued at $712 million in 2017, and it is expected to grow at a steady rate of 12.71% between 2018-2025. The Acai berry market ‘s fast growth has a lot to do with social media.

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MadMobile

APRIL 20, 2023

Social media is today’s most influential networking tool. However, sometimes managing social media marketing can feel overwhelming and almost like a second job. That’s because social media platforms are advancing and growing every day. diners have a social media account.

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Lady Boss Blogger

SEPTEMBER 5, 2020

Influencer marketing means nothing without the most important part, social media influencers! In order to get started in influencer marketing, you need to find the right kind of social media influencer for your brand. Before you start looking for influencers, […].

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Bingage

APRIL 15, 2023

Bringing Influencers marketing for your Ecommerce business on board this traditional word-of-mouth marketing by tapping into a pre-build audience. Whatever route you choose, Whatever channel you choose, you’ll find influencers everywhere, as Influencer marketing is getting bigger and bigger every day.

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Modern Restaurant Management

MARCH 19, 2020

Food bloggers and influencers are modern-day critics that can wield enough persuasive power to make or break a hospitality business. Any restaurant or F&B business can leverage this form of marketing to their benefit, it just requires a little know-how in the realm of digital networking. Micro vs. Macro Influencers.

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7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Engagement on Social Media. The key is in the way they handle their social media.

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Indoor Media

MARCH 1, 2021

Many people don’t realize that all influencers and big businesses use a range of social media tools to create and monitor content. Photo Editors The most prominent social media tools out there are photo editors. For others, it may mean improving content and growing an already vast audience.

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Modern Restaurant Management

JANUARY 31, 2024

These genuine snapshots—when shared on social media—can help paint an authentic picture of your business, and create a powerful word-of-mouth effect. Create a social media campaign that prompts customers to share content related to your business.

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Goliath Consulting

AUGUST 16, 2023

In today’s technologically driven era, the restaurant industry is no stranger to the digital space’s influence. With social media platforms leading the charge, there has been a profound impact on how eateries connect with their patrons and curate dining experiences. Let’s dive in.

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Restaurant Engine

DECEMBER 27, 2023

It’s time to think about collaborating with an influencer. As a business owner in today’s digital world, you know how important social media is to your overall marketing strategy. So, like most restaurants, you want to grow your social media presence. They use their “power” to promote your business.

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Bingage

DECEMBER 5, 2019

Well, social media is a quite familiar term for everyone! When it comes to building a marketing strategy to increase restaurant business sales , social media and online marketing is an unavoidable element. and how to take photos that are customer-friendly and proper social media monitoring.

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Typsy

NOVEMBER 9, 2020

The events of this year have proven that “traditional” (in other words, non-digital) marketing can’t give you the same edge and reach that social media can. Partnering with influencers is a great way to leverage yourself into more exposure and boost your revenue.

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Modern Restaurant Management

DECEMBER 20, 2023

So how do you thrive in a customer-driven competitive market? An integrated marketing strategy can establish the groundwork for curating memorable dining experiences, further fostering brand loyalty and generating positive word-of-mouth to grow your business to new heights. Influencers can be powerful advocates for restaurants.

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Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Communicate with Customers on Social Media. Meet your guests on social media. Such content showcases the brand favorably and works as social proof.

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7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

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The Restaurant Times

DECEMBER 17, 2021

Cafes and coffee shops across the world are discovering the power of social media. This shows the tremendous scope for coffee shops – it’s a buzzing market waiting to be captured! While most coffee shops do not actively use social media channels to promote their business, it’s the best way!

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Restaurant Engine

NOVEMBER 23, 2022

With some creative social media marketing you can convert your followers. Did you know that social media influences more than 50% of diners ? With so many people looking for a place to eat, hunting for reviews, and trying to see what others are eating, social media is the perfect place for your restaurant.

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Chowly

MAY 25, 2023

billion people use social media worldwide as of 2023. In the United States, roughly seven in 10 Americans use social media on a daily basis to connect with friends, access news, and be entertained. It means that social media is the new hangout spot for most people. What does this mean?

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Modern Restaurant Management

NOVEMBER 7, 2023

Effective full-funnel marketing strategies are vital for the success of any business, but are definitely the garnish on top for those in the food and beverage industry. The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators. This isn’t one of those cases.

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Lady Boss Blogger

AUGUST 15, 2020

Instagram offers a much more targeted and engaged audience for influencer marketing than other social media platforms. An engaged audience + trust in the influencer + more views of their posts = more sales for your brand.

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Lady Boss Blogger

AUGUST 20, 2020

Influencer marketing hits its peak on THE social media platform: Instagram. Instagram influencer marketing can really help your brand! The post How To Get Results From Instagram Influencer Marketing appeared first on LadyBossBlogger. […].

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Modern Restaurant Management

JUNE 20, 2023

So, how do you attract more customers to your restaurant in the competitive market? One way to do this is by building social proof. Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. How do you build social proof for your restaurant business?

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Modern Restaurant Management

JUNE 23, 2023

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Social Media A good story, or a mouth-watering photo or video of a signature dish, makes audiences stop scrolling and take action.

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Modern Restaurant Management

JULY 14, 2020

COVID-19 has transformed the restaurant and hospitality industry, which means that restaurants need a new approach to promoting and marketing their business to health and safety-conscious diners. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

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7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. Creating an Instagram marketing strategy for your restaurant is just a part of getting your business up and running. Instagram is influencing menu offerings, restaurant design, and marketing strategies.

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Lavu

APRIL 24, 2020

Are your restaurant’s social media pages lacking the engagement you need to drive more sales? Now more than ever, your customers are indulging in social media consumption. If you’re looking for advice to grow your followers online and create engaging social media posts for your restaurant, then this guide is for you.

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Modern Restaurant Management

FEBRUARY 18, 2022

It’s essential to adopt sound marketing strategies for your in-house food delivery business. Here are few ways you can market your in-house restaurant delivery business. Billboards : Invest a bit in your brands with billboards to help market your in-house delivery business across your store and surroundings.

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Delivery Marketing Email Marketing Social Media 188

The Rail

DECEMBER 9, 2022

By Harry Flynn, Contributor Social media has become a powerful tool that accentuates the restaurant business beyond its brick-and-mortar nature and elevates how restaurants offer their services. And leveraging Instagram influencer campaigns is one of the best ways to accelerate results. Hashtags compile similar posts together.

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Modern Restaurant Management

FEBRUARY 18, 2020

Marketing trends, mobile data insights show that Gen Z has a considerable appetite for restaurants, clean eating, fast-casual, and exciting twists on healthy dining options. The sheer market size of Gen Z and their discretionary spending dollars should make restaurants and food services businesses sit up and take notice.

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Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

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Modern Restaurant Management

APRIL 15, 2022

Instagram has become one of the most popular social media platforms for marketing. From start-ups to the leading international brands all put a lot of emphasis on Instagram marketing to boost their marketing efforts. Instagram is the digital equivalent of word-of-mouth marketing and promotion.

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Marketing Influencer Social Media Food Supply 197

Social Hospitality

JULY 30, 2018

Restaurant marketing is forever changed by Instagram. In addition to posting food shots and running Instagram ads, here are five other tactics for leveraging Instagram marketing for restaurants. User-generated content is a powerful word-of-mouth marketing tool in today’s digital world. Collaborate with Influencers.

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Social Media Marketing Influencer Customer Experience 218

Goliath Consulting

JANUARY 1, 2020

With more than 79% of the US population now using Facebook, Instagram or Twitter 1 and users projected to increase to 257 million by 2023, restaurants can no longer afford not to invest in their social media presence. In fact, more than 63% of restaurants reported to have used social media to market their business in 2018 2.

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Open for Business

MARCH 21, 2023

Word-of-mouth marketing and evangelism marketing are valuable parts of a restaurant’s marketing strategy. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.

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Marketing Social Media Email Marketing Customer Experience 78

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

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Modern Restaurant Management

APRIL 11, 2024

We’re also seeing many brands on the list that are known for having a strong social media presence – like Cava, Raising Cane’s and Crumbl Cookies. These are businesses that grew up with social, and rather than adopting it, ingrained it into their marketing from the start.

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