ChowNow

MAY 2, 2025

Your customer email list is your most valuable marketing asset, giving you an incredible ROI of $42 for every $1 you spend. But just building an email list isnt enough. The right restaurant newsletter doesnt just share updates; it keeps customers invested in your brand, your menu, and your next move.

Email Marketing 195

Email Marketing Loyalty Program Seasonal Menu Social Media 195

ChowNow

FEBRUARY 7, 2025

Building a restaurant marketing budget can feel overwhelming. With tight margins, unpredictable cash flow, and endless marketing options, its hard to know how much to spendor where to spend it. Creating an effective marketing budget doesnt have to be all that complicated. The good news?

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

ChowNow

FEBRUARY 28, 2025

In this article, you will learn: How to improve your restaurants visibility so more people discover you Engagement strategies that turn first-time visitors into repeat customers Practical marketing tactics to fill more tables and increase takeout orders Here are eight strategies proven to attract more customers to your restaurant.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

FEBRUARY 13, 2025

It puts you in control of your brand, helps customers find you online, and makes it easier for them to view your menu, book a table, or place an orderand thats just the beginning. You find one that looks promising, but theres no websitejust a few scattered social media posts. Frustrating, right?

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

Modern Restaurant Management

AUGUST 7, 2024

That's where old-fashioned consistent marketing efforts comes into play. "It’s "It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting A balanced mix of online marketing and local marketing is ideal. "Make

Marketing 471

Marketing Email Marketing Social Media Coupons 471

Modern Restaurant Management

DECEMBER 3, 2020

Many restaurants have had to alter how they serve customers, and some have had to close their indoor dining and become creative with extending patio season. Offering both physical and digital gift cards (also known as eGift cards) is a great tactic to help increase revenue during the holiday season. Make Your Menu Seasonal.

Loyalty Program 539

Loyalty Program Seasonal Menu Social Media Email Marketing 539

Goliath Consulting

JANUARY 25, 2025

Social media buzz, particularly on platforms like TikTok , has amplified turmerics reputation as a natural remedy for clearer skin and overall wellness. Limited-Time-Only Menus Seasonal, health-inspired items offered on limited-time-only (LTO) menus are driving customer engagement.

Dietary Restrictions 221

Dietary Restrictions Food Email Marketing Customer Experience 221

ChowNow

FEBRUARY 21, 2025

Promote this offer on your website, social media, and even in-store signage to encourage customers to make the switch. Offer exclusive deals and menu items: If customers know they can only get certain specials, discounts, or limited-time menu items by ordering direct, theyll have a strong reason to keep doing it.

Ordering 195

Ordering Email Marketing Online Ordering Social Media 195

ChowNow

MAY 2, 2025

What the data doesnt show is just how many of these restaurant closures come down to preventable issues, like: Poor financial management No marketing plan Lack of clarity around the restaurants concept The key takeaway here is: failure is not inevitable. Lack of Marketing and Visibility The Issue: Hoping if you build it, they will come.

Email Marketing 195

Email Marketing Social Media Cash Management Leadership 195

Modern Restaurant Management

FEBRUARY 10, 2022

You’ve decided to focus on your restaurant's social media marketing. In this post, we'll explain what it is, why you need one, and what links you can add to give your social media marketing a jumpstart. That's because they’re handy marketing tools! Online Menu Link.

Social Media 474

Social Media Online Ordering Seasonal Menu Email Marketing 474

ChowNow

JANUARY 23, 2025

Pick your event idea by looking at your: Venue size and layout Customer demographic Available resources Time of year (season) Community Write out each of these factors, and a picture will emerge of which restaurant event idea will best fit your location. Email Send out a weekly email blast telling customers about your upcoming event.

Events 195

Events Seasonal Menu Social Media Customer Experience 195

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

ChowNow

MARCH 7, 2025

Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

ChowNow

FEBRUARY 28, 2025

In 2025, the US online food delivery market is expected to reach $424.9 Customers expect to browse menus, place orders, and pay for their meals with just a few taps of their phones. With your own online ordering system, you can collect emails, send promotions , and encourage repeat business with reward programs or special discounts.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

Goliath Consulting

OCTOBER 26, 2024

Here are some Halloween cocktail ideas that will thrill your guests and add seasonal flair to your menu. These Halloween-themed cocktails not only embody the spooky spirit of the season but also offer your customers fun, Instagram-worthy drinks to enhance their celebration. Chambord ½ oz. fresh lemon juice ½ oz.

Menu 221

Menu Seasonal Menu Email Marketing Bar 221

The Rail

MARCH 25, 2025

By using a combination of digital and traditional marketing strategies, you can turn your restaurants move into a celebration rather than a disruption. Explain the reasons behind the move whether it's to accommodate growing demand, enhance customer experience, or introduce new menu offerings.

Social Media 130

Social Media Email Marketing Customer Experience Events 130

Modern Restaurant Management

JUNE 23, 2023

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Social Media A good story, or a mouth-watering photo or video of a signature dish, makes audiences stop scrolling and take action.

Franchising 450

Franchising Franchise Marketing Social Media 450

Modern Restaurant Management

JULY 31, 2024

While the restaurant industry has been focused on value meals so far this summer, Pumpkin Spice Latte (PSL) season has snuck up on us with independent restaurants leading the orange-colored way. With the pumpkin spice market forecast to be worth $2.4 " There’s no denying the power in pumpkin. year over year.

Seasonal Menu 474

Seasonal Menu Point of Sale Email Marketing 2024 474

ChowNow

MAY 9, 2025

These include: Food Costs Labor Costs Occupancy Costs Operating Costs Marketing and Promotions Expenses Every successful restaurant owner knows that tracking these isnt just a bookkeeping exercise; its how you spot opportunities to save money, collect data for better decision making, and run more efficiently.

Operations 195

Operations Email Marketing Food Supply Seasonal Menu 195

The Rail

FEBRUARY 7, 2025

Video marketing is an essential tool to captivate audiences, drive foot traffic, and win the fierce battle for online attention. Leveraging engaging and authentic video content allows restaurants to showcase their menu offerings, build a recognizable brand identity, and create a loyal base of regulars and word-of-mouth referrals.

Serving 130

Serving Marketing Loyalty Program Social Media 130

Goliath Consulting

MAY 13, 2025

The right partnership can help you boost sales, grow brand awareness, introduce new products, or even break into a new market, as discussed in TouchBistro. Look for creators who already dine at similar spots Ask for a media kit or engagement rate before you offer free food Aim for UGC and in-feed posts, not just Stories.

Seasonal Menu 195

Seasonal Menu Email Marketing Brewery Retail 195

7 Shifts

JULY 12, 2024

Train your staff to use ingredients efficiently and plan your menu to minimize waste. Semi-variable costs Semi-variable costs have both fixed and variable components, such as maintenance, repairs, and marketing expenses. As for marketing, focus on cost-effective strategies such as social media and email marketing.

Food Truck 397

Food Truck Customer Service Seasonal Menu Loyalty Program 397

Modern Restaurant Management

JUNE 1, 2021

It’s crucial to access and edit your online ordering experience as necessary to keep customers informed on seasonal menu swaps, promotions, and weekly specials. This results in a faster time-to-market to excite customers of changes to keep your restaurant top of mind.

Ordering 450

Ordering Technology Mobile Ordering Online Ordering 450

Harbor Touch

MARCH 18, 2025

Whether youre a seasoned owner or just starting out, this advice will help you boost efficiency, keep your team motivated, and turn customers into regulars. From smarter hiring to prepping for busy seasons, were sharing strategies that work across small bistros and bustling chains alike. Plan extra stock for busy seasons too.

Management 148

Management Management Seasonal Menu Cash Management 148

The Restaurant Group

MAY 31, 2025

Restaurant email marketing is your secret ingredient to standing out, creating memorable dining experiences, and significantly boosting revenue by nurturing strong customer relationships. Why It Helps Small Restaurants Email marketing is a budget-friendly, highly effective strategy ideal for small restaurants.

Email Marketing 78

Email Marketing Loyalty Program Seasonal Menu Online Ordering 78

Modern Restaurant Management

FEBRUARY 27, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the National Restaurant Association's State of the Indusrty Report, food industry pressures, foodservice opportunities, influencer marketing, foot traffic analysis and the dining-out dollar. 2020 State of the Restaurant Industry.

2020 481

2020 Influencer Point of Sale Food Safety 481

SpotOn

NOVEMBER 21, 2024

The holiday season is just one blink of an eye away. Thankfully, you still have time to strategize for the holiday season so your restaurant runs smoothly and your guests and employees are happy. Here are six ideas to help capitalize on the holiday season. For the restaurant industry, it can be challenging to manage.

Loyalty Program 98

Loyalty Program Seasonal Menu Email Marketing Cash Management 98

ChowNow

DECEMBER 7, 2020

While the holiday season is typically the busiest for most restaurants, this year is quite different. Restaurant operators looking for a seasonal boost this year need to lean on holiday marketing ideas for takeout and delivery instead. . Refresh your menu with seasonal specials. Spread the word via email.

Marketing 221

Marketing 2020 Email Marketing Seasonal Menu 221

ChowNow

MARCH 14, 2025

On the flip side, poor operations can lead to inefficiencies that snowballlike staffing issues that slow down service, supply chain mishaps that throw off the menu, or rising costs that eat into profits. Marketing and Customer Engagement Even the best-run restaurant wont thrive if no one knows about it.

Operations 195

Operations Management Management Front of House 195

Modern Restaurant Management

JANUARY 8, 2024

– Jaime Bettencourt, SVP of Revenue Growth & Brand Strategy, Mood Media Over the coming years, we can expect technology to play an increasingly pivotal role in the restaurant industry. During peak seasons, considering outsourcing certain services becomes a practical solution to ensure seamless operations.

2024 539

2024 Loyalty Program Cash Management Customer Experience 539

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

Management 367

Management Management Operations Mobile Ordering 367

Modern Restaurant Management

NOVEMBER 27, 2024

Among full service operators, about half reported automating everyday business operations, with online ordering (57 percent) being the most common automation, followed by invoicing (54 percent) and email marketing (53 percent). Holiday Spending Shift Fresh data from Big Chalk reveals a significant shift in holiday spending plans.

2025 221

2025 Loyalty Program 2024 Back of House 221

Modern Restaurant Management

DECEMBER 8, 2023

That means you’re almost done for the year, but it also means the holiday season is here. With this uptick in business, there are three things independent restaurants should watch out for this season to ensure your business is prepared to meet the holiday demand. Consider re-forecasting your business supply needs for the season.

Food Supply 294

Food Supply Seasonal Menu Email Marketing Front of House 294

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

Management 352

Management Management Operations Mobile Ordering 352

7 Shifts

MARCH 10, 2021

Market Your Restaurant Less time, a smaller staff, and tight budgets mean restaurateurs wear lots of hats. One of the most important is that of the marketer – after all, it's how you generate customers. Marketing is an integral part of every business plan. Your marketing plan is the vehicle by which you compel them.

Management 370

Management Management Small Business Email Marketing 370

Web Diner

FEBRUARY 28, 2025

From Empty Seats to Endless Lines: The Email Marketing Secret Weapon Your Business Needs Whether you’re running a cozy caf, a bustling bistro, a trendy food truck, or a high-end restaurant, there’s one universal truth: empty seats mean lost revenue. Modern food service email marketing should be as varied as your menu.

Email Marketing 36

Email Marketing Marketing Food Truck Social Media 36