7 Shifts

SEPTEMBER 16, 2021

It means guests love the food you serve so much that one location simply won’t cut it — and you get to serve more customers, generate more revenue , and expand your business. Expanding your place in the food service industry happens in one of two ways — developing a new restaurant concept or replicating an existing one.

Management 370

Management Management Document Hiring 370

Modern Restaurant Management

JULY 14, 2021

In today’s tight job market, to be competitive and stay top of mind of potential hires, it’s important to launch a holistic recruitment marketing strategy to support basic recruiting functions. This doesn’t mean just having a Facebook / Instagram page and occasionally posting on them.

Recruiting 212

Recruiting Hiring Marketing Email Marketing 212

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Modern Restaurant Management

DECEMBER 10, 2020

Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both. Digital marketing strategies can be a force multiplier for bringing back loyal restaurant customers, attracting new customers and increasing brand awareness. Focusing on local SEO.

Marketing 225

Marketing Social Media SEO Website Management 225

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Let’s start – .

Delivery 98

Delivery Marketing Social Media SEO 98

The Restaurant Times

AUGUST 29, 2020

One of the biggest challenges restaurateurs are facing today is marketing during the reopening. The new reality for restaurateurs is going digital and leveraging online mediums to gain customers’ trust. In this article, we will uncover some effective restaurant marketing tactics to market your restaurant during the reopening phase. .

Marketing 105

Marketing Social Media Email Marketing Loyalty Program 105

Goliath Consulting

OCTOBER 19, 2020

Brands like Starbucks are increasing their drive-thru prevalence to accommodate the demand for contactless orders (1). Domino’s launched their “Carside Delivery” Service nationwide this June which would allow customers to receive their online order without ever leaving their car (2). of total sales (4).

2021 135

2021 Point of Sale Food Safety Kitchen Safety 135

Modern Restaurant Management

OCTOBER 4, 2021

The new report captures a steady rise in mobile ordering, reinforcing the critical importance of mobile initiatives for restaurant brands. According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. Mobile orders are on the rise.

2021 170

2021 Fast Casual Mobile Ordering Social Media 170

The Restaurant Times

JUNE 2, 2020

This blog post majorly covers different marketing channels, the planning process as well as tips to increase customer retention for dark kitchens. . You must also not forget that marketing through the right channels can steady your boat during these rough times. . Use Online Referrals . Incentivize Your Customers .

Loyalty Program 81

Loyalty Program Social Media Website Management Online Ordering 81

Modern Restaurant Management

OCTOBER 21, 2019

At the current pace, you might even think that apps have replaced the more traditional processes for placing takeout orders, making reservations or asking menu questions, right? also adjust information on their website or other online business listings to ensure they reflect gluten-free and vegetarian options. Not so fast.

Customer Experience 119

Customer Experience Online Ordering Customer Service Reservations 119

The Restaurant Times

SEPTEMBER 2, 2020

In the highly competitive Saudi restaurant space, despite providing excellent food and service, one cannot merely rely on word-of-mouth to gain massive popularity. As the competition among restaurants is exceptionally stiff, they need to do the right marketing to succeed. Social Media Marketing. Video Marketing.

Marketing 52

Marketing Social Media Email Marketing Mobile Ordering 52

BNG Point of Sale

AUGUST 25, 2021

Maintaining strong sales in the restaurant industry is an ongoing challenge due to overhead costs like rent, food, and restaurant staff. COVID has restricted the number of restaurant guests both indoors and outdoors, but it has shown the benefits of online and phone orders. Online Ordering Capability .

Loyalty Program 52

Loyalty Program Social Media Point of Sale Customer Service 52

Restaurant Engine

FEBRUARY 22, 2023

According to experts, nearly 80% of people will visit a restaurant’s website before dining in or taking out food. This is one of the many reasons your website is the centerpiece of your marketing efforts. It also increases your chances of online orders, which ultimately increases your revenue.

Website Management 110

Website Management Social Media SEO Email Marketing 110

Restaurant365

OCTOBER 8, 2021

The ghost kitchen segment was already around at the beginning of 2020, but the market became even more significant in the restaurant industry during the COVID-19 pandemic. As food delivery boomed, and on-and-off capacity restrictions changed indoor dining, the ghost kitchen business model became more widespread.

Front of House 78

Front of House Back of House Website Management Delivery 78

The Restaurant Times

SEPTEMBER 22, 2021

You have to have loyal customers that love your food even if a pandemic hits the world. A loyalty program can take a variety of shapes, but at its most basic level, it’s a restaurant marketing strategy that encourages consumers to come back. Make It Exclusive . Source: US News Money. Keep It Simple.

Loyalty Program 52

Loyalty Program Social Media POS Email Marketing 52

Kounta

AUGUST 13, 2019

One of the biggest mistakes a food establishment can make is not investing enough time and resources into training staff on how to speak to customers. For example, don’t tell someone you’ll head over to take their order and then start a conversation with another member of staff. Online, email and print.

Communication 49

Communication Hospitality Email Marketing Social Media 49

Lavu

FEBRUARY 21, 2020

Since the cost of acquiring a new customer is higher than retaining current ones, a loyalty program is a crucial aspect of the marketing strategy. It also encourages them to refer the restaurant to their loved ones. . For instance, certain rewards may be offered on birthdays, reactivation of emails and time, or VIP invites.

Loyalty Program 78

Loyalty Program Point of Sale Website Management Customer Experience 78

EATER

AUGUST 26, 2021

Your burger or tacos or pizza could be cooked anywhere by anyone — which is what makes the ghost kitchen concept so lucrative and appealing to owners and investors Ordering takeout or delivery is a lot like watching Netflix. Carlos Basabe. There is no storefront, no dining room, and no front-of-house staff.

Dine-in 100

Dine-in Delivery Equipment Fast Casual 100

BNG Point of Sale

AUGUST 27, 2021

It is also not an easy one–regardless of the restaurant size and business model–with plenty of competition to contend with while trying to stay on top in terms of the quality food it serves and its prices. To do so, you will need to know how much each of your dishes cost per serving as well as the proportion of your food costs.

Point of Sale 52

Point of Sale Social Media Customer Service Online Ordering 52

The Restaurant Times

MAY 25, 2021

With lockdown restrictions easing and restaurant business slowly picking up the pace in the UK market, it is an excellent time to revisit your restaurant’s business plans. While doing this, conduct market research, see what is working best in the market, and incorporate these trends into your menu. . Marketing Plan.

Cash Management 52

Cash Management Employee Relations Point of Sale Email Marketing 52

Apicbase

AUGUST 17, 2022

Or it could mean processing bookings, orders, and payments online. Quite simply, this refers to hackers’ attempts to compromise or steal data from your systems and networks. Hackers can easily intercept unencrypted traffic (this could include payment information, emails, and more). What Is a Cyber Attack?

Email Marketing 52

Email Marketing Insurance Small Business Customer Service 52

Restaurant365

JUNE 4, 2021

Wages and food costs inevitably rise over time. You need to be constantly improving profitability so that food and wage costs don’t take over your restaurant profit margin. In addition, consider implementing what is commonly referred to as “SMART” goals: Specific, Measurable, Achievable, Relevant, and Time-Bound).

Loyalty Program 78

Loyalty Program Point of Sale Inventory Customer Service 78

The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. Yes, and it’s a big thing in marketing that we often talk about: psychographics vs. demographics. There’s a certain segment of the market that likes to shop at Whole Foods, or out here we have Sprouts.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Social Hospitality

JULY 5, 2019

Digital marketing has revolutionized the marketing landscape, especially for restaurants. Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive. Are you marketing your restaurant in the right way? Are you marketing to the right people.

Marketing 170

Marketing Social Media Loyalty Program Email Marketing 170

Open for Business

MAY 2, 2023

Restaurant marketing attracts new customers, keeps regulars coming back, and sets one restaurant apart from the crowd. It’s more important than ever to make savvy marketing central to your business. Quick links What is restaurant marketing? Quick links What is restaurant marketing?

Marketing 78

Marketing Email Marketing Social Media SEO 78

Modern Restaurant Management

MAY 27, 2020

Participating restaurants will donate 15-25 percent of sales to their local food bank and over 1500 restaurants nationwide have already joined the initiative. ” Over 200 food banks face a surge in demand for emergency food aid in the wake of COVID-19. Frequent hand washing following CDC guidance and food code.

Food Safety 176

Food Safety Kitchen Safety Mobile Ordering Guest Recovery 176

Modern Restaurant Management

SEPTEMBER 30, 2020

More than half of survey respondents said they will order more than usual, with only one in 10 saying less than usual. Followed (not surprisingly) by restaurants and delivery drivers following proper safety protocols, price, and ease of ordering from the restaurant. Most Important safety initiatives.

2020 189

2020 Mobile Ordering Guest Recovery Customer Service 189

Modern Restaurant Management

MAY 19, 2020

They provide much more than food, they provide nourishment and create communities. Local and state guidelines will also have an impact on how restaurants must operate in order to keep their staff and patrons as safe as possible. A standard email outlining how your restaurant is dealing with coronavirus isn’t going to cut it.

Guest Recovery 189

Guest Recovery Kitchen Safety Food Safety Email Marketing 189

EATER

JANUARY 25, 2023

Kenji López-Alt told me over email. I’ve worked with humongous corporations and commercial food manufacturers. I’ve also run high-volume restaurants and drowned myself in food costing spreadsheets. Initially, their publicists were happy to talk to a food writer about how great their products are.

Email Marketing 109

Email Marketing Kitchen Safety Food Safety Consumer Goods 109

Bingage

FEBRUARY 9, 2023

In this competitive world, Restaurant Marketing requires every single person’s guest data, marketing automation, and many more that we will discuss in this blog. Hyper Personalised Marketing 2.0 Personalization refers to communicating with customers at every touchpoint. It enables contactless food ordering.

Customer Experience 98

Customer Experience 2023 Loyalty Program Email Marketing 98

EATER

FEBRUARY 1, 2021

One of the first things Sylvan Mishima Brackett did after the mayor of San Francisco issued a lockdown order in March was walk a few blocks to a local Best Buy to buy a phone. Food is grilled over a traditional charcoal grill; udon is handmade; Wasabi root is grown locally.

Delivery 116

Delivery Online Ordering Customer Service Point of Sale 116

Modern Restaurant Management

APRIL 30, 2021

So it makes good business sense to revamp your marketing strategies. Today, examine the effects the pandemic has had on the restaurant and food service industry as well as five simple but effective marketing techniques to boost your local business. Five Local Marketing Strategies.

Marketing 227

Marketing Food Safety Social Media Small Business 227

Restaurant365

OCTOBER 27, 2021

It has been estimated that each year, more than 100 billion pounds of food is wasted in the United States. That equates to more than $160 billion worth of food thrown away each year. At the same time, in many parts of the United States, there is a crisis caused by people having limited access to healthy & affordable food options.

Waste 78

Waste Food Leadership Online Ordering 78

Lavu

MARCH 11, 2020

If you need a more customizable system for your restaurant, you may consider choosing a more robust system that offers features such as inventory tracking, table and order management, employee timesheets, and CRM integration. Abilities for payment processing, online integration, and easy use.

Management 78

Management Management Cash Management Mobile Ordering 78

SpotOn

MARCH 4, 2024

Legacy POS system A legacy POS system refers to those older POS technologies that aren't as functional as a contemporary POS system with cloud-based software. A cloud-based POS system is the most popular type of tech in the POS market. A legacy POS system requires on-site servers to access different sales data.

Small Business 52

Small Business POS Cash Management Point of Sale 52

Open for Business

MARCH 1, 2023

It can be a helpful jumping off point, but be sure to search online and ask around to learn what the going rate for each role is in your area. At some restaurants, bussers will also serve as food runners or expediters, ferrying food between kitchens and guests. Sometimes a cashier also takes orders from guests.

Fast Casual 78

Fast Casual Cash Management Front of House Fine Dining 78