Modern Restaurant Management

MARCH 3, 2025

Plaid represents structure, heritage, and intentional design. First, we seek a deep understanding of the restauranteur’s vision and values, as well as their target audience and market positioning. From there, we can start developing the brand identity (think color palettes, typography, and logo design).

Social Media

ChowNow

JUNE 12, 2025

Think seasonal menu items, weekend-only bundles, or one-day-only discounts; the urgency motivates guests to take action soon. The best part is these promos don’t require big budgets or deep discounts, but they consistently boost restaurant sales while keeping your menu new and exciting.

Loyalty Program

ChowNow

FEBRUARY 28, 2025

In this article, you will learn: How to improve your restaurants visibility so more people discover you Engagement strategies that turn first-time visitors into repeat customers Practical marketing tactics to fill more tables and increase takeout orders Here are eight strategies proven to attract more customers to your restaurant.

2025

ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

2025

ChowNow

FEBRUARY 21, 2025

Customers expect a smooth experience when theyre placing an orderif they have to pinch and zoom to read your menu or struggle to find the checkout button, theyll probably give up and order from someone else. Next, take a look at your menu. Email marketing is another great way to stay top of mind.

Online Ordering

ChowNow

MARCH 21, 2025

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing

ChowNow

AUGUST 8, 2025

It’s easy to see why SMS marketing for restaurants is so effective: everyone spends hours on their phone every single day. Unlike email (which already performs well with a 42.35% open rate) and social media, text message marketing gives you a direct line to customers that can’t be matched by any other marketing method.

Ordering

Goliath Consulting

JULY 11, 2025

On the marketing front, restaurant owners are expected to promote their business while managing day-to-day operations. These platforms allow owners to bring ideas to life quickly, with no graphic design experience required. During slower times, overproduction is avoided.

Email Marketing

ChowNow

FEBRUARY 13, 2025

A well-designed website does more than just make a good first impression. It puts you in control of your brand, helps customers find you online, and makes it easier for them to view your menu, book a table, or place an orderand thats just the beginning. A well-designed website signals professionalism and legitimacy.

Social Media

ChowNow

FEBRUARY 7, 2025

This approach feels like a suggestion, not a sales pitch, and helps customers discover menu items they might have otherwise missed. Prix Fixe Menu: A multi-course meal at a set price encourages guests to order more while offering an elevated dining experience. Example: Three-Course Chefs Menu Starter, entre, and dessert for $50.

Ordering

Modern Restaurant Management

DECEMBER 27, 2024

With AI’s growing prominence in marketing discussions this year, brands have begun navigating both its potential and pitfalls. Now, as restaurant marketers prepare for 2025, lessons learned from the past year are shaping a more pragmatic approach, prioritizing tools and strategies that deliver measurable results.

2025

ChowNow

JANUARY 23, 2025

And heres the other thing about focusing on customer retention: it saves you a boatload of money on marketing. New customers require you to convince them to come in and eatand this usually requires a lot of marketing tactics to keep your brand on the top of their minds. Marketing = tons of your money. Thats huge!

2025

ChowNow

FEBRUARY 28, 2025

In 2025, the US online food delivery market is expected to reach $424.9 Customers expect to browse menus, place orders, and pay for their meals with just a few taps of their phones. With your own online ordering system, you can collect emails, send promotions , and encourage repeat business with reward programs or special discounts.

Online Ordering

ChowNow

JANUARY 30, 2025

Within this guide, youll discover proven strategies that help you stand out in a crowded market, captivate your ideal customers, and turn casual diners into lifelong regulars. The key is consistency across all customer touchpoints, from emails and your website to menus, marketing, and signage.

Email Marketing

Goliath Consulting

JUNE 28, 2025

Thanks to lower costs, modular designs, and AI-driven features, robotics is no longer just for big chains ( Toxigon, 2025 ). For his restaurant, embracing robotics has become part of staying competitive in a challenging labor market. What once felt futuristic is now part of daily service in restaurants of all sizes.

Front of House

ChowNow

MAY 30, 2025

A restaurant marketing strategy that works for a sports bar might fall flat at a vegan cafe. Restaurant Promotion Ideas Your Customers Will Love You dont need a full-fledged marketing team to pull off these promotions. Promote a Limited-Time Menu Item Few things drive action like the phrase only available for a limited time.

Ordering

Goliath Consulting

APRIL 5, 2025

Provide digital menus or physical copies that are clear and well-designed. Attentive and Personalized Service Train your team to read guest cuessome diners appreciate detailed menu descriptions, while others prefer a straightforward, efficient experience.

Customer Experience

ChowNow

FEBRUARY 13, 2025

If customer retention is a priority consider a digital loyalty program or automated marketing tools. Real-Time Data & Analytics : Track sales trends, top-selling menu items, and peak business hours to make informed decisions. Plus, their reliance on high fees forces restaurants to either raise menu prices or accept smaller profits.

2025

Restaurant Business

AUGUST 5, 2025

Continue to Site >>> Menu KFC and Pizza Hut continue to struggle in the U.S. But he noted that the company recently announced a “Kentucky Fried Comeback” with more “innovative and relevant products” designed to gain consumer enthusiasm. The company plans more marketing in the coming months to continue building on that momentum.

Point of Sale

ChowNow

JANUARY 23, 2025

Email Send out a weekly email blast telling customers about your upcoming event. Email lists are a powerful marketing tool because they provide a direct customer link that you fully controlno one can take it away from you except the customer, and if used correctly, thatll never happen.

Events

The Rail

MARCH 25, 2025

By using a combination of digital and traditional marketing strategies, you can turn your restaurants move into a celebration rather than a disruption. Explain the reasons behind the move whether it's to accommodate growing demand, enhance customer experience, or introduce new menu offerings.

Social Media

ChowNow

MARCH 27, 2025

Restaurants can optimize their menu by highlighting delivery-friendly items, improve kitchen workflows through better station organization, and track prep times to identify bottlenecks. If mistakes are common, consider these fixes: Standardized packing procedures: Use a designated final check station to catch errors. Portion size.

Delivery

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

Marketing

The Rail

DECEMBER 2, 2024

The global online food delivery market size was valued at USD 221.65 The graph below illustrates how these models interact within the market: 1. Customer data management for targeted promotions and personalized marketing. The numbers speak for themselves. from 2023 to 2030. Real-time order tracking.

Delivery

EATER

OCTOBER 21, 2024

Instead, you’ll see signage about the health benefits of plant-based eating — the “primary drivers of consumer choice are personal benefit,” says Goldman — and the menu board, designed like any one in other fast-food chains. Initially, the priority was on quality and flavor, not necessarily environmental impact. We call it out.

Sustainability

ChowNow

MARCH 28, 2025

Its powering voice assistants, helping people write emails faster, and even suggesting what to watch or where to eat next. These are tools that can help you streamline operations, easily schedule staff, and make sure you never run out of ingredients for your best-selling menu items. Artificial intelligence (AI) is everywhere right now.

Front of House

ChowNow

JULY 18, 2025

How you approach restaurant marketing can be broken into two main categories: Attracting new customers to your restaurant Earning more from the customers you already have Most restaurant operators pour time and money into the first, but often overlook the massive opportunity in the second. Here’s what knowing your CLV helps you accomplish.

Loyalty Program

ChowNow

APRIL 4, 2025

Its your brand, your voice, your experiencefrom the look of the menu to the tone of the confirmation message. It also gives you more freedom to price your menu the way you want. First-party ordering lets you send tailored marketing directly to your customers. That kind of control can make a huge difference over time.

Ordering

Restaurant Business

AUGUST 11, 2025

The menu includes a classic Cubano sandwich with roasted pork, shaved ham, pickles and mustard on pressed bread, for example, as well as dishes like black bean soup (frijoles negros), empanadas, and tostones. Perez is also building Zaza’s as a concept designed to scale, one neighborhood at a time, he said. Zaza’s Cuban roots are clear.

Fast Casual

ChowNow

MARCH 14, 2025

In this article, youll learn: How to optimize your restaurant website for more orders The best marketing strategies to increase online visibility How to use incentives and customer data to grow sales Lets dive into the top six ways you can increase order volume for your restaurants website. Make mobile-friendliness a top priority.

Ordering

ChowNow

APRIL 25, 2025

Its more than just designing a cool logo, picking a catchy name, and slapping it on everything. Its the sum of everything about your restaurant, from your menu design and decor to the tone you use when replying to comments on social media or greeting customers walking through the door. At its core, branding is about connection.

Mobile Ordering

ChowNow

FEBRUARY 21, 2025

They help with reservations and table management, staff scheduling and time management, inventory tracking, rewards programs, automated marketing, and more. Its difficult to build a solid foundation of repeat customers if the kitchen is constantly 86ing popular menu items. Here is an example of a restaurants branded app.

2025

Restaurant Business

JUNE 11, 2025

11, 2025 Facebook Twitter LinkedIn Huddle House will add drive-thrus as it moves into more urban and suburban markets. | The of-the-moment menu updates are part of sweeping rebrands at the two chains under owner Ascent Hospitality Management. With the new identity set, Ascent then turned to the chain’s menu.

Fast Casual

Modern Restaurant Management

JUNE 27, 2025

percent menu-price inflation rate. With households increasingly treating dining out as a luxury, every menu item and service interaction becomes a potential make-or-break moment. Red Robin climbs 3 percent to 78 thanks in large part to its focus on menu and food. At the same time, U.S. chain sales grew just 3.1

Loyalty Program

Restaurant Business

JUNE 27, 2025

The pandemic was in full swing, and we got really busy, like 300-400 DMs whenever we dropped a menu,” he said. That led to selling bagels at farmers markets. With Wetherill came infrastructure that Jeff and Danielle previously couldn’t afford: a team, the small family office, a designer and attorney. We’d sell out.

Fast Casual

Restaurant Business

JUNE 17, 2025

Continue to Site >>> Menu Forget coffee. The three-unit chain has two more under construction in the Tampa Bay area, and another five to seven are planned in 2026, reaching the Orlando market. The way Greenlane prices its menu has evolved since the first unit opened in 2023. Side salads are designed for the car cup holder.

Fast Casual

The Restaurant Group

MAY 31, 2025

Restaurant email marketing is your secret ingredient to standing out, creating memorable dining experiences, and significantly boosting revenue by nurturing strong customer relationships. Why It Helps Small Restaurants Email marketing is a budget-friendly, highly effective strategy ideal for small restaurants.

Email Marketing