Modern Restaurant Management

OCTOBER 20, 2023

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. Stemming from rising inflation, consumers are also uncertain on whether it’s less expensive to dine out or eat in.

Marketing 198

Marketing Loyalty Program Email Marketing Coupons 198

Open for Business

MAY 4, 2023

Leveling up the dining experience and taking feedback seriously can turn guests into evangelists for your brand. 7 ways to improve customer service in your restaurant Hospitality staff must deliver excellent customer service to stand out in the current climate. Having a line out the door can feel like a good problem to have.

Take-out 78

Take-out 2023 Customer Service Online Ordering 78

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. There are more options for eating out than ever before. Delivery and takeout options are endlessly accessible for most. It all starts with a great marketing plan.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

JANUARY 20, 2023

There are a few things restaurants can do to get ready for the Super Bowl: Stock up on supplies: Make sure you have enough food, drinks, and utensils to accommodate the increase in customers.Think of what's most likely to sell out first: finger foods, wings, pizza, kegs, napkins, special items, etc. But how do you stand out?

Specials 195

Specials 2023 Social Media Email Marketing 195

Modern Restaurant Management

JANUARY 8, 2024

Other advancements include: integrating data from various sources, including social media, reviews, and loyalty programs, to gain a holistic view of customer behaviour as well as as well as the implementation of real-time analytics for immediate insights into customer behaviour and preferences.

2024 216

2024 Loyalty Program Cash Management Customer Experience 216

ChowNow

SEPTEMBER 30, 2020

When brainstorming restaurant marketing ideas, many restaurateurs seek out strategies that will help bring in new customers. Marketing to your existing customers keeps your restaurant top of mind leading to increased order frequency and higher ticket sizes. Start a restaurant loyalty program.

Loyalty Program 158

Loyalty Program Marketing Email Marketing Social Media 158

Modern Restaurant Management

MAY 4, 2023

Many companies rely on email to reach existing customers. While email can be effective, it often gets lost in the shuffle. billion emails will be sent and received each day, according to Statista. The average American worker spends 28 percent of their time managing their email inbox, McKinsey & Company reports.

Loyalty Program 101

Loyalty Program Email Marketing Customer Service Certification 101

Goliath Consulting

SEPTEMBER 7, 2023

In the digital age, the culinary world doesn’t just battle it out in the kitchen. In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Email Marketing: Beyond Newsletters Segment your email list based on preferences.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

SpotOn

MARCH 12, 2024

Gigi Cohen is the Director of Marketing for MDP Restaurant Group. In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing. The rest of our restaurants are in food courts, requiring different marketing strategies.

Email Marketing 98

Email Marketing Social Media Advertising Online Ordering 98

Lavu

APRIL 22, 2020

Did you know with Lavu’s partnership with MenuDrive, you can partner with premier delivery services for free? If you haven’t taken advantage of this free online ordering and delivery integration tool, click here. Partnering with a Delivery Service Saves Time and Money.

Delivery 91

Delivery Online Ordering Mobile Ordering Loyalty Program 91

Modern Restaurant Management

DECEMBER 30, 2020

The late October survey found that a majority of consumers (74 percent) said they would continue to eat out “about the same as now” or “more frequently” over the next three months. Marketing Moves to Make Now. Most are already offering takeout and delivery. Tough Economics, with Some Options Coming.

Loyalty Program 217

Loyalty Program Email Marketing Online Ordering Employee Relations 217

Modern Restaurant Management

JUNE 24, 2020

Some of those challenges, particularly for smaller, local restaurants, include implementing online ordering, creating a digital presence, and offering delivery for the first time. Now, they are missing out on a key element for survival. Take the casual-dining chain, TGI Fridays, for example.

Online Ordering 231

Online Ordering Ordering Coupons Social Media 231

Restaurant Engine

JUNE 23, 2021

The pandemic presented an opportunity for restaurant delivery services. Did you know that more than 60% of consumers in the United States say they order food for delivery once a week? For most of your restaurant customers, delivery is an expected service. Yet, offering delivery can be expensive for restaurants.

Delivery 80

Delivery Online Ordering Loyalty Program Customer Service 80

7 Shifts

MARCH 27, 2020

However, many states that are forcing restaurants to stop their dine-in services are allowing them to operate as takeout and delivery-only establishments. Will running a takeout and delivery-only restaurant be profitable, or will the costs outweigh the revenue this opportunity could generate? Do you have takeout packaging in stock?

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Modern Restaurant Management

DECEMBER 28, 2020

Delivery and take-out will continue to be the most popular way consumers will get their restaurant meals in a COVID and post-COVID world. One, the new normal will become the old normal, and a takeout- and delivery-first model will become the standard in the restaurant industry. Here are their responses. Lavu CEO Saleem S.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Open for Business

JANUARY 26, 2023

And if restaurant owners don’t put restaurant marketing efforts behind a promotion, the best concepts can stall. Start a loyalty program Every restaurant prizes its loyal customers. Show them how much they mean to you with a loyalty program. Quick links What are restaurant promotions? What is the goal?

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

SpotOn

MARCH 5, 2024

Kim Dieu knows marketing. Before she opened the modern Vietnamese concept Mi' N Tea , alongside her brother, Troy, and parents, Kim Tran and Dan Dieu, she worked in product marketing and graphic design, helping build brands. It didn't take long to discover running a restaurant isn't a side hustle.

Email Marketing 52

Email Marketing Loyalty Program Online Ordering Front of House 52

Cheetah

MAY 1, 2020

In an effort to help San Francisco restaurants stay afloat in this unstable economic reality, Mayor London Breed has recently capped the fees food delivery apps can charge restaurants at 15%. “In To encourage them, launch a frequent diner loyalty program. Organize a delivery place for prepping, storing and managing deliveries.

Delivery 109

Delivery Food Mobile Ordering Insurance 109

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Let’s start – .

Delivery 98

Delivery Marketing Social Media SEO 98

Modern Restaurant Management

FEBRUARY 2, 2022

Take Advantage of Technology. Restaurant Week is all about creating great food experiences, and in the pandemic era, this means branching out from the old dine-in-only norms and offering attractive takeout options. Take a dive into your point-of-sale reporting data and learn what works and what doesn't. Optimize Your Menu.

Loyalty Program 197

Loyalty Program Online Ordering Social Media Mobile Ordering 197

Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Focus POS

SEPTEMBER 10, 2020

Restaurants can leverage software like upselling prompts to conduct better and more effective marketing. Another service that has been increasing in popularity lately is delivery. Another service that has been increasing in popularity lately is delivery. Loyalty program. SMS and email marketing.

POS 97

POS Loyalty Program Email Marketing Mobile Ordering 97

SpotOn

APRIL 8, 2024

The National Restaurant Association says 45% of consumers plan to eat out or order online that day, making it the busiest and most profitable holiday of the year for restaurants everywhere. 💡 4 in 10 consumers will eat out or order online on Mother's Day. Check it out, then call your mother.

2024 98

2024 Seasonal Menu Social Media Loyalty Program 98

The Restaurant Times

JUNE 29, 2020

Cloud kitchens, also known as virtual restaurants, dark kitchen, ghost kitchen, and delivery-only restaurants, have taken the restaurant industry by storm. Despite the favorable dynamics, a proper cloud kitchen marketing plan is integral for ensuring business longevity. How To Market Your Cloud Kitchen In Saudi Arabia.

Loyalty Program 98

Loyalty Program Email Marketing Marketing Mobile Ordering 98

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. The survey found that 59 percent of US and 47 percent of UK consumers plan to dine-out as soon as they are able. Mixed take-out bag.

2020 198

2020 Loyalty Program Mobile Ordering Fast Casual 198

Open for Business

MAY 19, 2023

Still, staying on top of what’s new can help your restaurant stand out from the pack. As guest preferences change and new developments in technology come out, keeping up to date can help you in several key ways. And showing that you’re aware of the latest trends can attract new guests, build loyalty, and raise your profile.

2023 78

2023 Hospitality Loyalty Program Email Marketing 78

Restaurant Engine

FEBRUARY 14, 2024

Digital marketing is integral to your restaurant’s overall marketing strategy, and it helps you increase your bottom line and drive growth. If you want to be more exclusive, you can make people give you their email address and their phone number for a discount. This way, you can email them or text them in the future.

Email Marketing 52

Email Marketing Loyalty Program Social Media Online Ordering 52

7 Shifts

NOVEMBER 3, 2021

To start, check out this guide from the National Restaurant Association on cybersecurity preparedness. Even though 9 out of 10 restaurants have less than 50 staff members, your team's personal information is also a potential source of misuse. Employee Data. The reality is that like most thefts, data breaches are crimes of opportunity.

Audits 370

Audits POS Loyalty Program Information 370

Open for Business

NOVEMBER 21, 2022

A system like OpenTable takes reservations day and night, running the book even when you’re away from the restaurant. Better yet, it can send email and text confirmations without restaurant staff ever picking up the phone. It can sync with a loyalty program. It takes some of the guesswork out of things for hosts.

Technology 147

Technology Front of House Back of House Online Ordering 147

Modern Restaurant Management

DECEMBER 21, 2020

Restaurants had to quickly adapt by adding outdoor seating while creating an inviting atmosphere, as well as offering the same experience your customers are used to receiving at your establishment via delivery and takeout. Chris Prociv, VP Marketing & Innovation at La Brea Bakery. million meals in just six weeks.

2020 198

2020 Kitchen Safety Food Safety Loyalty Program 198

Sling

JULY 24, 2023

Although the challenges of the restaurant business haven’t changed, the tools available for taking them on have. There is an ever-growing market of specialized software for all of the outside-the-kitchen things restaurateurs have to think about. It can also automatically update your menu on food delivery services.

2023 78

2023 Management Management Tip Distribution 78

The Restaurant Times

AUGUST 29, 2020

However, customers are still wary of venturing out, and restaurants can no longer rely on word of mouth or offline mediums to keep their businesses top of mind. One of the biggest challenges restaurateurs are facing today is marketing during the reopening. How To Market Your Restaurant During Reopening.

Marketing 105

Marketing Social Media Email Marketing Loyalty Program 105

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. ” The experts at Parts Town authored a blog post for independent restaurants about how to transition toward delivery. .”

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video. Trust us, it’s not.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Lavu

APRIL 17, 2020

Restaurants are looking at marketing from a new perspective in today’s uncertain times, and need a way to spread the word about offers without a marketing budget. Now is not the time to stop marketing and close up shop, it’s time to double your efforts and keep providing people with delicious meals.

Marketing 83

Marketing Email Marketing Social Media Loyalty Program 83

Cheetah

OCTOBER 22, 2020

As businesses are gradually reopening in California , restaurants are coming up with reopening marketing strategies to fit a COVID-19 world. Now we’re here to share with you 4 proven marketing tips and techniques to help you keep loyal customers and get some new ones. Reopening Marketing Tips for Worried Diners.

Marketing 78

Marketing Loyalty Program Social Media Email Marketing 78