The Restaurant Times

SEPTEMBER 22, 2021

You have to have loyal customers that love your food even if a pandemic hits the world. Building brand loyalty when starting a new restaurant can save you money and increase your total profitability. Customer loyalty programmes track the spending of customers and reward them with points that can be swapped for prizes. .

Loyalty Program 52

Loyalty Program Social Media POS Email Marketing 52

7 Shifts

NOVEMBER 9, 2022

Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base. A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

OCTOBER 1, 2020

Many have started offering their menus on third-party delivery websites. Some have white-labeled those same delivery services for integration within their organizations, and others have built out programs for pick up or delivery entirely in house. Looking at the data proves much of what we already know.

Delivery 198

Delivery Loyalty Program Download Online Ordering 198

Next Restaurants

MAY 8, 2024

This is a struggle for about 80% of restaurateurs worldwide, as they understand customer preferences and deal with higher food costs and fierce competition. From innovative marketing techniques to strategic menu optimization, these methods offer a roadmap for encouraging repeat business and feeling excited to welcome new customers.

Loyalty Program 78

Loyalty Program Social Media Point of Sale Online Ordering 78

Modern Restaurant Management

NOVEMBER 23, 2021

Today’s restaurant guests are more selective about their dining experiences, and boosting customer loyalty is crucial as restaurants shift into this next phase of service and look toward the holidays. Customers now expect more than a simple rewards program or general mailing list. Enhancing the In-Person Experience.

Loyalty Program 190

Loyalty Program Email Marketing Customer Experience Seasonal Menu 190

Modern Restaurant Management

JANUARY 31, 2023

Offer gift card promotions to customers who purchase a certain amount of food or drink duringthe Super Bowl. 5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers. Create a loyalty program that rewards customers for repeat visits during the Super Bowl.

Loyalty Program 185

Loyalty Program Social Media Email Marketing Online Ordering 185

Modern Restaurant Management

OCTOBER 20, 2023

2023 brought new challenges to the table for the restaurant industry, from rising food prices due to inflation to continued disruptions in the supply chain. Unfortunately, the traditional marketing tech stack that restaurants have long relied on is outdated, overpriced and ineffective in today’s digital ecosystem.

Marketing 198

Marketing Loyalty Program Email Marketing Coupons 198

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Delivery and takeout options are endlessly accessible for most. It all starts with a great marketing plan. What is a restaurant marketing plan?

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

JANUARY 20, 2023

Additionally, restaurants should make sure they have enough food and drink to meet the demand on this busy day. Go all-in on pick-up and delivery Truth is: Most people will stay at home. Delivery and pick-up orders tend to be higher during the Super Bowl than any other time of year. Be prepared for a surge in business.

Specials 195

Specials 2023 Social Media Email Marketing 195

Modern Restaurant Management

JANUARY 8, 2024

Other advancements include: integrating data from various sources, including social media, reviews, and loyalty programs, to gain a holistic view of customer behaviour as well as as well as the implementation of real-time analytics for immediate insights into customer behaviour and preferences.

2024 216

2024 Loyalty Program Cash Management Customer Experience 216

ChowNow

SEPTEMBER 30, 2020

When brainstorming restaurant marketing ideas, many restaurateurs seek out strategies that will help bring in new customers. Marketing to your existing customers keeps your restaurant top of mind leading to increased order frequency and higher ticket sizes. Start a restaurant loyalty program.

Loyalty Program 158

Loyalty Program Marketing Email Marketing Social Media 158

Modern Restaurant Management

MAY 4, 2023

A 10-percent discount for a local restaurant is of course appreciated, but when looking to grab the attention of new customers – offering free food via direct mail has proven to be a more effective strategy. Many companies rely on email to reach existing customers. While email can be effective, it often gets lost in the shuffle.

Loyalty Program 101

Loyalty Program Email Marketing Customer Service Certification 101

Cheetah

MAY 1, 2020

In an effort to help San Francisco restaurants stay afloat in this unstable economic reality, Mayor London Breed has recently capped the fees food delivery apps can charge restaurants at 15%. “In What they don’t know is that every time they place an order via a third-party food delivery app it’s costing the restaurant money.

Delivery 109

Delivery Food Mobile Ordering Insurance 109

Goliath Consulting

SEPTEMBER 7, 2023

In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Mastering Social Media: It’s More Than Just Food Pics While showcasing dishes is essential, it’s equally important to: Host interactive polls or quizzes.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

SpotOn

MARCH 12, 2024

Gigi Cohen is the Director of Marketing for MDP Restaurant Group. In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing. The rest of our restaurants are in food courts, requiring different marketing strategies.

Email Marketing 98

Email Marketing Social Media Advertising Online Ordering 98

Modern Restaurant Management

DECEMBER 5, 2022

This would allow owners to cultivate more personal relationships to increase customer loyalty and better market to each individual. For example, owners could quickly collect insights that show customers with specific food allergies and customize digital menus to their dietary preferences. The possibilities are truly endless.

Loyalty Program 225

Loyalty Program Mobile Ordering Employee Relations Customer Experience 225

Lavu

APRIL 22, 2020

Did you know with Lavu’s partnership with MenuDrive, you can partner with premier delivery services for free? If you haven’t taken advantage of this free online ordering and delivery integration tool, click here. Partnering with a Delivery Service Saves Time and Money.

Delivery 91

Delivery Online Ordering Mobile Ordering Loyalty Program 91

Restaurant Engine

JUNE 23, 2021

The pandemic presented an opportunity for restaurant delivery services. Did you know that more than 60% of consumers in the United States say they order food for delivery once a week? For most of your restaurant customers, delivery is an expected service. Yet, offering delivery can be expensive for restaurants.

Delivery 80

Delivery Online Ordering Loyalty Program Customer Service 80

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Indoor Media

NOVEMBER 4, 2021

You can try these restaurant marketing ideas to spread the word about your takeout business and reach more potential customers. 3 Marketing Basics for Your Takeout Business As a restaurant owner, you can rely on a guide to restaurant marketing to help you. You can also use them on your receipts.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

Open for Business

JANUARY 26, 2023

And if restaurant owners don’t put restaurant marketing efforts behind a promotion, the best concepts can stall. Start a loyalty program Every restaurant prizes its loyal customers. Show them how much they mean to you with a loyalty program. Quick links What are restaurant promotions? What is the goal?

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 204

Marketing Social Media Mobile Ordering Website Management 204

Modern Restaurant Management

JUNE 24, 2020

Some of those challenges, particularly for smaller, local restaurants, include implementing online ordering, creating a digital presence, and offering delivery for the first time. Furthermore, about 60 percent of customers order food online at least once a week and 31 percent order online at least twice.

Online Ordering 231

Online Ordering Ordering Coupons Social Media 231

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Let’s start – .

Delivery 98

Delivery Marketing Social Media SEO 98

Modern Restaurant Management

DECEMBER 28, 2020

Delivery and take-out will continue to be the most popular way consumers will get their restaurant meals in a COVID and post-COVID world. One, the new normal will become the old normal, and a takeout- and delivery-first model will become the standard in the restaurant industry. Here are their responses. To read part one, click here.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

The Restaurant Times

JUNE 29, 2020

Cloud kitchens, also known as virtual restaurants, dark kitchen, ghost kitchen, and delivery-only restaurants, have taken the restaurant industry by storm. Despite the favorable dynamics, a proper cloud kitchen marketing plan is integral for ensuring business longevity. How To Market Your Cloud Kitchen In Saudi Arabia.

Loyalty Program 98

Loyalty Program Email Marketing Marketing Mobile Ordering 98

Modern Restaurant Management

JUNE 29, 2023

Technology Has Leveled the Playing Field in Hospitality For many years, you had restaurants that did delivery and restaurants that didn't. Businesses everywhere offer multiple of touchpoints from dine-in and third-party delivery to online and QR code ordering. To do this successfully, it’s essential to have the right tools.

Hospitality 88

Hospitality Loyalty Program Online Ordering Mobile Ordering 88

7 Shifts

MARCH 27, 2020

However, many states that are forcing restaurants to stop their dine-in services are allowing them to operate as takeout and delivery-only establishments. Will running a takeout and delivery-only restaurant be profitable, or will the costs outweigh the revenue this opportunity could generate? Do you have takeout packaging in stock?

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Modern Restaurant Management

FEBRUARY 2, 2022

Restaurant Week is all about creating great food experiences, and in the pandemic era, this means branching out from the old dine-in-only norms and offering attractive takeout options. Do you know your restaurant's food cost percentage and each dish's plate cost? Does your loyalty program need a refresh?

Loyalty Program 197

Loyalty Program Online Ordering Social Media Mobile Ordering 197

Modern Restaurant Management

JANUARY 19, 2022

The so-called Great Resignation has also taken a heavy tol l on the food service industry. For most successful brands, the way out is clear: become more digital, become more data-driven, operate more efficiently, move the marketing needle. The other half is the real talking point, driving massive, game-changing gains in marketing.

Food Supply 200

Food Supply Restaurant Law Email Marketing Mobile Ordering 200

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Fatigued by cooking at home, consumers are anxious to dine at their favorite restaurants according to a new Oracle Food and Beverage study.

2020 198

2020 Loyalty Program Mobile Ordering Fast Casual 198

Open for Business

MAY 19, 2023

And showing that you’re aware of the latest trends can attract new guests, build loyalty, and raise your profile. Quick Links Technology Relationships Food and Menus Technology trends to watch People are drawn to the restaurant business because they don’t want to be glued to a screen all day.

2023 78

2023 Hospitality Loyalty Program Email Marketing 78

Restaurant Engine

FEBRUARY 14, 2024

Digital marketing is integral to your restaurant’s overall marketing strategy, and it helps you increase your bottom line and drive growth. If you want to be more exclusive, you can make people give you their email address and their phone number for a discount. This way, you can email them or text them in the future.

Email Marketing 52

Email Marketing Loyalty Program Social Media Online Ordering 52

Deliverect

JUNE 29, 2020

Today, it is a successful operational model that is used by organizations across multiple industries, including the food and restaurant sector. Let’s define the advantages and building blocks of a multi-channel strategy for your food business. Multi-channel marketing. What is omnichannel? Why should I embrace it?

Online Ordering 148

Online Ordering Email Marketing Loyalty Program Customer Experience 148

SpotOn

APRIL 8, 2024

However, with so many places jam-packed on the actual day, many people (18%) will opt for take-out and delivery. Consider allowing guests to opt out of email marketing content about this specific holiday and encourage staff to swap shifts if necessary for their wellbeing. Check it out, then call your mother.

2024 98

2024 Seasonal Menu Social Media Loyalty Program 98

The Restaurant Times

JULY 31, 2020

According to research, the global cloud kitchen market is expected to reach USD 2.63 From setting up the business, warehousing, to establishing a robust delivery structure, a cloud kitchen business ensures fast growth and has a lower footprint than a traditional restaurant. Cloud Kitchen Marketing Tips to Grow Your Online Sales.

Loyalty Program 95

Loyalty Program Marketing Mobile Ordering Online Ordering 95