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Restaurant Loyalty Programs to Boost Revenues

Cheetah

Restaurants, retailers and airlines have been using loyalty programs to drive revenue for nearly three centuries. From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools.

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The Rise of Exclusivity: VIP vs Traditional Discounting

Modern Restaurant Management

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. With the continued uncertainty of the current macroeconomic climate, brands must find ways to reduce marketing spend while driving more value from their customer base.

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Improve Your CX and Reduce Operating Costs with a Simplified Payments Strategy

Modern Restaurant Management

It can also be the enemy of payment processing cost efficiencies and the ability to deliver a satisfying customer experience (CX). Some of the most common elements across these various consumer-driven businesses include pricing, location, environment, quality of goods and services, access, parking, and so on. The list goes on.

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Inflation is Changing the Ways Restaurants Operate

Goliath Consulting

However, will raising these prices cause them to lose some loyal customers who cannot afford it anymore? According to Jonathan Maze from Restaurant Business , limited-service and full-service restaurants have raised prices to at least 7% over the past year as grocery prices are soaring as well, which means a more expensive supply chain.

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How to Handle Temporary Restaurant Closure during COVID-19

7 Shifts

However, many states that are forcing restaurants to stop their dine-in services are allowing them to operate as takeout and delivery-only establishments. Will running a takeout and delivery-only restaurant be profitable, or will the costs outweigh the revenue this opportunity could generate? We’ll talk about this more later on.

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MRM Research Roundup: Mid-April 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. Full-Service Restaurants Hit Hardest by the Crisis. Quick service and fast casual were the best performing segments based on sales growth during March.

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4th of July Specials for Restaurants: Promotions and Ideas for 2021

Touch Bistro

A mobile POS that you can take tableside to capture customer orders. . Delivery is big business for restaurants right now. In contrast, using a direct online ordering system like TouchBistro Online Ordering lets you process all those 4th of July takeout and delivery orders directly from your website while keeping 100% of the profits.

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