The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. CREDIBLY: What’s the main problem with a restaurant using coupons to attract customers? DONALD BURNS: I find that people who use coupons are loyal only to the coupon.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

Restaurant Engine

NOVEMBER 23, 2022

Check out these five ideas that get social media followers in the door. #1: In addition, you might consider offering them a welcome coupon to your restaurant. This might be something like a 10% off coupon or a free appetizer. The goal is to give them something that encourages them to order from you. tweet this).

Social Media 78

Social Media Coupons Email Marketing Online Ordering 78

7 Shifts

JULY 10, 2020

And now, many states and provinces have already begun rolling out their plans to reopen the economy, and many restaurateurs are now planning out their grand re-opening. Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business.

Events 351

Events Social Media Kitchen Safety Seating 351

Open for Business

APRIL 3, 2023

Think about what makes your restaurant stand out from the competition. You can also think about place as where you promote your product—in print, online, or by word of mouth. Understanding the marketing mix for your restaurant You can use the 4 Ps to figure out the best ways to reach potential guests.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Open for Business

JUNE 27, 2023

In fact, loyalty programs date back to at least the Great Depression, when Betty Crocker asked customers to save their cake-mix box tops and send them back to the company in exchange for money-saving coupons for their products. All loyalty programs reward customers in some way, but the rewards themselves can take different forms.

Loyalty Program 78

Loyalty Program Point of Sale Mobile Ordering Customer Service 78

Indoor Media

NOVEMBER 8, 2021

Creating the right content for each QR code takes time and effort. Figure out the type of QR code Not all QR codes are the same; the type of QR you should incorporate into your marketing plan depends on the style of advertising campaign you’re running. They are useful in one-time, special marketing campaigns.

Email Marketing 78

Email Marketing Coupons Healthcare Loyalty Program 78

Marketing4Restaurants

AUGUST 31, 2020

More people are staying indoors and dining out less, driving them to adapt to the new normal. No one knows how long this pandemic will last, so the smart thing to do is to take proactive measures to keep your restaurant afloat. Set up online ordering. Communicate with your customers online. Run online payments.

Online Ordering 72

Online Ordering Loyalty Program Social Media Kitchen Safety 72

Deliverect

JANUARY 21, 2020

More importantly, make sure your millennial customer can book a table and order food online. Almost 6 out of 10 dining experiences are off-premise nowadays*, so your delivery, takeaway or drive-thru experience should be on point. While off-premise orders are picking up, many people still love dining out.

Social Media 103

Social Media Online Ordering Workshop Email Marketing 103

Deliverect

NOVEMBER 21, 2019

Born in the US, the “first day of the Christmas shopping season” is centered around crazy deals, special offers and large discounts. In the UK, for instance - Europe’s biggest food delivery market - a 64% share of consumers were planning to participate in Black Friday in 2018*, with an expected online spend of £1.41

Delivery 64

Delivery Coupons Online Ordering Seasonal Menu 64

Modern Restaurant Management

APRIL 13, 2021

Once you understand your customers needs it will involve creating an offering that can be compelling for them to take action. Some examples of offers and features you should consider include: Easy-to-claim coupons your user can claim by coming into your store. Creating a Compelling Offer and Utilizing Features to Drive Visits.

Advertising 196

Advertising Mobile Ordering Website Management Customer Service 196

Restaurant Engine

JULY 27, 2022

Grab online users attention to draw them into your restaurant. It’s never been more important to draw customers into your restaurant and increase your online ordering. In this article, we look at how you can get more online attention for your restaurant with these five tips. #1: Wondering how to get more online views?

Email Marketing 105

Email Marketing Social Media Loyalty Program Coupons 105

Indoor Media

SEPTEMBER 9, 2020

This includes what they see on social media, online search, and yes, your receipts. Why not invest a little extra money to get a lot more benefit out of your receipts? To make sure you get the best return on your investment, focus your messaging on rewarding current customers with special offers and services. Offer Coupons.

Coupons 78

Coupons Loyalty Program Customer Service Advertising 78

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other food delivering business, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Be easy to find out by your local audience, register your business on Google my business, and increase your searchability on Google.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Restaurant Engine

FEBRUARY 14, 2024

Nearly everyone you know is online. More than 80% of people say they are open to trying a new restaurant if they have a special discount. Feature Special Items Another way to increase revenue is to use your digital platforms to highlight special items. You can give your followers an inside peek into your special dishes.

Email Marketing 52

Email Marketing Loyalty Program Social Media Online Ordering 52

Modern Restaurant Management

APRIL 15, 2020

As more restaurants focus their undivided attention on their off-premise offerings and guests adapt their consumption to this new environment, plus some of the government relief measures take effect, some small improvements may lie ahead.” Easy online ordering – Easy online ordering was nearly tied for second.

2020 196

2020 Fast Casual Point of Sale Online Ordering 196

Restaurant Engine

JUNE 2, 2022

Using online accounts like Facebook, you can build relationships with current and potential diners. By posting regularly, responding to reviews, answering questions, and engaging with your followers, you’ll reap the benefits of your online community. #2: 1: You Can Build a Community. 2: You Can Keep Diners Up to Date.

Social Media 80

Social Media Website Management Coupons Customer Experience 80

The Restaurant Times

AUGUST 17, 2021

They are visible on a screen and generally give them the option to order online. The orders are instantly accepted and sent to the kitchen. With such simplicity, you would not need waiters to manually take orders and direct them to the kitchen. Digital menus, in today’s world, have great importance.

POS 97

POS Mobile Ordering Seasonal Menu Inventory 97

Deliverect

DECEMBER 30, 2019

The online delivery market continues to grow at a breakneck pace, with over 16 million USD in European revenue in 2019. So what does it take to make it in this dynamic market? Throwing in personal notes, fun napkins or other little touches to delivery give you something special”. How about offering some coupons and rewards?

Delivery 78

Delivery Marketing Online Ordering Customer Experience 78

Lavu

FEBRUARY 3, 2020

Drip campaigns (also called automated email campaign, autoresponders, and marketing automation) work like this: they are a set of marketing emails that are automatically sent out according to schedule. Once they’re written out, you can sit back and let the automation do the work. . Do drip campaigns work? Put simply, yes.

Email Marketing 78

Email Marketing Point of Sale Online Ordering Seasonal Menu 78

Modern Restaurant Management

OCTOBER 4, 2021

The new report captures a steady rise in mobile ordering, reinforcing the critical importance of mobile initiatives for restaurant brands. According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. Mobile orders are on the rise.

2021 170

2021 Fast Casual Mobile Ordering Social Media 170

The Restaurant Times

JUNE 29, 2020

More customers are now pivoting towards online food delivery platforms because of both convenience and necessity. This is a wonderful opportunity for brick and mortar restaurants pivoting towards the online delivery model or cloud kitchen models to run strategic marketing campaigns and create brand awareness.

Loyalty Program 98

Loyalty Program Email Marketing Marketing Mobile Ordering 98

Restaurant Engine

SEPTEMBER 23, 2020

So, while you know you need to offer it, take advantage of another trend, and offer free Wi-Fi as an exchange. Your diners want convenience, and they want to be safe while ordering food from your restaurant. We encourage you to test out different packaging and time frames to see what it’s like when the customer gets it.

2020 94

2020 Marketing Email Marketing Social Media 94

Ken Burgin

FEBRUARY 8, 2021

Check dozens of ways that QR codes are being used every day on this special Instagram Account – new examples added all the time. From this page, people can click and fill out a job application form ready for you to respond. Take-Away Menus : print a QR Code on table tents, front door posters or where you’ll catch a customer’s eye.

Kitchen Safety 88

Kitchen Safety Marketing Recruiting Email Marketing 88

Cheetah

FEBRUARY 20, 2020

There are plenty of bakeries out there offering delicious baked goods of all sorts. One way to give yourself an edge is to research your region and customer demographics to find out where the opportunity for introducing specialty foods or ingredients lies. Reading Time: 3 minutes. Find Your Niche.

Social Media 78

Social Media Advertising Loyalty Program Online Ordering 78

Cheetah

FEBRUARY 20, 2020

Find Your Niche There are plenty of bakeries out there offering delicious baked goods of all sorts. One way to give yourself an edge is to research your region and customer demographics to find out where the opportunity for introducing specialty foods or ingredients lies. Another way is to draw on your own experience and life story.

Social Media 78

Social Media Advertising Loyalty Program Online Ordering 78

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other delivering online food, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Restaurants can receive online orders for pickup or delivery directly from Google Search, Maps, or the Assistant.

Delivery 98

Delivery Marketing Social Media SEO 98

Restaurant Engine

APRIL 12, 2023

To know this, you want to map out the customer journey. How do you get customers to order from your restaurant or dine in? If so, this is a terrific way to engage your customers with exciting content as well as weekly specials. Sending a coupon is a good idea with this email, too. What do you offer your loyal customers?

Social Media 59

Social Media Email Marketing Loyalty Program Customer Experience 59

Aaron Allen & Associates

AUGUST 24, 2022

The Most Effective Pizza Marketing Campaigns Pizza marketing tends to have a higher-than-average marketing budget, but it doesn’t always take big dollars to create an effective promotions campaign. Pizza Patron, which also accepts pesos for payment from its 75% Latino customer base, answered by reaching out. Car wash babes pizza?

Marketing 52

Marketing Loyalty Program Point of Sale Mobile Ordering 52

Restaurant Engine

MAY 24, 2022

Some like to linger over their meals while others want to be in and out quickly. The overall consumer experience matters, and when you make customers wait to order or wait to pay, they start to feel dissatisfied. With a tabletop POS, your customers can order and pay when they want to do so. 2: Your Customers Enjoy Connections.

POS 59

POS Loyalty Program Point of Sale Customer Experience 59

Restaurant Engine

NOVEMBER 11, 2020

When planning the most effective subject lines, take the following into consideration: Subject lines with six to 10 words deliver the highest open rate. Make sure your subject line is personal and meaningful in order to get your email opened. Words like secrets, coupon, sale inside, and awesome can increase open rates.

Email Marketing 96

Email Marketing Marketing Coupons Mobile Ordering 96

Lavu

DECEMBER 16, 2019

o consider a customer survey to find out likes and dislikes in regards to loyalty programs. stick to your brand and brand messaging. Point structured plans can include points per dollars spent, per items ordered, or per visit. o dine-in, take-out, and delivery. o push notifications to send out surveys.

Loyalty Program 78

Loyalty Program Customer Service Point of Sale Mobile Ordering 78

Modern Restaurant Management

JUNE 3, 2021

Brands that accelerated investments in technology and logistics to deliver faster and more frictionless service during the pandemic are beginning to level the playing field, but now there’s a race to roll out restaurants of the future. Order accuracy and speed top list of what consumers want. More money spent at the drive-thru.

2021 189

2021 Fast Casual Mobile Ordering Guest Recovery 189

Restaurant Engine

JANUARY 13, 2021

With the right smartphone or camera, you can take great looking food photos. You know that owning a restaurant takes a lot of time and a lot of work. Show what it takes to bring the food in, and highlight your team making some of your best dishes. Check out holidayinsights.com for ideas on unique and unusual food “holidays.”

Social Media 98

Social Media Marketing Email Marketing Coupons 98

Sling

JULY 4, 2021

With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. Set out a table tent that offers a free dessert if the customer texts a certain word (like “dessert”) to your number. People with business cards are always looking for ways to hand them out.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Modern Restaurant Management

JUNE 18, 2020

As stay at home orders are lifted, consumers will begin visiting restaurants and businesses locally while practicing social distancing. Around one in six (16 percent) will avoid dine-in experiences altogether in favor of delivery or take-out. 35 percent decided not to go out due to the protests. Return to on-premise.

2020 184

2020 Guest Recovery Kitchen Safety Online Ordering 184

Restaurant Engine

AUGUST 25, 2021

You can save money using Square to take money at your restaurant. Square appreciates that restaurants have special needs, so they created a separate solution specifically for restaurants. In addition, you can also manage delivery and pickup orders which ensures you’re meeting the needs of your customers. It’s easy to use.

Email Marketing 59

Email Marketing Website Management Point of Sale Online Ordering 59

BNG Point of Sale

OCTOBER 7, 2021

They streamline processes to record stock, manage your menu and staff, deliver detailed sales readings, and effectively take orders while ensuring you achieve profit goals. The following are some of the key benefits restaurants experience with a POS system in place: Improved Ordering for More Sales.

Point of Sale 52

Point of Sale 2021 POS Loyalty Program 52