The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. CREDIBLY: What’s the main problem with a restaurant using coupons to attract customers? DONALD BURNS: I find that people who use coupons are loyal only to the coupon.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

Modern Restaurant Management

MAY 27, 2020

Increasing self-order kiosks and touchless self-checkout terminals. Expanding mobile ordering and contactless pick-up or desk delivery. Zuppler launched Menu Anywhere On-Premise Contactless Ordering on the Zuppler “Menu Anywhere” Platform. Posting appropriate signage and floor decals to encourage social distancing.

Food Safety 441

Food Safety Kitchen Safety Mobile Ordering Guest Recovery 441

Modern Restaurant Management

JUNE 28, 2024

Customers indicate better performance across most aspects of the full-service restaurant experience — with food order accuracy (92) and waitstaff courtesy and helpfulness (90) leading the way — appreciating restaurants’ efforts to satisfy customers despite inflation.

2024 294

2024 Mobile Ordering White Paper Food Order 294

7 Shifts

AUGUST 15, 2022

Look at online reviews, check out my website, ask your friends and family what they think about my restaurant, and ask my employees what they like about working here,” says Michael Maxwell, Partner-VP of Operations at Blue Orbit Restaurant Consulting. What would you do if you made a mistake with an order? Do your research.

Customer Experience 397

Customer Experience Website Management Hiring Back of House 397

Indoor Media

FEBRUARY 5, 2021

Get Your Ducks in Order. When they finally do, you better have a strong website and online presence for them to visit. If customers know that they can cash in on a promotion within your store by referring their friends, then they are more likely to do so. Keeping Up With Your Customers. Keeping Up With Your Customers.

Marketing 158

Marketing Email Marketing Advertising Coupons 158

7 Shifts

JUNE 16, 2024

Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. For instance, you can make them your freebie whenever a customer orders a single-receipt purchase of $15.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Modern Restaurant Management

DECEMBER 27, 2019

Please refer to the full list below or the GCA’s official website. ” Through the integration, Appetize consolidates all ordering and feeds transaction data in real-time into Restaurant365, to integrate with back office functions like accounting, staff management, reporting, and analysis. .”

Mobile Ordering 309

Mobile Ordering Customer Service Customer Experience Point of Sale 309

Restaurant365

MARCH 25, 2020

If your current budget allows it, promote your delivery and takeout service online through social media ads and remarketing ads. Before you use remarketing ads, you must first have your web provider place a small, unobtrusive piece of code on your website (referred to as a pixel). Provide curbside pickup.

Delivery 107

Delivery FOH Front of House Mobile Ordering 107

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other food delivering business, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Restaurants can receive online orders for pickup or delivery directly from Google Search, Maps, or the Assistant.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

7 Shifts

SEPTEMBER 9, 2021

This could include a periodic newsletters or coupons and discounts to inspire prospective customers to visit and have a meal at your premises. Share menu updates from your ordering system. Offer discounts and coupons. Besides sending your first-time clients a welcome email, you can offer them a coupon. Menu Change Alerts.

Email Marketing 195

Email Marketing Marketing Seasonal Menu Coupons 195

Restaurant Engine

NOVEMBER 11, 2020

Make sure your subject line is personal and meaningful in order to get your email opened. Consider using subject lines that reference song lyrics or movie titles to entice readers. Words like secrets, coupon, sale inside, and awesome can increase open rates. Open for coupon. Personalize the email subject line.

Email Marketing 96

Email Marketing Marketing Coupons Mobile Ordering 96

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other delivering online food, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Restaurants can receive online orders for pickup or delivery directly from Google Search, Maps, or the Assistant.

Delivery 98

Delivery Marketing Social Media Email Marketing 98

Restaurant Engine

MAY 14, 2025

They are more likely to refer others to your restaurant. For example, once they spend $200, they get a coupon for 20% off an appetizer. Do a search online, and youll find quite a few. Your website is the centerpiece of your online marketing, and it needs to look beautiful and perform well. Return more frequently.

Loyalty Program 52

Loyalty Program Website Management Point of Sale Customer Experience 52

Lavu

JUNE 26, 2025

Occupancy Expenses: This refers to fixed costs like rent, property taxes, utilities, and property insurance. The best restaurant accounting software is cloud-based (or online). Your accountant can use your COGS to determine where you’re spending too much on food, if you’re ordering too much, or if someone is stealing.

2025 113

2025 Cash Management Point of Sale POS 113

Bingage

FEBRUARY 9, 2023

Personalization refers to communicating with customers at every touchpoint. Right now, the most prominent features of QR codes in restaurants are: Sharing digital menus: It allows guests to scan the QR and view the menu and choose what to order from there. It enables contactless food ordering. Hyper Personalised Marketing 2.0

Customer Experience 98

Customer Experience 2023 Loyalty Program Email Marketing 98

Restaurant Engine

FEBRUARY 9, 2022

Your customers are ordering online, now more than ever before. With an app, your customers simply pick up their phones and order quickly from your restaurant. You provide an easier ordering experience, and you’ll soon notice your orders are larger, and revenue rises. An App Streamlines Orders.

Loyalty Program 84

Loyalty Program Mobile Ordering Social Media Online Ordering 84

Lavu

FEBRUARY 21, 2020

They help businesses identify their repeat customers and encourage them to buy more by giving them coupons, gift cards, and other incentives. It also encourages them to refer the restaurant to their loved ones. . Other loyalty program features include voucher codes, membership levels, loyalty points, and refer-a-friend discounts.

Loyalty Program 78

Loyalty Program Point of Sale Website Management Customer Experience 78

Touch Bistro

JULY 15, 2021

In order to make sure customers remember your restaurant long after they’ve dined with you, it’s important to define your brand identity. This refers to the tone and language you use when communicating with customers. Diners now use search engines like Google to find restaurants and review menus online before deciding where to eat.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Restaurant Clicks

FEBRUARY 7, 2020

The gross revenue of your business is not the same as your profits – profit refers to what amount of money you netted after subtracting the total costs. Many restaurants are also utilizing online surveys and offering coupons to customers who complete them. Online Presence. Ordering Online.

Point of Sale 79

Point of Sale Online Ordering Customer Experience Customer Service 79

Harbor Touch

MARCH 19, 2025

Check references carefully and run quick trials. One pro we know tested a cook with a plate this order challenge under a timer. Give them a week of shadowing seasoned staff, clear checklists like Greet tables in 2 minutes or Check orders before they leave the pass, and a full menu rundownspecials included.

Management 78

Management Management Seasonal Menu Cash Management 78

Harbor Touch

MARCH 19, 2025

Check references carefully and run quick trials. One pro we know tested a cook with a plate this order challenge under a timer. Give them a week of shadowing seasoned staff, clear checklists like Greet tables in 2 minutes or Check orders before they leave the pass, and a full menu rundownspecials included.

Management 78

Management Management Seasonal Menu Cash Management 78

Gourmet Marketing

SEPTEMBER 23, 2021

As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Your restaurant can be adorned with large and unique posters in order to draw the attention of people passing by. Save the digital image of your poster so that you can use it for online marketing as well.

Marketing 77

Marketing 2021 Social Media Website Management 77

Deliverect

SEPTEMBER 5, 2019

Having food delivered to customers is a whole new way to order, experience and enjoy food. When you start up your delivery operation, it’s easy to overlook that you now have to manage stock both in-house and online. Introducing new menu items exclusive to delivery orders is a great way to encourage customers to try something new.

Customer Experience 63

Customer Experience Delivery Social Media Online Ordering 63

Gourmet Marketing

SEPTEMBER 10, 2021

If restaurant businesses have learned one thing from the COVID-19 pandemic, it’s that having an effective online presence is critical to surviving in a world dominated by e-commerce. There’s also a psychological trick you can use to get your website visitors to make a decision to order or make reservations more quickly.

Design 98

Design 2021 SEO Mobile Ordering 98

The Restaurant Times

SEPTEMBER 2, 2020

Restaurant Online marketing includes creating a significant brand presence on online mediums. However, email marketing must not revolve around delivering coupons and discounts alone. SMSs are also helpful for fulfilling delivery orders. Online Listings And Review Sites. Functional And Updated Website.

Marketing 52

Marketing Social Media Email Marketing Mobile Ordering 52

BNG Point of Sale

AUGUST 25, 2021

COVID has restricted the number of restaurant guests both indoors and outdoors, but it has shown the benefits of online and phone orders. Online Ordering Capability . Today’s software lets you connect orders from delivery services directly to your kitchens. . Printable Coupons on Receipts .

Loyalty Program 52

Loyalty Program Social Media Point of Sale Online Ordering 52

BNG Point of Sale

JUNE 21, 2021

Full-service refers to the service you receive in a typical sit-down dinner. As the name implies, this category includes fast-food restaurants and any type of quick-service restaurant in which customers order from a counter, fill their drinks, and dispose of their trash. Boost Online and Social Media Presence.

Food Truck 52

Food Truck Fast Casual Customer Service Online Ordering 52

Bingage

JANUARY 29, 2021

You can also keep track of their drink orders, so they don’t have to go up and ask every time they want another sip. SMS following the dining experience that invites them to rate the meal they enjoyed for a discount or coupon they can apply to their next meal. To treat them differently. forminator_form id=”3323″].

Customer Experience 52

Customer Experience Email Marketing Demo Loyalty Program 52

SpotOn

MARCH 4, 2024

Legacy POS system A legacy POS system refers to those older POS technologies that aren't as functional as a contemporary POS system with cloud-based software. Handheld devices Handheld POS devices are mobile POS systems that can complete small tasks like order placement and other basic payment transactions.

Small Business 52

Small Business POS Cash Management Point of Sale 52

Mad Mobile

JUNE 7, 2024

In order to remain relevant in the highly competitive restaurant industry , your loyalty program needs to stand out from the crowd. Consider the ordering methods your business offers. What percentage comes from customers who dine in, call, and place orders online? You can even get bonus points for referring a friend.

Loyalty Program 40

Loyalty Program Point of Sale Customer Experience Demo 40

Modern Restaurant Management

NOVEMBER 1, 2024

Restaurants Order Up Tech, AI, and Dynamic Pricing As far as technology goes, 26 percent of respondents said they’d like to start using new tech to help run their business, which is up seven percentage points from last year. The survey also found that 77 percent of diners prefer restaurants with good service reviews.

Point of Sale 221

Point of Sale 2024 Mobile Ordering Consumer Goods 221

Modern Restaurant Management

OCTOBER 4, 2021

The new report captures a steady rise in mobile ordering, reinforcing the critical importance of mobile initiatives for restaurant brands. According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. Mobile orders are on the rise.

2021 426

2021 Fast Casual Mobile Ordering Social Media 426

Goliath Consulting

JUNE 3, 2020

Datassential, in their “Money Matters” article released in April, found that 38% of consumers planned to get restaurant food less often; 23% find and use more coupons; 22% choose less expensive restaurants; 19% choose less expensive menu items (6). Reference: [link]. Advance online publication. Sohrabi, C., Kerwan, A.,

Guest Recovery 269

Guest Recovery Social Media Food Safety Consumer Goods 269

Modern Restaurant Management

JUNE 18, 2020

As stay at home orders are lifted, consumers will begin visiting restaurants and businesses locally while practicing social distancing. Over the past two months, searches on Tripadvisor restaurant pages have been consistently trending upward (see attached graphic for reference). 14 percent plan to celebrate in bars/restaurants.

2020 461

2020 Guest Recovery Kitchen Safety Online Ordering 461

Black Box Intelligence

NOVEMBER 1, 2021

Grocery was one of the greatest beneficiaries in terms of share of wallet gains, along with online retail and home and garden. . While limited-service restaurants have been a clear beneficiary of pandemic-driven consumer behaviors changes, the biggest share takers, as of Q3 2021, are online retail as well as pet products and services.

Fast Casual 98

Fast Casual Guest Recovery Fine Dining Point of Sale 98