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Taking Loyalty to the New Normal Level and Beyond

Modern Restaurant Management

Brands that have shifted to a more customer-centric approach have an understanding of loyalty as being earned and not sold. Loyalty programs are commonplace today, a necessity and important part of restaurant marketing strategy. What do these programs provide to an organization? Suzi Tripp.

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Restaurant Marketing Has Evolved: Unlock the Preferences of the Modern Customer

Modern Restaurant Management

Instead, they need to integrate data insights with marketing functionality using next-generation marketing technology solutions that help identify priority customers. This creates an opportunity for restaurants to bite into market share by enticing a budget-sensitive customer base with incentives like coupons and loyalty programs.

Marketing 197
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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. They should all work together to create a smooth customer journey, from their initial search on your website to when they sit down with their meal.

Seating 221
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7 Smart Ways (Practical) to Increase your Restaurant Sales in 2021

Bingage

SMS following the dining experience that invites them to rate the meal they enjoyed for a discount or coupon they can apply to their next meal. Using highly personalized, relevant content helps convert these prospects into loyal customers using new technology & marketing automation platforms. . Use Latest Restaurant Technology .

2021 98
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Capped at 15%, Food Delivery Apps Are Still Murder. Time to Let Them Go.

Cheetah

To encourage them, launch a frequent diner loyalty program. Include gift cards, coupons or a thank-you item into each package you deliver. Explore new technology and services that are available in your area. Organize a delivery place for prepping, storing and managing deliveries. For the free form visit here.

Delivery 109
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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Diners are looking for reassurance on cleaning procedures and technology to reduce contact with servers. Can't touch this.

2020 197
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7 Brilliant Ways to Increase Customer Experience in your Restaurant

Bingage

SMS following the dining experience that invites them to rate the meal they enjoyed for a discount or coupon they can apply to their next meal. Using highly personalized, relevant content helps convert these prospects into loyal customers using new technology & marketing automation platforms. Use Latest Restaurant Technology.