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Restaurant Marketing Has Evolved: Unlock the Preferences of the Modern Customer

Modern Restaurant Management

2023 brought new challenges to the table for the restaurant industry, from rising food prices due to inflation to continued disruptions in the supply chain. Unfortunately, the traditional marketing tech stack that restaurants have long relied on is outdated, overpriced and ineffective in today’s digital ecosystem.

Marketing 197
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How a Customer Loyalty Program Helps Restaurants Keep in Touch with Customers

Focus POS

They include special coupons, certain days where menu items are priced more affordably, and even tailored savings and offers specifically for individual customers. For restaurants, loyalty programs are a wonderful way to collect data on customers’ ordering preferences, helping you target your marketing efforts to your proper audiences.

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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

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Tips for Keeping Restaurants Afloat as COVID Cases Spike

Modern Restaurant Management

New Marketing Tactics Can Help Reach Target Customers. It is no secret that marketing is a way for restaurants to keep up with loyal customers and engage with new ones. Aside from marketing, a significant portion of the restaurant experience today is nailing the customer’s online order journey.

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Restaurant Loyalty Program: Build Lasting Relationships

Focus POS

A restaurant loyalty program can engage diners, encourage repeat business and ultimately increase your market share. Loyalty programs can operate in different ways, but every restaurant loyalty program can help increase market share. Reach Out to Focus POS for Advice. Reach Out to Focus POS for Advice.

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How to Set Up Online Ordering for Restaurants

7 Shifts

Here are the things you should consider: Things to Consider When Choosing an Online Ordering Platform Does it integrate with my Point of Sale (POS) Will I need to add another tablet to my front of house setup? Things to Consider: using a courier service for delivery Does my POS and online ordering platform integrate with the service?

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Restaurant Loyalty Programs to Boost Revenues

Cheetah

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.