The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. We spoke to Donald Burns (aka The Restaurant Coach™) to learn why loyalty programs are a much wiser path to success than giving away your product. There are all kinds of loyalty programs.

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Loyalty Program Coupons Seating Customer Experience 126

Touch Bistro

MAY 18, 2021

Few marketing channels are as effective as restaurant email marketing. A whopping 59% of people say that marketing emails influence their purchase decisions. And, email has proven to generate the highest return on investment of any marketing channel at $38 for every $1 spent. Download Now.

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Email Marketing Marketing Loyalty Program Mobile Ordering 97

Modern Restaurant Management

DECEMBER 1, 2020

And while the pressures of the pandemic continue, customer loyalty can play a role in whether or not restaurants will sink or swim. Below, we’ll explore three steps to building relationships and an effective customer loyalty program. First, consider adopting a touchless loyalty system. Keep it Simple.

Loyalty Program 206

Loyalty Program Customer Experience Point of Sale Employee Relations 206

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

Lavu

FEBRUARY 21, 2020

Gift cards, loyalty benefits, and customer reviews are some of the most effective ways of attracting and retaining customers. Importance of Restaurant Loyalty Programs. Restaurant loyalty program s help restaurants to meet their targets by giving incentives to the right customers.

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Loyalty Program Point of Sale Website Management Customer Experience 78

Indoor Media

NOVEMBER 4, 2021

You can try these restaurant marketing ideas to spread the word about your takeout business and reach more potential customers. 3 Marketing Basics for Your Takeout Business As a restaurant owner, you can rely on a guide to restaurant marketing to help you. You can also use them on your receipts.

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Loyalty Program Email Marketing Social Media Advertising 78

Indoor Media

NOVEMBER 8, 2021

Businesses can learn how to create free QR codes for their QR code marketing campaigns and what they need to create them. You can then download the generated QR code as an image file to use for your marketing. Static QR codes: These QR codes have fixed information like your business contact details.

Email Marketing 78

Email Marketing Coupons Healthcare Loyalty Program 78

Restaurant Engine

JULY 27, 2022

You want to find new customers and retain your current ones through attractive and enticing marketing. Most of your marketing channels will point back to your website. Each platform has a different way for you to include this information, so make sure you complete your profiles on each of your pages. 2: Leverage Social Media.

Email Marketing 105

Email Marketing Social Media Loyalty Program Coupons 105

The Restaurant Times

MARCH 17, 2023

Restaurant marketing strategies help restaurant owners increase sales and profits. The problem, though, is that restaurant marketing strategies can take a lot of different shapes, and only some tactics will appeal to every customer. This is a fantastic on-site marketing strategy. Read along!

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Advertising Email Marketing Loyalty Program Social Media 52

Restaurant Business

DECEMBER 2, 2022

Utilizing data to own the entire customer experience can help boost brand loyalty—and increase repeat visits—by enhancing the post-dining experience. Post-dining experiences can include such things as receiving a thank you email for visiting, being sent a text message with a coupon for the next visit and so on.

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Customer Experience Loyalty Program Email Marketing Coupons 72

Restaurant Engine

MAY 24, 2022

Returning diners may even find their credit card information saved so they don’t have to pull their card out and punch in the numbers. For example, you can offer them customized coupons and discounts through email marketing. For example, you can offer them customized coupons and discounts through email marketing.

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POS Loyalty Program Point of Sale Customer Experience 59

Modern Restaurant Management

DECEMBER 2, 2019

With data showing that 65 percent of gift card recipients spend approximately 38 percent more than the face value of their cards, restaurant brands should be taking action to optimize their gift card programs for the holiday season. This is all excellent news for restaurant brands, as gift cards can be powerful marketing tools.

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Point of Sale Loyalty Program Email Marketing Mobile Ordering 176

Lavu

MAY 27, 2020

Branded Online Ordering: MenuDrive gives personalized branded marketing on the web and versatile ordering platforms for your eatery with client analytics, automated marketing, and a plethora of auxiliary features that no other platform comes close to competing with. Just complete screens with the appropriate information and voila!

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Online Ordering Ordering Loyalty Program Mobile Ordering 78

Cheetah

OCTOBER 22, 2020

As businesses are gradually reopening in California , restaurants are coming up with reopening marketing strategies to fit a COVID-19 world. Now we’re here to share with you 4 proven marketing tips and techniques to help you keep loyal customers and get some new ones. Reopening Marketing Tips for Worried Diners.

Marketing 78

Marketing Loyalty Program Social Media Email Marketing 78

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. This sentiment was most prevalent with millennials, with 43 percent reporting an increase in loyalty.

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2020 Loyalty Program Mobile Ordering Fast Casual 195

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video. 11) Start A Blog.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Sling

DECEMBER 2, 2020

Cultivating customer loyalty is an essential part of making your business a success in the 21st century. But what is customer loyalty, and why is it so important? And how can you improve customer loyalty in your business? What Is Customer Loyalty? Why Is Customer Loyalty Important? How To Improve Customer Loyalty.

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Loyalty Program Coupons Customer Service Website Management 78

Indoor Media

MAY 3, 2021

Your branding shapes all of your marketing efforts, and it’s important to select campaigns that sync up with the message you’re trying to tell. Campaigns and Promotions When it comes to good restaurant marketing, nothing beats a promotion. Moreover, they’ll devalue your brand.

Coupons 78

Coupons Advertising Loyalty Program Social Media 78

Cheetah

MAY 1, 2020

Before the COVID-19 pandemic, restaurants that could afford it enjoyed the additional marketing and new customers outreach service these apps provided. To encourage them, launch a frequent diner loyalty program. Include gift cards, coupons or a thank-you item into each package you deliver. Keep your tech up to date.

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Delivery Food Mobile Ordering Insurance 109

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Let’s start – 1.

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Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Let’s start – .

Delivery 98

Delivery Marketing Social Media SEO 98

Restaurant Engine

AUGUST 25, 2021

Customer relationship management – with this feature you can save payment methods, customer information, and order histories. This allows you to later market to your customers. Offline and online payments, check splitting, refunds, coupons, and more. Square Loyalty. Square Marketing. tweet this). tweet this).

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Email Marketing Website Management Point of Sale Online Ordering 59

BNG Point of Sale

AUGUST 25, 2021

Today’s POS systems can inform these customers via text when orders are ready to ensure the food is picked up on time, speeding the flow of orders from the kitchen. . #2: 4: Customer Loyalty Programs . Here are a few examples of loyalty programs: . Printable Coupons on Receipts . Loyalty Cards

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Loyalty Program Social Media Point of Sale Customer Service 52

Restaurant Clicks

JANUARY 17, 2020

Some restaurant owners worry that offering specials and promotions will hurt their bottom line, but when done correctly, a promotional deal can be extremely lucrative, bring new customers in, and build loyalty with those customers so that they come back. . Loyalty Programs. Coupon for Next Visit. Loyalty Programs.

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Loyalty Program Email Marketing Online Ordering Coupons 78

BNG Point of Sale

OCTOBER 7, 2021

A point of sale (POS) system is a combination of restaurant software and hardware for placing orders, and monitoring sales and cashflow, as well as tracking stock and pricing information to aid in restaurant performance. Gift card and loyalty program capabilities keeps customers coming back. Gift card and loyalty benefits.

Point of Sale 52

Point of Sale 2021 POS Loyalty Program 52

Touch Bistro

MAY 26, 2021

Check past POS reports to view your labor needs from the year before so you can make informed staffing decisions and avoid having too many staff with nothing to do, or not enough staff to get everything done. Marketing and Promotions. The Ultimate Guide to Restaurant Marketing. Restaurant Schedule Template. Download Now.

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Specials 2021 Merchandise Mobile Ordering 111

The Rail

AUGUST 4, 2022

With global restaurant brands gobbling up more of the market, it has become extremely challenging for small restaurants to compete and gain loyal customers. Thankfully, email marketing for restaurants can help you pull in your target customers ! 3 Reasons You Should Consider Using Email Marketing for Your Restaurant.

Email Marketing 52

Email Marketing Marketing Loyalty Program Online Ordering 52

Black Box Intelligence

MAY 5, 2023

Although restaurant brands understand the importance of collecting information around guest experiences, most are relying too heavily on mystery diner shoppers or comment cards to gather feedback, which are not personal or intuitive in nature. So keep questions neutral and focused on the specific information you want to gather.

Customer Experience 52

Customer Experience Customer Service Email Marketing Loyalty Program 52

Modern Restaurant Management

JUNE 14, 2023

. “Much of restaurant industry marketing is mired in a sea of sameness,” states Lobliner. “Most loyalty programs are largely transactional, and many brands still heavily rely on discounts and coupons to drive sales. The program resulted in 35K new loyalty sign-ups during this single campaign.

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Loyalty Program Point of Sale Email Marketing Customer Experience 179

Indoor Media

FEBRUARY 15, 2021

We scoured a successful restaurant study to bring you all the most important information in one clear guide. The information was collected from thousands of restaurants around the country, identifying the biggest challenges for restauranteurs and how to overcome them.

Loyalty Program 148

Loyalty Program Email Marketing Advertising Back of House 148

Bingage

FEBRUARY 9, 2023

In this competitive world, Restaurant Marketing requires every single person’s guest data, marketing automation, and many more that we will discuss in this blog. Hyper Personalised Marketing 2.0 Hyper-personalization leverages artificial intelligence (AI) and real-time omnichannel data to deliver more relevant information.

Customer Experience 98

Customer Experience 2023 Loyalty Program Email Marketing 98

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

The Restaurant Times

JULY 13, 2020

When this information is captured, tracked, and optimized, it helps restaurants improve their performance, provides a competitive edge, and allows them to align products and services according to customer preferences. Customer Data is vital for the long term sustainability of any business.

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Loyalty Program Email Marketing Online Ordering Social Media 90

Modern Restaurant Management

APRIL 2, 2020

One of the ways they are doing this is by providing information and insights to make it easier for them to find new ways of conducting business. The site will be continually updated to provide Southern Glazer’s customers with a one-stop-shop for the latest information as the COVID-19 pandemic continues to evolve.

Healthcare 206

Healthcare Employee Relations Online Ordering Customer Service 206

BNG Point of Sale

OCTOBER 15, 2021

Equipped with wireless mobile point of sale devices, employees can check-out customers or access inventory information from anywhere within the store. The mPOS market has expanded rapidly, enhancing the sales process and customer experience through convenient customer transactions, particularly in brick-and-mortar stores.

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Retail POS Point of Sale Cash Management 98

SpotOn

MARCH 4, 2024

A cloud-based POS system is the most popular type of tech in the POS market. With advanced POS systems, a guest may also sign up for a loyalty program during this step. Barcode scanners Barcode scanners are essential to any business utilizing loyalty programs. The customer pays for the product or service.

Small Business 52

Small Business POS Cash Management Point of Sale 52

Indoor Media

SEPTEMBER 26, 2017

One of the best restaurant marketing campaigns you can run is a local one. Register Tape Coupon Advertising for Restaurants. Register Tape Coupon Advertising for Restaurants. Placing a coupon on the back of the closest grocery store’s receipts will keep your ad very localized. Email Marketing. Learn more.

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Advertising Coupons Email Marketing Social Media 78