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‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

Omnichannel communications and value-oriented customer expectations are two elements challenging restaurant owners and operators, according to a survey from Klaviyo. Brand websites and web browsing are 533 percent more popular than online marketplaces for restaurant discovery.

Marketing 490
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Make or Break: Managing the Media’s Role in Food Recalls

Modern Restaurant Management

In a recall crisis, the media can be your greatest ally or your worst enemy – it all comes down to how you manage the message. The timely and accurate messaging provided to the media allowed for effective coverage that raised awareness about the situation, educated consumers, and helped minimize public health risks.

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Are You Invisible? Restaurant Marketing Faces a Multi-Platform Reckoning

Modern Restaurant Management

With search impressions declining and platforms like social media and AI gaining traction, traditional search strategies are breaking down. SOCi revealed this fragmentation in 2024 with the rise of search on social media platforms, and Gen Z in particular choosing Instagram and TikTok over Google when conducting local searches.

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Best Practices to Establish an Efficient Restaurant Operation

Modern Restaurant Management

What is the ongoing goal for all restaurant owners and managers? Whether that be via restaurant operations, menu improvements, or services, there are quite a few criteria that restaurant owners constantly juggle to create the perfect balance. Another important marketing tactic, which is a necessity in modern times, is having a website.

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The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

Whether youre an independent operator or part of a small chain, visibility is everything. Today, customers rely on Google searches, online reviews, and social media to decide where to eat. Even if your food is incredible, youre not operating in a vacuum. Consumer behavior is constantly evolving. Study your competition.

2025 195
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5 Essential Restaurant Customer Retention Strategies Every Operator Needs In 2025

ChowNow

Time Management: 80% of tasks completed often come from 20% of the effort. The 5 Must-Have Restaurant Customer Retention Strategies for 2025 These are the absolute must-have retention strategies every restaurant operator should use if they want to grow their customer base this year. or Is there anything we can do better?

2025 195
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How to Win the Google Reviews Game in 2025

Modern Restaurant Management

Reviews are a key to ensuring new customers keep walking through your doors and legions of SEO experts are focused on ranking your website higher on Google Search Results and becoming Local SEOs to rank your Restaurant higher on Google Maps. You need to actively manage your reviews as a cornerstone of your business strategy.

2025 308