The Rail

NOVEMBER 10, 2023

By Viktoria Arsenteva, Contributor In the hyper-competitive restaurant industry, effective marketing can be the difference between a bustling dining room and a quiet one. Ensure your ads are mobile-friendly and lead to a mobile-optimized website. Consider Collaborations Partner with influencers or local businesses for joint promotions.

Advertising 59

Advertising Loyalty Program Email Marketing Mobile Ordering 59

Chowly

FEBRUARY 23, 2024

The restaurant industry’s optimism rests on customer loyalty, with 9 in 10 consumers considering dining out an essential lifestyle choice. Additionally, 81% of potential consumers express likelihood in joining loyalty programs, signaling a growing appetite for personalized and rewarding dining experiences.

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2024 Loyalty Program 2023 Point of Sale 96

The Restaurant Times

JANUARY 30, 2022

In recent years, restaurant marketing strategies have gotten much more sophisticated. . Restaurant Marketing Strategies That Attract Customers In Omicron . Restaurant marketing in today’s highly competitive industry necessitates precise, dependable, and thorough consumer data. Marketing With Influencers .

Innovation 52

Innovation Marketing Loyalty Program Social Media 52

7 Shifts

JULY 16, 2021

In this guide, we'll go through everything you need to open a new coffee shop, from market research to buying coffee to hiring the best team. Research the Market. Market and Promote the Opening. Below is a list of the potential coffee shop concepts to think about when conducting your market research. Research the Market.

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License Hiring Equipment Point of Sale 459

Focus POS

NOVEMBER 19, 2019

But if you haven’t developed a strong restaurant marketing strategy to build your customer base, all that work could be for nothing. Your strengths lie in restaurant management, not necessarily restaurant marketing, so we’ve pulled together four tips to up your marketing skills for 2020. Prioritize Local SEO.

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2020 Marketing Loyalty Program Email Marketing 74

Touch Bistro

MAY 18, 2021

Few marketing channels are as effective as restaurant email marketing. A whopping 59% of people say that marketing emails influence their purchase decisions. And, email has proven to generate the highest return on investment of any marketing channel at $38 for every $1 spent. That’s where our guide comes in.

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Email Marketing Marketing Loyalty Program Mobile Ordering 97

Restaurant Engine

FEBRUARY 28, 2024

Did you know the market size for the food truck industry was more than $2.2 There’s plenty of room in the market for more trucks because people are eating out like never before. 1: Conduct the Research Before crossing the threshold and purchasing a food truck , you first want to conduct some market research. billion in 2023?

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Food Truck Food License Website Management 52

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Prioritize local SEO.

Marketing 88

Marketing Social Media SEO Email Marketing 88

Lavu

NOVEMBER 18, 2022

Team and Management: Introduce your team, and share a brief bio about each member of your leadership team. Related: Optimize Your Pizza Delivery Service Today Market Analysis Once you describe your restaurant, add a section to your pizza business plan that compares your concept to your competition. Is the area growing or shrinking?

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Loyalty Program Download Document Point of Sale 78

7 Shifts

MAY 23, 2024

Once in your customers' hands, this piece of paper can directly influence what your diners order and how much they spend in one sitting. This is a restaurant revenue management strategy that can help ensure optimal ingredient usage and prevent over-portioning. It can also be a great step to creating more accurate inventory management!

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Social Media Loyalty Program SEO Email Marketing 195

7 Shifts

MARCH 27, 2020

You can point your restaurant staff towards monetary relief programs offered by the government and other organizations to help them stay afloat if your business closes. Manage expectations by creating a timeline for updates. Stay tuned for 7shifts’ very own relief program! Look at your historical sales and food cost reports.

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Social Media Restaurant Law Employee Relations Communication 312

Modern Restaurant Management

JANUARY 12, 2022

But despite these concerns, 46 percent of people noted they will eat out daily to several times a week in coming months and showed a growing loyalty to their favorite brands. Technology that helps kitchens manage and time orders from multiple channels will be key to keeping pace and ensuring diners stay happy and loyal.”

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2022 Mobile Ordering Guest Recovery Point of Sale 215

Modern Restaurant Management

SEPTEMBER 15, 2021

Uncovering consumer confidence and preferences in an ever-shifting market as a result of COVID-19 restrictions, Restaurants Canada is shining a light on what restaurateurs and chefs can expect with the release of the 2021 Discerning Diner Report. . Despite these struggles, Alignable also learned in its poll that the No.

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2021 Loyalty Program Retail Online Ordering 178

Sling

DECEMBER 2, 2020

Cultivating customer loyalty is an essential part of making your business a success in the 21st century. But what is customer loyalty, and why is it so important? And how can you improve customer loyalty in your business? What Is Customer Loyalty? Why Is Customer Loyalty Important? How To Improve Customer Loyalty.

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Loyalty Program Coupons Customer Service Website Management 78

Restaurant365

NOVEMBER 19, 2019

To prepare for the new year, restaurant owners, operators, and managers need to start planning now. New training methods focus on thorough cross-training, an emphasis on company mission and values, and solid management team structures. Managing complex, rotating inventory. Finding and training staff.

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Operations 2020 Mobile Ordering Social Media 92

The Restaurant Times

JANUARY 14, 2022

When ghost kitchens first popped up in the restaurant industry, it appeared to be an innovative solution to many obscure problems, such as a limited job market, rising costs, and increased catering overhead. . And, over time the global market for ghost kitchens is expected to grow from $43.1 Market Your Ghost Kitchen.

Email Marketing 52

Email Marketing Online Ordering Social Media 2030 52

ChefMod

OCTOBER 6, 2021

But, how have they managed to stay up and running so far? Focus on Online Shopping For the last 15 years, the online shopping and ordering market has grown exponentially. Furthermore, the pandemic has eliminated the need for salespeople, forcing many operators to heavily rely on website/app focused shopping.

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2021 Email Marketing Front of House Cash Management 52

Social Hospitality

JULY 5, 2019

Digital marketing has revolutionized the marketing landscape, especially for restaurants. Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive. Are you marketing your restaurant in the right way? Are you marketing to the right people.

Marketing 170

Marketing Social Media Loyalty Program Email Marketing 170

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Modern Restaurant Management

JUNE 3, 2021

It’s the next evolution of personalization, speed and convenience layered with a unique brand experience that will best position restaurants to win market share.” “What we’re seeing in the online ordering and delivery market is a complete change in how guests interact with their brands. Fast food reigns supreme.

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2021 Fast Casual Mobile Ordering Guest Recovery 189

Buzztime Business

DECEMBER 26, 2023

A Facebook Loyalty Study asked 14,000 adults to describe businesses they like best. They’re 3x more likely to look for photos of food than other generations, so a website update may be one of your 2024 bar and restaurant goals. Resolution #3 – Improve Your Marketing ROI Marketing takes time and money.

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2024 Bar Email Marketing Loyalty Program 97

Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Establish a loyalty program to offer your customers rewards. In-restaurant ideas.

Marketing 61

Marketing 2021 Social Media Website Management 61

Apicbase

FEBRUARY 29, 2024

85% of operators use POS data to engage with customers via text or email, while 60% use it for their loyalty programs. The global foodservice market size reached $2,989.5 IMARC Group , 2023) A more optimistic forecast estimates a market size of $5,423.59 The global foodservice market size reached $2,989.5

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Modern Restaurant Management

FEBRUARY 18, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry movers and shakers: "What do you feel is going to cause disruption in the restaurant industry over the next decade?” One great thing about the online delivery market is that it produces massive amounts of data. Store schedules and labor management.

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Mobile Ordering Front of House Fast Casual Customer Service 215

Restaurant Engine

SEPTEMBER 13, 2023

With more than half of people today saying social media can influence their restaurant choice , it’s never been more important to build a presence on social media. Social media has changed the fabric of society, and it greatly influences people all over the country. The goal is to build loyalty through special deals.

Social Media 59

Social Media Loyalty Program Email Marketing Website Management 59

Modern Restaurant Management

DECEMBER 4, 2020

. “They’ve had to basically adapt and change their entire business model,” says Yang Yang, an associate professor in the School of Sport, Tourism and Hospitality Management (STHM) at Temple University. Good management of online reviews can make a difference.

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Loyalty Program Fast Casual Online Ordering Consumer Goods 145

Modern Restaurant Management

JUNE 12, 2020

Modern Restaurant Management (MRM) magazine's Franchise Feed offers a glimpse at what's new in the restaurant franchise and MUFSO environment. Taffer’s Tavern has its eyes set on bringing its bar fare andbeverage program to D.C. Send news to Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com. “The D.C.

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Franchise Franchising Food Safety Kitchen Safety 168

MBB Hospitality

NOVEMBER 28, 2023

Navigating the turbulent waters of the restaurant industry requires resilience, adaptability, and a keen understanding of the market. Agile Adaptation to Market Changes Success in the restaurant industry often hinges on the ability to swiftly adapt to evolving market conditions.

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Loyalty Program Customer Service Customer Experience Social Media 52

Apicbase

OCTOBER 24, 2022

Managing a restaurant business is quite tricky. Now, businesses are returning to normal, so it’s time to level your management to increase sales and grow your restaurant. Build and Optimize Your a Restaurant Website. Websites are powerful marketing tools. Loyalty Program. Perhaps the ambience?

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Loyalty Program Social Media Website Management Food Truck 52

Restaurant365

FEBRUARY 25, 2020

Your restaurant profit margin can be influenced by food and inventory trends, your geographic location, the state of the broader economy, and a wide range of other factors. However, make sure to consider the effects on your profit margin by using your restaurant management system to track the financial impact of adding a delivery service.

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Loyalty Program Fast Casual Point of Sale Online Ordering 183

Lavu

MARCH 11, 2020

Understanding Restaurant Management Software. Among the technology offered today is restaurant management software. . If you’re in the beginning stages of looking for a restaurant management system , you might have multiple questions or concerns. Why do you need restaurant management software?

Management 78

Management Management Cash Management Mobile Ordering 78

Modern Restaurant Management

APRIL 20, 2021

With just under 50 percent of people planning to host their event outside, restaurants, hotels and venues with an outdoor space should begin promoting these offerings through their marketing and social channels. Local Marketing Impact. ” Optimism Is Returning. According to a report released by SOCi , Inc.

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2021 Online Ordering Mobile Ordering Guest Recovery 189

Modern Restaurant Management

MAY 12, 2020

Since its inception in mid-March, more than 500 restaurants around the world have joined the program and are reporting sales ranging from several thousand dollars to up to $60,000. "The program is inventive and very attractive to our guests."

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Mobile Ordering Online Ordering Food Order Recycling 150

Apicbase

JUNE 20, 2022

Preferably, they have managed a team before. These are the primary sources potential restaurant owners turn to when evaluating franchise opportunities: Your current and past franchisees Your website and social media Industry events Franchise opportunity lists The wildcard: your customer database. Your website and social media.

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Recruiting Franchise Franchising Loyalty Program 52

The Restaurant Times

SEPTEMBER 30, 2021

The finest restaurant marketing is often a good press telling your story and how well you serve the dinners in the town. The advertiser, here a restaurant, is paid each time a user clicks on one of their web adverts, creating more engagement with the website. Finding out how a target market acts is one way of advertising.

Advertising 52

Advertising 2021 Loyalty Program Food Truck 52

Modern Restaurant Management

MAY 1, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features COVID-19 crisis statistics and surveys about third-party delivery, guest expectations, QSR reliance and more. Visible hygiene practices and minimal contact are now the top two factors that most influence consumers. Yelp Economic Average.

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2020 Fast Casual Food Safety Guest Recovery 191

Modern Restaurant Management

OCTOBER 8, 2020

Flippy ROAR hits the market with advanced cooking capabilities to quickly learn menu items, allowing operators to appeal to new customers and retain eaters with consistently cooked options. Additionally, Joy Lai has been promoted to Chief Operating Officer from her previous position as Chief Marketing Officer.

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