Modern Restaurant Management
OCTOBER 5, 2022
Here’s how loyalty programs often pan out: A customer downloads the app. They might create an account, log in, place an order, and apply a discount — or they might not even get that far. And when they close their phone or exit the order line, they never touch the app again. Does that sound familiar?
Modern Restaurant Management
JULY 27, 2022
Digital loyalty programs surged 124 percent during the height of the pandemic, helping restaurants drive more frequent visits and higher check averages from devoted customers, according to market researcher NPD Group. Having a loyalty program today is table stakes. Loyalty Lessons Learned.
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Cheetah
JANUARY 13, 2022
Restaurants, retailers and airlines have been using loyalty programs to drive revenue for nearly three centuries. From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools.
Modern Restaurant Management
APRIL 22, 2024
Fast food fraud has seen a 45-percent increase in the last year or so, largely driven by a digital transformation sea change that has made these restaurants more vulnerable, according to data from fraud prevention company Forter. Why is fast food fraud on the rise? How can loyalty programs be improved to better prevent fraud?
Modern Restaurant Management
JUNE 8, 2021
In the midst of the COVID-19 pandemic and the resulting restaurant shutdowns, online ordering has become the go-to method for many customers. By using loyalty programs as a way to encourage customers to order directly. The first step in crafting a winning loyalty program is gathering the right data.
Modern Restaurant Management
JUNE 24, 2020
Some of those challenges, particularly for smaller, local restaurants, include implementing online ordering, creating a digital presence, and offering delivery for the first time. Even before current events arose, online ordering capabilities and digital touchpoints were becoming nearly ubiquitous.
Focus POS
MARCH 18, 2022
5 Restaurant Online Ordering Facts All Restaurateurs Should Know. The last few years have been rough on the restaurant business, which has weathered supply chain issues, labor shortages, rising food costs, a pandemic, and cutthroat competition. Of course, loyalty programs shouldn’t be reserved just for dine-in customers.
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