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How Cracker Barrel chef Matt Banton is expanding the flavor portfolio

Restaurant Business

Click here to complete your profile Multimedia How Cracker Barrel chef Matt Banton is expanding the flavor portfolio Tyler Florence dishes on San Francisco and David Burke puts his pastrami to the test Happy Hour value and summer flavors The summer of spritzes The Latest Leadership Wendys names Pete Suerken president of its U.S.

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MRM Research Roundup: AI Investment Heating Up and Summer Dining Dos and Don’ts

Modern Restaurant Management

Restaurants must now navigate a razor-thin margin between maintaining customer loyalty and managing escalating costs. “Restaurants can't simply rely on their traditional playbooks anymore," says Forrest Morgeson, Associate Professor of Marketing at Michigan State University and Director of Research Emeritus at the ACSI. "Smaller,

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Friendly's owner Brix Holdings is acquired by a franchisee

Restaurant Business

Legacy owner Amol Kohli will become chairman of Brix, and the Brix leadership team, including CEO Sherif Mityas, will remain in place. Specifically, Brix plans to expand Friendly’s, an East Coast diner chain, into Southern markets including Georgia, the Carolinas and Texas. Premium Technology Loyalty programs are growing.

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86 Your Brand Issues: How to Build Cohesive, Memorable Brands that Resonate with Guests

Modern Restaurant Management

First, we seek a deep understanding of the restauranteur’s vision and values, as well as their target audience and market positioning. Finally, we look at the launch strategy and marketing plan. We want a new brand to hit the market with impact. First is standing out in a market more crowded today than ever before.

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Subway names Jonathan Fitzpatrick CEO

Restaurant Business

In its announcement, Subway noted that the company under his leadership had 17 straight quarters of same-store sales growth. The company under former CEO Chidsey, whose job was to guide the company through a sale process, upgraded the menu, improved marketing and reorganized the corporate structure.

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Fighting for traffic, pizza chains push more discounts

Restaurant Business

Domino’s Chief Marketing Officer Kate Trumbull said in a statement that there are 34 million potential combinations of one of the chain’s pizzas, effectively making this a discount on 34 million products, at least through Aug. The deals intensify a tradition of value marketing in the pizza business. Little Caesars is offering a $9.99

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Big Way brings a fast-casual take on hot pot

Restaurant Business

Cheese debuts a new arcade concept for adults who want to be kids Exclusive Content Premium Technology Loyalty programs are growing. Tech Check: Restaurant loyalty programs are increasingly popular, but they’re far from a silver bullet for driving traffic. Whether theyre working is another thing.