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Prepare Now for a More Profitable Christmas

Ken Burgin

Create special deals to fill less popular times: these could be Sunday to Wednesday, or late November. If you haven’t heard from them, phone, text or email – this year needs more aggressive marketing. Upgrade your Booking System: is a book still adequate, or emailing PDF docs to be filled in and returned?

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Publish Your Website with These Best Restaurant Website Builders

7 Shifts

Thus, the platform has excellent features for restaurants, like online ordering , e-commerce, events management, contactless dining, and catering capabilities. Shopify was built for e-commerce, so it's an optimal choice if you want to sell merchandise on your restaurant's website.

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Restaurant Loyalty Programs to Boost Revenues

Cheetah

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

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Leveraging Relationships to Build a Better Bar Program

Goliath Consulting

Almost every restaurant with liquor on the menu has their share of creatively named house cocktails and luring drink specials, but is your restaurant making the most of its beverage program? These are the specials that your sales rep will inform you of as the incentives arise and work mutually to the restaurant and distributor’s advantages.

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How I Got My Job: Designing NYC’s Coolest Restaurant Merch and Food Labels

EATER

Sze was hosting an event, “An Evening with Dragons,” to celebrate the commencement of the annual Dragon Boat Festival, and Li was tasked with designing the poster for the event. My designs range from branding (logos, menus, merchandise) to physical assets (wallpapers, lighting, and events) to digital assets (social media, emails).

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Is Your Restaurant Branding Working?

Indoor Media

You’ve done what you can to build out your social media platforms, and you’re starting to see some serious merchandise sales. Campaigns and Promotions When it comes to good restaurant marketing, nothing beats a promotion. Read on for our guide to good branding and learn how to make adjustments within your restaurant.

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Restaurant Profit Margins: A No-Brainer Guide to Maximizing Your Profits

Notch

Shifts in the real estate market can raise rent. If you’re looking to reduce your food costs, modern tools like allow you to buy from an entire market of local suppliers —so you can cut down expenses and delivery fees. The former is usually handled outside of the restaurant, in the form of marketing and promotions.