Modern Restaurant Management

APRIL 15, 2024

Restaurant managers balance several responsibilities while taking care of staff and guest needs. One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. However, it can sometimes take time to get customers to respond to surveys they're given.

Management 192

Management Management Loyalty Program Social Media 192

Touch Bistro

MAY 18, 2021

Few marketing channels are as effective as restaurant email marketing. A whopping 59% of people say that marketing emails influence their purchase decisions. And, email has proven to generate the highest return on investment of any marketing channel at $38 for every $1 spent. Download Now.

Email Marketing 97

Email Marketing Marketing Loyalty Program Mobile Ordering 97

Indoor Media

AUGUST 26, 2020

Auto repair email marketing is a great tool to help you do that. Capitalize on customers that already frequent your shop rather than trying to attract new customers that may come in for a cheap oil change but never return. Know and Segment Your Customers. Know and Segment Your Customers. Constant Contact.

Email Marketing 113

Email Marketing Marketing Loyalty Program Coupons 113

7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Sling

MAY 9, 2021

One of the best ways to keep customers coming back to sample your fare is to implement restaurant loyalty programs into your workflow. In this article, the restaurant-management experts at Sling discuss some of the best ideas and give you tips for making your restaurant loyalty program great. 1) Loyalty Points.

Loyalty Program 78

Loyalty Program FOH Customer Service Website Management 78

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. There are more options for eating out than ever before. And the big restaurant brands are only getting bigger , making it even harder to stand out.

Seating 222

Seating Email Marketing Marketing SEO 222

Open for Business

MAY 4, 2023

Restaurant service is one of the most important factors in any hospitality experience. Excellent customer service can be the difference between success and closing your doors. “We Here’s why customer satisfaction is a must for increasing revenue, plus examples of how to fine-tune your restaurant’s hospitality.

Take-out 78

Take-out 2023 Customer Service Online Ordering 78

Modern Restaurant Management

JANUARY 8, 2024

QSRs Shift Focus from Slow-Paced Dining to Swift, Transactional Experiences Quick Service Restaurants (QSRs) are reimagining their dining spaces to prioritize speed, convenience, and personalization over traditional, slow-paced dining experiences. Read the first part, here. For the second part, click here.

2024 212

2024 Loyalty Program Cash Management Customer Experience 212

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Which is where your restaurant marketing plan comes in. So, where do you start?

Marketing 420

Marketing 2020 SEO Loyalty Program 420

Modern Restaurant Management

OCTOBER 20, 2023

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. Stemming from rising inflation, consumers are also uncertain on whether it’s less expensive to dine out or eat in.

Marketing 193

Marketing Loyalty Program Email Marketing Coupons 193

Modern Restaurant Management

DECEMBER 1, 2020

With new health and safety guidelines and constantly-evolving regulations, restaurant owners are faced with unique challenges to continue delivering a positive dining experience to customers. And while the pressures of the pandemic continue, customer loyalty can play a role in whether or not restaurants will sink or swim.

Loyalty Program 204

Loyalty Program Customer Experience Point of Sale Employee Relations 204

Open for Business

APRIL 9, 2024

Loyalty is more than a frequent guest punch card or a points-based rewards program in the restaurant world. That’s the definition of loyalty. So why does loyalty matter so much to restaurants? Developing an effective loyalty program that encourages guests to return to your restaurant takes time and effort.

Loyalty Program 78

Loyalty Program Social Media Email Marketing Point of Sale 78

Modern Restaurant Management

NOVEMBER 23, 2021

Restaurant operators are now looking for solutions to retain customers as colder weather and economic conditions threaten their bottom line. Customers now expect more than a simple rewards program or general mailing list. Enhancing the In-Person Experience. Connecting On- and Off-Premises Data.

Loyalty Program 186

Loyalty Program Email Marketing Customer Experience Seasonal Menu 186

Modern Restaurant Management

JULY 12, 2022

With deep roots in the restaurant industry, we’ve worked with our clients to test a number of strategies to take on Restaurant Week as an opportunity to attract new customers. The best solutions always put the focus on providing a fulfilling end-to-end experience for both your your customers and your staff.

Loyalty Program 221

Loyalty Program Online Ordering Point of Sale Customer Experience 221

Restaurant Engine

MAY 22, 2024

The corporate lunch crowd wants to eat out, so it’s up to you to entice them to your restaurant. It turns out that workers who take a lunch break and actually leave their offices are more satisfied with their jobs and may even be more efficient. So, do everything you can to streamline your service. tweet this) How?

Loyalty Program 109

Loyalty Program Email Marketing Coupons Online Ordering 109

SpotOn

MAY 13, 2024

As the summer season approaches, bringing with it longer days and warmer weather, restaurants have a golden opportunity to welcome waves of customers looking for memorable dining experiences.  Lean into marketing Summer brings a shift in consumer behavior and preferences. We can help.

Seasonal Menu 98

Seasonal Menu Outdoor Email Marketing Loyalty Program 98

Lavu

FEBRUARY 21, 2020

One of the biggest challenges that restaurants face is obtaining and retaining customers. This calls for restaurants to be creative on what they offer their customers. Gift cards, loyalty benefits, and customer reviews are some of the most effective ways of attracting and retaining customers.

Loyalty Program 78

Loyalty Program Point of Sale Website Management Customer Experience 78

Modern Restaurant Management

JANUARY 31, 2024

full service restaurants surveyed plan to introduce catering services. To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. So, to me, finding out that over a quarter of restaurants don’t have a website was a bit surprising.

2024 199

2024 Online Ordering Website Management 2023 199

Modern Restaurant Management

MAY 4, 2023

A 10-percent discount for a local restaurant is of course appreciated, but when looking to grab the attention of new customers – offering free food via direct mail has proven to be a more effective strategy. A free meal helps create lifelong customers. You can blanket a zip code or send the message straight to existing customers.

Loyalty Program 98

Loyalty Program Email Marketing Customer Service Certification 98

Bingage

MARCH 18, 2023

When you think about shopping or eating out, you might click on your favourite brand. From shopping to eating to hanging out, people mostly prefer their favourite place/shop. What is it that allows a customer to keep coming back to back for more? What is Customer Retention? Am I right? Do you know why? Did you know?

Loyalty Program 98

Loyalty Program Social Media Email Marketing Customer Service 98

Restaurant Engine

APRIL 26, 2023

You can create customer engagement in many places, including the digital arena. Customer engagement is a term you hear a lot about these days. That’s because it’s one of the most critical marketing tactics you can utilize to grow your restaurant. So, let’s look at four ways restaurants can create customer engagement. #1:

Email Marketing 106

Email Marketing Loyalty Program Social Media Mobile Ordering 106

7 Shifts

JANUARY 20, 2023

This means big business for restaurants, and a surge in customers and sales. While some restaurants may see a decrease in business on Super Bowl Sunday due to the game being televised, many others see it as an opportunity to bring in more customers. But how do you stand out? In 2019, diners spent $81.30

Specials 195

Specials 2023 Social Media Email Marketing 195

The Restaurant Coach University

MARCH 2, 2017

However, discounting is rarely an effective strategy for developing regular customers, and can even end up hurting your business. We spoke to Donald Burns (aka The Restaurant Coach™) to learn why loyalty programs are a much wiser path to success than giving away your product. There are all kinds of loyalty programs.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. You wake up, have a coffee, and decide that it’s a perfect day to go out for a nice brunch. That’s why digital marketing is so important. Not convinced?

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

SpotOn

MARCH 12, 2024

Gigi Cohen is the Director of Marketing for MDP Restaurant Group. In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing. The rest of our restaurants are in food courts, requiring different marketing strategies.

Email Marketing 98

Email Marketing Social Media Advertising Online Ordering 98

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. So, where do you start?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Focus POS

JANUARY 18, 2022

Intro: Now that the holiday season is over, it’s time to take stock of your restaurant’s equipment. What’s been worn out over the year and what seems outdated? Patrons are looking for the most convenient options when going out. They want the most out of their experience with as little effort as possible. Mobile POS.

2022 78

2022 Technology Loyalty Program 2025 78

Modern Restaurant Management

FEBRUARY 2, 2022

Meanwhile, operators get the opportunity to grow their customer databases and turn new customers into loyal regulars. Take Advantage of Technology. For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. Don't forget QR codes.

Loyalty Program 193

Loyalty Program Online Ordering Social Media Mobile Ordering 193

Modern Restaurant Management

JUNE 24, 2020

Furthermore, about 60 percent of customers order food online at least once a week and 31 percent order online at least twice. Now, they are missing out on a key element for survival. Now, they are missing out on a key element for survival. Take the casual-dining chain, TGI Fridays, for example.

Online Ordering 231

Online Ordering Ordering Coupons Social Media 231

Modern Restaurant Management

DECEMBER 28, 2020

Delivery and take-out will continue to be the most popular way consumers will get their restaurant meals in a COVID and post-COVID world. And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Here are their responses. To read part one, click here.

2021 229

2021 Mobile Ordering Loyalty Program Kitchen Safety 229

SpotOn

MARCH 5, 2024

Kim Dieu knows marketing. Before she opened the modern Vietnamese concept Mi' N Tea , alongside her brother, Troy, and parents, Kim Tran and Dan Dieu, she worked in product marketing and graphic design, helping build brands.   When they first opened, third-party platforms helped Mi' N Tea find potential customers.

Email Marketing 52

Email Marketing Loyalty Program Online Ordering Front of House 52

Bingage

MARCH 18, 2023

When you think about shopping or eating out, you might click on your favourite brand. From shopping to eating to hanging out, people mostly prefer their favourite place/shop. What is it that allows a customer to keep coming back to back for more? Let’s drive in the following blog below: What is Customer Retention?

Loyalty Program 52

Loyalty Program Social Media Email Marketing Customer Service 52

Bingage

MARCH 18, 2023

However, If you’ve visited back the place/store/brand for the second, fourth, or fifth time to purchase then the brand has a good customer retention marketing strategy. Building up your customer retention rate is way more profitable than just focusing on acquiring new ones. What is Customer Retention? Did you know?

Loyalty Program 52

Loyalty Program Social Media Email Marketing Customer Service 52

7 Shifts

MARCH 27, 2020

However, many states that are forcing restaurants to stop their dine-in services are allowing them to operate as takeout and delivery-only establishments. Do you have delivery drivers who you could hire, or would your FOH staff take on this role for extra pay? states are forcing non-essential businesses to stop operations.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Open for Business

MAY 19, 2023

Still, staying on top of what’s new can help your restaurant stand out from the pack. As guest preferences change and new developments in technology come out, keeping up to date can help you in several key ways. And showing that you’re aware of the latest trends can attract new guests, build loyalty, and raise your profile.

2023 78

2023 Hospitality Loyalty Program Email Marketing 78

Modern Restaurant Management

OCTOBER 28, 2021

Regardless of your restaurant’s chosen policies in response to the pandemic — and there are a wide range of approaches — your customers need to know what they can expect when visiting your establishment. These forums give your restaurant the opportunity to control and disseminate messages to customers.

Communication 198

Communication Social Media Menu Loyalty Program 198

Focus POS

SEPTEMBER 10, 2020

Thanks to the pandemic sweeping the globe, and an increased focus on customer safety, online ordering is now a staple. Beyond keeping customers safe from the spread of pathogens by reducing face-to-face interactions, online ordering increases customer satisfaction by delivering on the conveniences customers now expect.

POS 97

POS Loyalty Program Email Marketing Mobile Ordering 97