Touch Bistro

MAY 18, 2021

Few marketing channels are as effective as restaurant email marketing. A whopping 59% of people say that marketing emails influence their purchase decisions. And, email has proven to generate the highest return on investment of any marketing channel at $38 for every $1 spent. Download Now.

Email Marketing 97

Email Marketing Marketing Loyalty Program Mobile Ordering 97

7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. This rise in digital interactions has made it critical for restaurants to have well-designed websites. How to build your restaurant’s website.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

Modern Restaurant Management

JANUARY 31, 2024

full service restaurants surveyed plan to introduce catering services. To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. So, to me, finding out that over a quarter of restaurants don’t have a website was a bit surprising.

2024 204

2024 Online Ordering Website Management 2023 204

7 Shifts

DECEMBER 17, 2020

The ideal customer for your business is the one who comes back time and time again. When it comes to getting people in the door, it’s always easier to get someone back then to find brand-new customers. Retaining an existing customer is five times cheaper than acquiring a fresh face. How to measure customer retention.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? Here's the good news: restaurant website builders are making it easier than ever to create an online presence for your business. Restaurant website builders make your website easy to update and maintain.

Website Management 370

Website Management Online Ordering SEO Hiring 370

SpotOn

MAY 8, 2024

Transactional emails are a good case in point. Email marketing often hogs the limelight, at the expense of transactional emails. So, let’s see what you can do about this, as we explore some transactional email best practices. What are transactional emails? Sometimes this can be a pretty big deal.

Small Business 52

Small Business Email Marketing Mobile Ordering Social Media 52

Bingage

APRIL 16, 2024

Earning customer loyalty takes time and effort! but the first and most important step is to choose the best loyalty program which can help to gain customer loyalty, engagement, retention and of course revenue generation. It provides an omnichannel marketing platform for businesses including SMS, Whatsapp marketing, email marketing etc.

Loyalty Program 105

Loyalty Program 2024 Email Marketing Coupons 105

Bingage

APRIL 16, 2024

Earning customer loyalty takes time and effort! but the first and most important step is to choose the best loyalty program which can help to gain customer loyalty, engagement, retention and of course revenue generation. It provides an omnichannel marketing platform for businesses including SMS, Whatsapp marketing, email marketing etc.

Loyalty Program 104

Loyalty Program 2024 Email Marketing Coupons 104

Modern Restaurant Management

JANUARY 4, 2022

From the moment they set foot inside your restaurant to the first time they log onto your website, your customers are sharing vital pieces of information that can fundamentally change how your brand operates. To understand what customer intelligence is, we have to define what it means for restaurants.

Point of Sale 216

Point of Sale Customer Service Email Marketing Website Management 216

Modern Restaurant Management

OCTOBER 25, 2022

As our world becomes increasingly digitized- with the rise of food delivery services, QR Code Menus and online orders- it's more important than ever for restaurant owners and employees to become familiar with the latest threats to their business. A QR code is really just a different way to distribute a website address.

Online Ordering 190

Online Ordering Website Management Social Media Mobile Ordering 190

7 Shifts

FEBRUARY 22, 2021

Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. If you aim to increase customer retention, one of the most important investments is loyalty programs. Here, the card is stamped or punched each time a customer makes a qualifying purchase.

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 221

Marketing Email Marketing Website Management Social Media 221

7 Shifts

JANUARY 20, 2023

This means big business for restaurants, and a surge in customers and sales. While some restaurants may see a decrease in business on Super Bowl Sunday due to the game being televised, many others see it as an opportunity to bring in more customers. It's hard enough to manage a higher workload without delivery.

Specials 195

Specials 2023 Social Media Email Marketing 195

7 Shifts

MAY 1, 2020

This is where you can get involved—by offering versions of your classic dishes to customers to heat and prepare at their leisure. . Marketing: Consider posting DIY videos on how to assemble & prepare your meal kits, and be sure to attach a link for diners to order their own! A weekly meal kit subscription?

FOH 364

FOH Online Ordering Delivery Food Supply 364

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. Keegan Brown, Marketing Manager Easy On Hold & Brand Music.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Ken Burgin

JULY 17, 2022

Finalise the Festive Menus – it may be months away, but customers want menu and price certainty. Think about how to deliver a great experience with fewer staff – that might mean more self-service and product outsourcing. Think ‘Revenue Management’, just like hotels. Do you have a Gift Certificate Order Form on your website?

Email Marketing 153

Email Marketing Book Merchandise Seasonal Menu 153

Goliath Consulting

JUNE 23, 2023

With its ability to streamline operations, elevate customer experiences, and drive overall success, AI has become an indispensable asset for modern restaurants. Through AI algorithms, businesses can analyze vast amounts of data, identify patterns, and gain valuable insights to inform strategic decision-making.

Email Marketing 78

Email Marketing Customer Experience Social Media Technology 78

Goliath Consulting

AUGUST 2, 2022

As lockdown restrictions were lifted, restaurant owners expected some customers to return in person while still following safety measures. Restaurants found that ramping up their delivery services had mitigated some of their losses from in-person dining during 2020 and 2021. According to Toast’s study, restaurants in the U.S.

Delivery 78

Delivery Online Ordering Food Website Management 78

Sling

JULY 24, 2023

Restaurant management software is a rapidly expanding niche of software development. Some of these apps are designed to solve specific problems, like shift scheduling or point of sale , while others boast all-in-one suites for every aspect of restaurant management.

2023 78

2023 Management Management Tip Distribution 78

Open for Business

NOVEMBER 21, 2022

Once upon a time, most restaurants operated on a patchwork of paper systems involving notebooks and back-of-the-napkin calculations, not to mention information owners and managers kept in their heads, hunches, and habits. Manage your team and costs. A successful service starts before the restaurant opens its doors.

Technology 147

Technology Front of House Back of House Online Ordering 147

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. This new site is a one-stop hub of critical information for restaurants, employees, customers and industry partners.

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

Goliath Consulting

SEPTEMBER 27, 2020

For example, Denny’s customers can order through Amazon Echo (Alexa) (1); Dunkin’ and Domino’s Pizza have also deployed bot and voice-enabled ordering by Alexa, Siri or Google Home, and Chipotle Mexican Grill rolled out voice AI to power their mobile orders in 1,800 of their locations (2). producer of such self-order kiosks (6).

Technology 158

Technology Mobile Ordering Food Safety Customer Service 158

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. With less inventory and even fewer customers coming in, we recommend that you widen your margins and revamp your offerings. Offer Safe and Contact-Free Services.

Social Media 216

Social Media Food Safety Cash Management Kitchen Safety 216

Modern Restaurant Management

OCTOBER 28, 2021

Regardless of your restaurant’s chosen policies in response to the pandemic — and there are a wide range of approaches — your customers need to know what they can expect when visiting your establishment. These forums give your restaurant the opportunity to control and disseminate messages to customers.

Communication 203

Communication Social Media Menu Loyalty Program 203

7 Shifts

MARCH 27, 2020

However, many states that are forcing restaurants to stop their dine-in services are allowing them to operate as takeout and delivery-only establishments. What measures can you take to make customers feel more comfortable ordering from you? Make sure that staff know about your COVID-19 restaurant closure before customers do.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Indoor Media

JULY 22, 2020

Potential customers will decide whether or not to give you their business based on what others are saying about you. To boost confidence in potential customers, here are some things you can do to get positive Yelp reviews for your auto repair shop. Happy customers are the easiest way to get online reviews. Ask for Reviews.

Consumer Goods 146

Consumer Goods Customer Service Email Marketing Advertising 146

The Restaurant Times

OCTOBER 5, 2021

They are unaware of the benefits that digital marketing can provide to restaurants. . As a result, today, customers are more comfortable in searching and ordering food online. This is where digital marketing plays a pivotal role in building a solid customer base. 6 Ways To Boost Digital Marketing For Your Restaurant.

Email Marketing 64

Email Marketing Marketing Social Media SEO 64

Focus POS

SEPTEMBER 10, 2020

Then, you can solve the most pressing challenges, making informed decisions backed by data. Thanks to the pandemic sweeping the globe, and an increased focus on customer safety, online ordering is now a staple. Online ordering isn’t just important for customer safety and satisfaction, however. Online ordering. Loyalty program.

POS 97

POS Loyalty Program Email Marketing Mobile Ordering 97

Modern Restaurant Management

FEBRUARY 2, 2022

Meanwhile, operators get the opportunity to grow their customer databases and turn new customers into loyal regulars. For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. Go Digital. Optimize Your Menu.

Loyalty Program 197

Loyalty Program Online Ordering Social Media Mobile Ordering 197

Indoor Media

AUGUST 5, 2020

While few would argue that an auto shop website isn’t necessary, the range of what qualifies as a “website” is pretty broad. Whichever route you choose to take, be it build your own or hire a professional, here’s a checklist to help you create an effective, traffic-driving auto shop website. Choose a Website Builder.

SEO 117

SEO Website Management Customer Service Advertising 117

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Prioritize local SEO. Promote user-generated content (UGC).

Marketing 88

Marketing Social Media SEO Email Marketing 88

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Lavu

MARCH 6, 2020

The success of a restaurant depends on the ability to attract and retain customers. To improve restaurant customer engagement and satisfaction, restaurant leverage should technology to offer better services. At the heart of restaurant technology for marketing is customer analytics. Customer Engagement.

Technology 78

Technology Marketing Loyalty Program Social Media 78

Modern Restaurant Management

JANUARY 13, 2020

By performing an honest assessment and diving deep into point-of-sale (POS) reporting, payroll data, online customer reviews, and various other analytics, even the most successful restaurant operators can identify areas that can be streamlined to cut costs, save time, and boost revenue in the new year. Deploying marketing campaigns.

2020 190

2020 Website Management Online Ordering Point of Sale 190

Indoor Media

OCTOBER 4, 2021

Google My Business (GMB) is a free Google service intended for local businesses. More than just another method of promoting your company on Google, GMB allows you to improve your local marketing strategies by making your business more visible in local searches. You must be the business owner or an authorized manager or representative.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

Indoor Media

JUNE 7, 2021

Though word of mouth remains a significant way to acquire new customers for businesses of all kinds, modern businesses require more. Today we’ll explore how salon owners specifically can harness Yelp and other contemporary advertising methods to drive customer acquisition. How is the service? Is the product good?

Advertising 78

Advertising Customer Service Website Management Email Marketing 78