7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

Open for Business

MAY 16, 2024

Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. There’s a common misconception that building a restaurant website will incur significant expense or require advanced technical skills. Why is a restaurant website important?

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

Modern Restaurant Management

NOVEMBER 7, 2023

That’s because 41 percent of people prefer to order food online rather than in-store. Invest in an Online Presence Social media platforms provide an unparalleled opportunity to get in front of the right audience at the right time. In many cases, trends are a good thing. This isn’t one of those cases.

Marketing 203

Marketing Social Media SEO Front of House 203

7 Shifts

JANUARY 26, 2021

Ordering online, paying with mobile phones, scanning QR codes for a menu, and a ton of takeout, are just a part of dining out now. He also operates Cali BBQ Media and hosts the Digital Hospitality Podcast, and is an advocate for digital hospitality as a means to grow your business. For both safety and ease, there isn’t a better option.

2021 370

2021 Front of House Social Media Back of House 370

Modern Restaurant Management

MARCH 8, 2023

From the rise of Instagram food bloggers and selfie walls to paying outrageous prices for the #SaltBae experience , consumers are now expecting restaurants to deliver an experience beyond flavor. In a world still recovering from a pandemic and economic crisis, consumers long to escape into experiences of delight and togetherness.

Social Media 180

Social Media Customer Experience Website Management Customer Service 180

7 Shifts

JANUARY 20, 2023

This means big business for restaurants, and a surge in customers and sales. While some restaurants may see a decrease in business on Super Bowl Sunday due to the game being televised, many others see it as an opportunity to bring in more customers. It's hard enough to manage a higher workload without delivery.

Specials 195

Specials 2023 Social Media Email Marketing 195

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. First, it's an effective way to attract local customers who are looking for restaurants. Verify your business to confirm that you are the owner or manager.

SEO 203

SEO Website Management Email Marketing Online Ordering 203

Modern Restaurant Management

AUGUST 24, 2022

Tasks such as managing Accounts Payable and Accounts Receivable, handling ledger entries, and invoicing can easily be handled by co-sourced employees. Customer Service. Co-sourcing Customer Service employees is extremely popular in the restaurant industry. Hire an outsourced employee to help.

Sourcing 180

Sourcing Social Media Front of House Customer Experience 180

Culinary Cues

MARCH 26, 2022

Develop your standards, teach your standards, execute your standards, measure your standards, and solicit feedback on how those standards sit with customers, vendors, and staff. Training ALWAYS pays back in dividends. [] FAILING TO UNDERSTAND SOCIAL MEDIA. Don’t assume anything until your experience proves that it is warranted.

Cash Management 371

Cash Management Social Media Restaurant Law Communication 371

7 Shifts

DECEMBER 17, 2020

The ideal customer for your business is the one who comes back time and time again. When it comes to getting people in the door, it’s always easier to get someone back then to find brand-new customers. Retaining an existing customer is five times cheaper than acquiring a fresh face. How to measure customer retention.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

The Restaurant Times

FEBRUARY 14, 2021

Online ordering has flourished with time and completely transformed the way restaurants deliver food. Customers are now seeking convenience and expecting timely and hygienic doorstep delivery options. This article discusses how restaurants can enhance customer loyalty by customizing their online ordering system. .

Online Ordering 98

Online Ordering Ordering Mobile Ordering Social Media 98

ChowNow

FEBRUARY 14, 2024

More and more restaurants are launching their own websites, mobile apps, and online ordering channels. So much so that diners go out of their way to order directly from restaurants they love. We’re always looking for new ways to help restaurants get more from their online ordering and boost their revenue streams.

Website Management 78

Website Management SEO Mobile Ordering Online Ordering 78

Modern Restaurant Management

DECEMBER 10, 2020

As restaurants work to navigate through the seismic economic impact of the coronavirus, connecting with and engaging customers is more important than ever for driving revenue and weathering the crisis. Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both. Keep them updated.

Marketing 225

Marketing Social Media SEO Website Management 225

Modern Restaurant Management

JANUARY 31, 2024

To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. I think I was most surprised by the fact that 72 percent of FSR operators said they had a dedicated website – I thought this would be higher. What results did you find surprising and why?

2024 203

2024 Online Ordering Website Management 2023 203

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Create a contactless experience via QR Codes with a contactless menu and contactless check-ins. 'Safety' Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

7 Shifts

FEBRUARY 15, 2022

Your smartphone is your restaurant's media center. It's a full-on media company. Shawn is the host of not one but two podcasts— Digital Hospitality and Restaurant Influencers —and he stopped by ours to talk about creating a media brand out of your restaurant. That smartphone is your media center.

Social Media 448

Social Media Hiring Website Management Hospitality 448

Modern Restaurant Management

OCTOBER 21, 2019

There’s no question that the restaurant delivery and reservations experience has become increasingly digitized in recent years, and there’s no sign of this trend slowing down in the future. Despite the number of customer calls that come in, 62 percent of them go unanswered.

Customer Experience 119

Customer Experience Online Ordering Customer Service Reservations 119

The Restaurant Times

JULY 14, 2020

Over the years, the online ordering culture has flourished and completely transformed the way restaurants deliver food. Customers are now seeking convenience and expecting timely and hygienic doorstep delivery options. How To Optimize Online Ordering Experience And Increase Customer Loyalty.

Online Ordering 97

Online Ordering Ordering Loyalty Program Social Media 97

Modern Restaurant Management

OCTOBER 25, 2022

As our world becomes increasingly digitized- with the rise of food delivery services, QR Code Menus and online orders- it's more important than ever for restaurant owners and employees to become familiar with the latest threats to their business. A QR code is really just a different way to distribute a website address.

Online Ordering 189

Online Ordering Website Management Social Media Mobile Ordering 189

Modern Restaurant Management

SEPTEMBER 28, 2020

What is the ongoing goal for all restaurant owners and managers? To always, continuously search for ways to improve the guest experience. For more local restaurants, targeting communities through social media channels such as Facebook and Instagram can have a huge impact. Create A Successful Marketing Plan.

Operations 221

Operations Website Management Social Media Customer Service 221

Modern Restaurant Management

OCTOBER 19, 2022

To boil it down even more, if Google can quickly find a credible and useful website, that website will appear higher up in search results. When done right, SEO can build brand awareness, increase web traffic and drive overall online customer engagement. The position of a result on the SERP is referred to as its ranking.

SEO 189

SEO Social Media Website Management Online Ordering 189

Modern Restaurant Management

MAY 28, 2021

When you’re in the restaurant business, it’s not enough to let your customers share pictures for you. Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media.

Social Media 218

Social Media Website Management Mobile Ordering SEO 218

7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

FEBRUARY 2, 2022

Meanwhile, operators get the opportunity to grow their customer databases and turn new customers into loyal regulars. Thankfully, using the right technology the right way can help you do more with less to elevate your guest experience and improve profit margins. Here is your 2022 guide for a successful Restaurant Week.

Loyalty Program 197

Loyalty Program Online Ordering Social Media Mobile Ordering 197

Modern Restaurant Management

FEBRUARY 25, 2021

“Restaurants are embracing new channels for customers to interact with their business, effectively meeting them wherever they are. Each of these channels represents a revenue stream for the restaurant and they connect to the same kitchen and are all managed by the same centralized POS system.”

Social Media 158

Social Media Retail Website Management Online Ordering 158

7 Shifts

MARCH 10, 2021

There are many reasons why a restaurant fails — no industry experience on the part of the owner, poor location, not enough operating capital — but the main reason is a lack of planning. A successful business plan covers everything from the food you’ll serve to how your restaurant will look and how you want your customers to feel.

Management 370

Management Management Small Business Email Marketing 370

7 Shifts

JULY 10, 2020

Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business. Additionally, by keeping the menu to a limited number of dishes, you can better plan and manage your food costs. 1 Set goals for the event ?? Set a budget ?? Need some ideas?

Events 351

Events Social Media Kitchen Safety Seating 351

Cheetah

SEPTEMBER 1, 2020

As our lives are shifting to the digital space, ordering food on restaurant websites and sharing home dining experiences has become the new normal. To keep up with competition, keep existing customers and attracting new ones, restaurants need to adjust their online presence.

Social Media 148

Social Media Online Ordering Website Management Download 148

Modern Restaurant Management

NOVEMBER 19, 2020

However, as the bill works its way through further approvals, restaurants are in a position where they must continue honing their strategies for handling the consequences of the pandemic while keeping customers coming through the doors. New Marketing Tactics Can Help Reach Target Customers.

Social Media 215

Social Media Online Ordering Coupons Advertising 215

Modern Restaurant Management

JULY 14, 2020

As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 215

Marketing Social Media Influencer Online Ordering 215

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. Give Your Website All of the Love. Leverage CRM Tools That Will Make Your Customers Swoon.

Marketing 221

Marketing Email Marketing Website Management Social Media 221

ChowNow

FEBRUARY 27, 2024

To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. Mobile marketing is promoting your business on customer’s mobile devices like phones, tablets, and other handhelds. Most of us browse websites, check apps, respond to texts, etc.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

7 Shifts

MARCH 27, 2020

Due to the volatile situation caused by COVID-19, restaurateurs across the globe are having to temporarily close their businesses to support social distancing. Do you have accounts on online ordering sites like GrubHub and Uber Eats? What measures can you take to make customers feel more comfortable ordering from you?

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

7 Shifts

JULY 16, 2021

Get to know your future customers, before they even step foot in your door. You may discover that your target customers enjoy an afternoon pick-me-up and are sensitive to price. See why 500,000+ restaurant pros choose 7shifts for scheduling and team management. You'll want to learn everything about their coffee preferences.

License 459

License Hiring Equipment Point of Sale 459

7 Shifts

FEBRUARY 22, 2021

Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. If you aim to increase customer retention, one of the most important investments is loyalty programs. Here’s what you need to know: What is a restaurant loyalty program?

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

Modern Restaurant Management

AUGUST 31, 2021

Following new health guidelines all while remaining profitable meant thinking beyond plexiglass dividers and social distancing signage. If restaurants don’t provide a seamless customer experience off the bat, one in three customers may walk away after just one poor interaction. Given that 46.5

Customer Experience 192

Customer Experience Customer Service Online Ordering Food Safety 192