Modern Restaurant Management

APRIL 15, 2024

One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. However, it can sometimes take time to get customers to respond to surveys they're given. Customers can be lost to boredom or quit halfway if a survey is too long.

Management 196

Management Management Loyalty Program Social Media 196

Modern Restaurant Management

JANUARY 22, 2024

But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace.

Loyalty Program 181

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 181

Next Restaurants

MAY 8, 2024

This is a struggle for about 80% of restaurateurs worldwide, as they understand customer preferences and deal with higher food costs and fierce competition. From innovative marketing techniques to strategic menu optimization, these methods offer a roadmap for encouraging repeat business and feeling excited to welcome new customers.

Loyalty Program 78

Loyalty Program Social Media Point of Sale Online Ordering 78

Modern Restaurant Management

APRIL 22, 2024

Fast food restaurants are all about convenience with the latest step in providing convenience for guests being the welcoming of digital payments and corresponding loyalty apps. First, reward programs turn physical goods into digital goods that are easy to move around, have no upper-value limit, and barely need monetization.

Food 203

Food Loyalty Program Consumer Goods Customer Experience 203

Open for Business

JUNE 27, 2023

Loyalty programs gain popularity every year, but there’s nothing new about the practice of rewarding customers for their business. Loyalty programs have come a very long way since then, thanks in part to technology. Quick Links What is a brand loyalty program? What is the purpose of a loyalty program?

Loyalty Program 78

Loyalty Program Point of Sale Mobile Ordering Customer Service 78

Modern Restaurant Management

APRIL 11, 2024

The year 2024 promises a journey of adaptation and fierce competition for the restaurant industry as it manages stronger-than-expected economic data and slowing inflation while dealing with the headwinds of short labor supply, more demanding customers and an uncertain political environment. The key lesson both establishments teach?

2024 189

2024 Customer Experience Compost Loyalty Program 189

7 Shifts

DECEMBER 17, 2020

The ideal customer for your business is the one who comes back time and time again. When it comes to getting people in the door, it’s always easier to get someone back then to find brand-new customers. Retaining an existing customer is five times cheaper than acquiring a fresh face. How to measure customer retention.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

7 Shifts

AUGUST 12, 2021

Is your website optimized, and does it provide a good user experience? Assume a customer discovers your website but cannot identify where you are located or how to contact you. Suppose a customer goes to a search engine like Google or Google News API and types in 'Find local restaurants near me.' Engagement on Social Media.

Marketing 397

Marketing Loyalty Program Email Marketing Social Media 397

Modern Restaurant Management

APRIL 16, 2024

A friend tells you a restaurant has bad service and gave her food poisoning. Responding to your customer reviews is essential to boosting multi-location businesses’ online reputations and increasing customer loyalty. They’re also on social media accounts commenting on photos and videos, as well as posting their own.

Social Media 110

Social Media Loyalty Program Online Ordering Customer Service 110

Modern Restaurant Management

JANUARY 8, 2024

QSRs Shift Focus from Slow-Paced Dining to Swift, Transactional Experiences Quick Service Restaurants (QSRs) are reimagining their dining spaces to prioritize speed, convenience, and personalization over traditional, slow-paced dining experiences. For the second part, click here.

2024 215

2024 Loyalty Program Cash Management Customer Experience 215

Modern Restaurant Management

MAY 17, 2023

Born between 1997 and 2012, Generation Z is a demographic known for being tech-savvy and socially conscious. Restaurants should keep menus, hours, and branding consistent across multiple platforms to increase visibility amongst a wider range of customers while avoiding confusion.

Loyalty Program 189

Loyalty Program Mobile Ordering Social Media Customer Experience 189

Modern Restaurant Management

JUNE 20, 2023

So, how do you attract more customers to your restaurant in the competitive market? One way to do this is by building social proof. Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. How do you build social proof for your restaurant business?

Social Media 203

Social Media Email Marketing SEO Consumer Goods 203

7 Shifts

AUGUST 12, 2020

We’ve also included a restaurant marketing plan PDF with all the questions you need to ask (and answer) to get into the minds of your customers and create a marketing recipe for success. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Open for Business

APRIL 9, 2024

Loyalty is more than a frequent guest punch card or a points-based rewards program in the restaurant world. That’s the definition of loyalty. So why does loyalty matter so much to restaurants? They also serve as brand advocates, spreading their positive experiences to friends and family.

Loyalty Program 78

Loyalty Program Social Media Email Marketing Point of Sale 78

Bingage

MAY 6, 2023

In the fast-paced digital world, we live in today, running an e-commerce store on Shopify or any other platform requires careful attention to numerous aspects, including customer acquisition and retention. As a business owner, you know that your customers are the true heroes of your enterprise. Yes, that’s right!

Loyalty Program 52

Loyalty Program Email Marketing Point of Sale Customer Service 52

Modern Restaurant Management

JANUARY 12, 2022

Brands that have shifted to a more customer-centric approach have an understanding of loyalty as being earned and not sold. Loyalty programs are commonplace today, a necessity and important part of restaurant marketing strategy. What do these programs provide to an organization? Suzi Tripp.

Loyalty Program 217

Loyalty Program Customer Experience Social Media Online Ordering 217

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

AUGUST 8, 2022

But one thing is a universal truth: Without customers at your tables you will fail. Customers come in many forms, so often the focus is on new customers, but the reality is that repeat, loyal customers are really the starting point. According to Cisco, 96 percent of customers prefer a business that offers free WiFi.

Loyalty Program 187

Loyalty Program Social Media Email Marketing Point of Sale 187

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. The best solutions always put the focus on providing a fulfilling end-to-end experience for both your your customers and your staff.

Loyalty Program 223

Loyalty Program Online Ordering Point of Sale Customer Experience 223

Clover - Restaurants

MAY 2, 2024

What is concierge service? While luxury is often associated with concierge services, all they really mean is a personalized customer experience. That kind of experience can be offered by all types of small businesses–from restaurants to retail shops to service businesses.

Customer Service 52

Customer Service Loyalty Program Healthcare Social Media 52

Modern Restaurant Management

NOVEMBER 19, 2021

However, taking steps to increase your loyal customer base will ensure your restaurant flourishes during this difficult season. Here are a few unique marketing ideas designed to boost customer traffic and develop loyal customers. Create a Customer Loyalty Program. Social Media Contests.

Marketing 189

Marketing Loyalty Program Social Media Food Supply 189

Bingage

MARCH 18, 2023

What is it that allows a customer to keep coming back to back for more? However, If you’ve visited back the place/store/brand for the second, fourth, or fifth time to purchase then the brand has a good customer retention marketing strategy. Although it’s great to have strategies in place to convert new customers into repeat customers.

Loyalty Program 98

Loyalty Program Social Media Email Marketing Customer Service 98

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Lavu

FEBRUARY 21, 2020

One of the biggest challenges that restaurants face is obtaining and retaining customers. This calls for restaurants to be creative on what they offer their customers. Gift cards, loyalty benefits, and customer reviews are some of the most effective ways of attracting and retaining customers.

Loyalty Program 78

Loyalty Program Point of Sale Website Management Customer Experience 78

7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

7 Shifts

JANUARY 20, 2023

This means big business for restaurants, and a surge in customers and sales. While some restaurants may see a decrease in business on Super Bowl Sunday due to the game being televised, many others see it as an opportunity to bring in more customers. In 2019, diners spent $81.30 on average during Sunday's game. But how do you stand out?

Specials 195

Specials 2023 Social Media Email Marketing 195

Squirrel Systems

FEBRUARY 28, 2024

In today’s fast-paced digital world, restaurants have many technological tools to enhance customer experience, streamline operations, and grow their brand through positive word of mouth. Two such powerful tools are loyalty programs and reservation systems.

Reservations 52

Reservations Loyalty Program Customer Experience Mobile Ordering 52

7 Shifts

JANUARY 7, 2021

We’ve also included a restaurant marketing plan PDF with all the questions you need to ask (and answer) to get into the minds of your customers and create a marketing recipe for success. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

SpotOn

MARCH 12, 2024

In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing. For months, Cohen has been using Marketing Assist, an automated marketing tool that creates customized email, Facebook, and Google marketing campaigns.

Email Marketing 98

Email Marketing Social Media Advertising Online Ordering 98

Modern Restaurant Management

JULY 13, 2022

Text and online ordering and self-service kiosks enabled with contactless payments became mainstays in franchises. While there are budgetary differences between a chain restaurant vs an single location, investment in technology must be made in order to meet new customer expectations and ease the burden of staffing shortages.

Franchise 214

Franchise Franchising Operations Loyalty Program 214

Lavu

SEPTEMBER 29, 2023

According to the Bureau of Labor Statistics July 2023 Job Openings and Labor Turnover Summary , the number of job openings in the food services and drinking places industry was 1.9 This means that there were 600,000 more job openings than hires in the food services and drinking places industry in July 2023.

Loyalty Program 166

Loyalty Program Front of House Mobile Ordering Customer Service 166

Modern Restaurant Management

MAY 25, 2022

Quality food and top tier service with the incentivization of loyalty programs and a good location should be enough to get a good share of local customers. Society Insurance has compiled three tips to help find new customers for your restaurant and bar. But what happens when you hit your local ceiling?

Email Marketing 189

Email Marketing Social Media Food Truck Loyalty Program 189

Open for Business

AUGUST 4, 2023

Next gen loyalty programs are a smart, effective way for restaurants to stand out and build a stronger connection with guests. These creative, personalized loyalty programs use tech and customer data to create an experience that goes way beyond discounts.

2023 78

2023 Loyalty Program Customer Experience Customer Service 78

Modern Restaurant Management

MAY 16, 2023

In today's fast-paced world, quick-service restaurants (QSRs) are constantly looking for ways to attract new customers while keeping their existing ones happy. By displaying menu items, offers, and specials on screens, QSR operators can effectively communicate with their customers and influence their purchasing decisions.

Loyalty Program 156

Loyalty Program Seasonal Menu Advertising Customer Experience 156

Restaurant Engine

APRIL 26, 2023

You can create customer engagement in many places, including the digital arena. Customer engagement is a term you hear a lot about these days. In fact, one study shows that 80% of customers say the experiences they have with your business are as important to them as your food and services.

Email Marketing 105

Email Marketing Loyalty Program Social Media Mobile Ordering 105

Modern Restaurant Management

OCTOBER 15, 2020

Even restaurants traditionally associated with their unique dine-in experiences, such as Benihana and Fogo de Chão, now have branded delivery programs. As delivery becomes a larger part of the sales mix, brands should think about the factors that contribute to a successful delivery program. Do We Own Our Customer Data?

Delivery 223

Delivery Social Media Loyalty Program Customer Service 223

Modern Restaurant Management

AUGUST 25, 2022

Restaurants pivoted to contactless ordering with open arms for sanitary and social distancing purposes, and embraced digital platforms and apps that enabled streamlined delivery and curbside pickup. The benefits of automation are two-fold for your existing and future employees and your customers.

Technology 189

Technology Mobile Ordering Social Media Customer Experience 189