MRM Research Roundup: End-of-September 2021 Edition
Modern Restaurant Management
OCTOBER 4, 2021
Intriguingly, it appears fast casual restaurants have started taking back the customers they lost to quick serve restaurants since the pandemic, with consumers visiting fast casual restaurants more often, up to 24 percent from 21 percent in May. One in two ranked points and/or dollars off for rewards as most important followed by coupons.
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