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MRM Research Roundup: Super Bowl and Valentine’s Day 2024 Edition

Modern Restaurant Management

In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. Pizza Ordering Predictions HungerRush released the results of a national dining survey on 2024 pizza ordering predictions for The Big Game (February 11) and National Pizza Day (February 9).

2024 196
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Menu Trends and Promotion Ideas for Winter 2022

Goliath Consulting

Some may say they hate the cold, but they love what the season brings: joy and cozy, comfort foods. Winter is known as the season of celebration and the best time to overindulge in rich meals and comfort foods. Winter Menu Trends. Loyalty ideas. Healthy alternatives. Coffee and Tea. Promote catering.

2022 88
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How to Promote Your Restaurant Takeout Business

Indoor Media

If you have a food truck, make sure it reflects your brand identity’s visual aspects of colors and logo. For example, you can advertise lunch delivery discounts if you get a lot of dinner delivery orders but few lunch orders. You can also use them to intrigue your customers with menu items available only for takeout.

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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

Word of mouth is fantastic, but when scaling a restaurant or reopening after months of closure, you need to rely on more than just the possibility of a customer loving your food and telling their friends about it. Why you create the food you do, why your service is different, and why customers should come and be a part of your story.

Seating 221
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MRM Research Roundup: End-of-September 2021 Edition

Modern Restaurant Management

The new report captures a steady rise in mobile ordering, reinforcing the critical importance of mobile initiatives for restaurant brands. According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. Mobile orders are on the rise.

2021 170
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What are the 4 Ps of marketing, anyway?

Open for Business

For restaurants, it’s an experience, not just the food or the hospitality, notes Green Seed Group. It could be an elegant dining room, a buzzing cocktail bar, a takeout counter, or a food delivery app. Consider putting a coupon code for online orders in your ad so you can measure ROI. Product The product is what you sell.

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Not Just a Trend: The Restaurant Loyalty App

Lavu

We’ve seen it from the granddaddies of fast-food chains to local coffee shops and independent bars. While it may seem like just another trend it’s really the next best thing for expanding your customer base and building customer loyalty. How to Build a Loyalty Program. Why an App for a Loyalty Program?