Modern Restaurant Management

JANUARY 22, 2024

But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace.

Loyalty Program 181

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 181

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Focus on enhancing customer experience, which is one of the decisive factors for converting visitors into clients. Communicate with Customers on Social Media.

Marketing 203

Marketing Email Marketing SEO Social Media 203

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Write a Marketing Plan. Your marketing plan is your restaurant's holy grail, so make sure you take the time to prioritize it. Did you know that over 35% of restaurant customers in the U.S.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 221

Marketing Email Marketing Website Management Social Media 221

7 Shifts

JANUARY 20, 2023

This means big business for restaurants, and a surge in customers and sales. While some restaurants may see a decrease in business on Super Bowl Sunday due to the game being televised, many others see it as an opportunity to bring in more customers. In 2019, diners spent $81.30 on average during Sunday's game. But how do you stand out?

Specials 195

Specials 2023 Social Media Email Marketing 195

Modern Restaurant Management

OCTOBER 21, 2019

There’s no question that the restaurant delivery and reservations experience has become increasingly digitized in recent years, and there’s no sign of this trend slowing down in the future. Despite the number of customer calls that come in, 62 percent of them go unanswered.

Customer Experience 119

Customer Experience Online Ordering Customer Service Reservations 119

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. Online ordering - Ditto.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. The best solutions always put the focus on providing a fulfilling end-to-end experience for both your your customers and your staff.

Loyalty Program 223

Loyalty Program Online Ordering Point of Sale Customer Experience 223

Culinary Cues

APRIL 26, 2020

It matters not whether you are selling a Wagyu beef tenderloin or a fried chicken sandwich – what is essential is that your product is so good, so well prepared, so special that customers look at it, smell it, and take that first bite followed by a pause of surprise and a response that begins with “WOW”! Convenience is the name of the game.

Guest Recovery 312

Guest Recovery Kitchen Safety Customer Service Food Safety 312

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Not convinced?

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Restaurant Engine

APRIL 26, 2023

You can create customer engagement in many places, including the digital arena. Customer engagement is a term you hear a lot about these days. That’s because it’s one of the most critical marketing tactics you can utilize to grow your restaurant. So, let’s look at four ways restaurants can create customer engagement. #1:

Email Marketing 105

Email Marketing Loyalty Program Social Media Mobile Ordering 105

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. An app-first experience for restaurant chains. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

The Rail

MARCH 27, 2024

Guests are also looking for more personalized dining experiences. A thorough competitor analysis for restaurant businesses may include access to the following data: Operations Menu items and pricing Marketing methods Customer reviews In each area, data can help you to see what’s working for these other businesses that you can learn from.

Email Marketing 52

Email Marketing 2024 Point of Sale Seasonal Menu 52

Open for Business

NOVEMBER 21, 2022

Communicate with guests. Online reservation system. Make the pen-powered reservation book a thing of the past by moving the reservation-making process online. Make the pen-powered reservation book a thing of the past by moving the reservation-making process online. Manage your team and costs. QR codes.

Technology 147

Technology Front of House Back of House Online Ordering 147

Culinary Cues

DECEMBER 30, 2019

Even when the owner is present – he or she must depend on the consistent interactions between customers and the restaurant’s employees. We should never underestimate the importance of customer perceptions, expectations, and new ideas. Communication still ranks the biggest problem within organizations regardless of their size.

Cash Management 268

Cash Management Point of Sale Leadership Website Management 268

Open for Business

MARCH 21, 2023

Word-of-mouth marketing and evangelism marketing are valuable parts of a restaurant’s marketing strategy. Both terms refer to the same thing: getting people to talk about your business and growing your customer base. Quick links What is evangelism marketing and word-of-mouth marketing?

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Kounta

AUGUST 13, 2019

Communicating in person. One of the biggest mistakes a food establishment can make is not investing enough time and resources into training staff on how to speak to customers. Where people often go wrong is communicating one thing verbally, and another non-verbally. Online, email and print.

Communication 49

Communication Hospitality Email Marketing Social Media 49

Sling

JULY 24, 2023

There is an ever-growing market of specialized software for all of the outside-the-kitchen things restaurateurs have to think about. In addition to scheduling, Sling offers task management and team communication features with notification alerts to keep your entire team on the same page.

2023 78

2023 Management Management Tip Distribution 78

QSR Automations

DECEMBER 22, 2023

Online reservation and booking Although online reservations aren’t exactly new, we can see that numerous businesses are attempting to improve the customer experience on that front. The pandemic has forced restaurants to rethink how they approach admitting customers into their premises.

2024 52

2024 Loyalty Program Online Ordering Customer Service 52

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. With less inventory and even fewer customers coming in, we recommend that you widen your margins and revamp your offerings. Install Barriers at Reception. Protect Your Employees.

Social Media 215

Social Media Food Safety Cash Management Kitchen Safety 215

Open for Business

OCTOBER 20, 2023

Quick links Market research and business plan Location and layout Budgeting and costs Licenses and legal requirements Creating the menu Staffing Technology and systems Marketing and branding Opening your restaurant Market research and business plan Market research and crafting a solid business plan are foundational steps in opening a restaurant.

License 78

License Email Marketing Seasonal Menu Front of House 78

Cheetah

OCTOBER 22, 2020

As businesses are gradually reopening in California , restaurants are coming up with reopening marketing strategies to fit a COVID-19 world. Now we’re here to share with you 4 proven marketing tips and techniques to help you keep loyal customers and get some new ones. Reopening Marketing Tips for Worried Diners.

Marketing 78

Marketing Loyalty Program Social Media Email Marketing 78

7 Shifts

DECEMBER 18, 2023

This keeps information from getting lost in the text and email shuffle. When customer complaints or employee concerns come up, each manager can get up to speed just by reading the log book. Employee communications tools When it comes to employee communications, texting and phone calls get the job done.

Management 397

Management Management Email Marketing Point of Sale 397

Tableo

JUNE 26, 2023

Regaining consumers who have had a less-than-stellar experience is a daunting and difficult task. This article explores the value of customer retention and the techniques that can successfully recoup unhappy clients. Apologise sincerely: Show genuine remorse for their negative experience. So let’s get started!

Social Media 40

Social Media Customer Experience Loyalty Program Customer Service 40

BNG Point of Sale

NOVEMBER 20, 2020

POS systems are devices used by waiters and managers to place orders at tables, online, and communicate them to the kitchen. Getting an order wrong damages your profit and customer retention. This new online ordering system allows waiters, managers, and customers to send orders directly to the kitchen. Table-Side Ordering.

POS 98

POS Ordering Mobile Ordering Online Ordering 98

Open for Business

JUNE 15, 2023

But knowing how to teach empathy can make a serious impact on your staff, customers, and the bottom line. This important skill can create a positive workplace culture and improve the hospitality experience for guests. This communication technique goes beyond hearing what another person has to say. Credit: Getty Images.

Hospitality 78

Hospitality Loyalty Program Communication Training 78

Lavu

MARCH 6, 2020

The success of a restaurant depends on the ability to attract and retain customers. To improve restaurant customer engagement and satisfaction, restaurant leverage should technology to offer better services. At the heart of restaurant technology for marketing is customer analytics. Customer Engagement.

Technology 78

Technology Marketing Loyalty Program Social Media 78

Mad Mobile

FEBRUARY 29, 2024

A good POS system can help you keep your customers and employees happy with speedy, accurate service. While legacy POS systems are clunky and expensive to maintain, new cloud-based systems are flexible and easy to customize. We’ll walk you through the bells and whistles and show you why CAKE is the best bar POS system on the market.

POS 40

POS Bar Brewery Customer Service 40

The Food Corridor

MAY 7, 2020

Artisan producers, bakers, and caterers are also struggling with events and farmer’s markets not taking place, so many are looking to online channels and setting up ecommerce stores to sell their products. Whatever you decide to do, the first step is to activate communication channels with your customers to let them know what’s going on.

Delivery 98

Delivery Food Online Ordering Email Marketing 98

Sling

MAY 5, 2020

Promotion announcements also help highlight the importance of team and workplace communication. In those cases, you can choose from a variety of distribution channels, including: Email. Email is a quick and easy way to reach a large number of people in a short amount of time. Strengthening employee/employer relationships.

Management 78

Management Management Tip Distribution Employee Relations 78

Touch Bistro

MAY 26, 2021

In 2019, research by BRP Consulting found that 38% of dining experiences now involve smartphones or mobile devices. While your customers enjoy the convenience of having everything they need in one place, your restaurant enjoys greater access to diner insights and a long-term boost in sales – it’s win-win. Better Customer Experience.

Loyalty Program 52

Loyalty Program Customer Experience Download Mobile Ordering 52

Restaurant365

JULY 24, 2020

Sometimes called a virtual restaurant, virtual kitchen or cloud kitchen, a ghost kitchen is a food-service business that serves customers exclusively through online orders. For entrepreneurs, ghost kitchens offer the opportunity to experiment and launch their restaurant brands at minimal cost and less risk than opening a physical location.

Front of House 147

Front of House Online Ordering Kitchen Safety Customer Service 147

7 Shifts

DECEMBER 18, 2023

This keeps information from getting lost in the text and email shuffle. When customer complaints or employee concerns come up, each manager can get up to speed just by reading the log book. Employee communications tools When it comes to employee communications, texting and phone calls get the job done.

Management 195

Management Management Email Marketing Point of Sale 195

Next Restaurants

MAY 26, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. People that may have been loyal customers in the past may also be looking forward to cheaper options. That does not mean you have to alienate your current customer base.

Webinar 89

Webinar Social Media Food Safety Cash Management 89

The Restaurant Times

SEPTEMBER 22, 2021

A website is a tool for branding, expanding business opportunities, effectively engaging customers, and other stakeholders. Many people believe that the quality of a restaurant’s website reflects its overall experience. Moreover, visual marketing is on an upward trajectory. Must-have Features For A Successful Restaurant Website.

Social Media 59

Social Media SEO Website Management Online Ordering 59

BNG Point of Sale

NOVEMBER 20, 2020

POS systems are devices used by waiters and managers to place orders at tables, online, and communicate them to the kitchen. Getting an order wrong damages your profit and customer retention. This new online ordering system allows waiters, managers, and customers to send orders directly to the kitchen. Table-Side Ordering.

POS 52

POS Ordering Mobile Ordering Online Ordering 52