MRM Research Roundup: AI Investment Heating Up and Summer Dining Dos and Don’ts
Modern Restaurant Management
JUNE 27, 2025
“Restaurants can't simply rely on their traditional playbooks anymore," says Forrest Morgeson, Associate Professor of Marketing at Michigan State University and Director of Research Emeritus at the ACSI. "Smaller, At the same time, U.S. chain sales grew just 3.1 percent in 2024 — falling short of the 4.1
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