7 Shifts

JANUARY 7, 2021

To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Next Restaurants

MAY 8, 2024

From innovative marketing techniques to strategic menu optimization, these methods offer a roadmap for encouraging repeat business and feeling excited to welcome new customers. Spotlight Your Star Dishes Your star dishes are the menu items that have earned a special place in your customers’ hearts (and stomachs).

Loyalty Program 78

Loyalty Program Social Media Point of Sale Online Ordering 78

Goliath Consulting

SEPTEMBER 7, 2023

Local SEO: Claim Your Territory When “best restaurants near me” is searched, your restaurant should be the top recommendation. Beyond basic information, include detailed menus, daily specials, and an events calendar. Local SEO also benefits from: Regularly updating Google My Business listings.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

Modern Restaurant Management

JUNE 24, 2021

Creating and deliver engaging content, maintaining customer communications, establishing an online presence, reviewing data-driven analytics, setting up paid advertising initiatives…all of these important steps take time. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

Touch Bistro

MAY 26, 2021

The short answer is offering enticing 4th of July specials. The right 4th of July specials will drive traffic to your restaurant, helping you take advantage of one of the biggest celebrations of the year. Planning 4th of July Specials for Your Restaurant. 4th of July Restaurant Specials and Promotion Ideas for 2021.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Restaurant Engine

OCTOBER 11, 2023

Get a Free Consultation » #5: Embed Reviews with Your Menu Items Your next step to including reviews on your restaurant website is to head to each of your individual menu items. The best thing you can do here is look for reviews that mention specific menu items. Then, add those reviews to your menu item pages.

Social Media 110

Social Media Email Marketing SEO Website Management 110

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Experts suggest calming, fresh greens for a restaurant that focuses on a healthy menu, for instance. Keep Your Online Menu up to Date.

Marketing 189

Marketing Loyalty Program Social Media Online Ordering 189

Indoor Media

SEPTEMBER 9, 2021

We’ve covered all kinds of marketing basics before: digital advertising , why local advertising is important , how to time your marketing strategy , and so much more. Use social media Social media is by now the basic entry point for small business advertising. Are you thinking about grocery store advertising ?

Small Business 78

Small Business Marketing Social Media Advertising 78

Next Restaurants

JUNE 30, 2021

I recommend collecting statistics on popular and little-demanded formats, menu options, and ingredients. Then study why exactly this format and menu is in demand (for example, is it a cultural feature or a seasonal trend). In non-touristy locations, it is better to offer unusual ingredients and seasonal dishes as an additional menu.

Bar 97

Bar Seasonal Menu Advertising Restaurant Law 97

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other food delivering business, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Do Register Locally (Basic SEO). Have an SEO Friendly Website. Have an SEO Friendly Website. More info is here.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other delivering online food, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Do Register Locally (Basic SEO). Have an SEO Friendly Website . Tips for making an SEO friendly website – .

Delivery 98

Delivery Marketing Social Media SEO 98

Next Restaurants

AUGUST 7, 2020

When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO , creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into your space. Once you’ve decided on a color scheme, stick with it and use it everywhere.

Marketing 172

Marketing Social Media SEO Customer Experience 172

The Restaurant Times

JANUARY 18, 2022

Effective marketing, whether through digital platforms, email campaigns, advertising, or other means, makes all the difference in attracting repeat visitors. . The goal here instead is to position your business as the most appropriate option for local enquiries using off-site SEO. Menu Engineering . Search Engine And Websites

Marketing 52

Marketing Social Media SEO Email Marketing 52

The Restaurant Times

SEPTEMBER 22, 2021

After you have mastered the menu, location, and interior, it is now time to make your website complement it. A detailed menu page is undoubtedly one of the most crucial features of a restaurant website. SEO aids in the visibility and attraction of visitors to your restaurant’s website. Source: Starbucks website.

Social Media 59

Social Media SEO Website Management Online Ordering 59

Sling

JULY 4, 2021

Use that contact information to send out weekly specials to keep customers coming back. Consider offering a limited menu from your food truck while promoting the expanded menu at your brick-and-mortar location. Contact a local SEO business or go the DIY route instead. 8) Invite Local Media To A Special Event.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Modern Restaurant Management

SEPTEMBER 16, 2020

Create a contactless experience via QR Codes with a contactless menu and contactless check-ins. 'Safety' Blaze Bullock, SEO Strategist, Blaze Digital Marketing. Restaurants should advertise what precautions they're taking to keep people safe. Jon Torres, Founder of JonTorres.com, a digital marketing and SEO agency.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Restaurant Clicks

NOVEMBER 5, 2017

Promotions and specials. SEO – Search engine optimization. PPC – Pay per click (advertising). In our marketing course, we show that posting all your promos, specials, initiatives each day will increase your engagement by 10x. Post a contest to name a new cocktail for the upcoming seasonal menu.

Marketing 61

Marketing Email Marketing SEO Social Media 61

7 Shifts

OCTOBER 9, 2019

Capture Your Community with Local Ads Local advertisement is a powerful tool to increase both foot traffic and your online presence. It is also highly recommended to include your contact information on the listing, including your website URL or a link to your menu page, your phone number, and your restaurant’s address.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

The Restaurant Times

OCTOBER 5, 2021

A good website, coupled with a great SEO strategy will help generate new leads, thus reaching a larger audience. Search Engine Optimisation or SEO. One can hire SEO specialists for increasing your online visibility. Send auto-generated emails with special deals on special days like birthdays and anniversaries.

Email Marketing 64

Email Marketing Marketing Social Media SEO 64

BNG Point of Sale

SEPTEMBER 8, 2021

Search engine optimization begins with your website, specifically with your web optimization (SEO). Your website will not be found by search engines if it is not SEO-friendly. Begin with a good base of knowledge: look to Google’s SEO guide. Advertising is the secret to growth for countless businesses.

Delivery 52

Delivery Point of Sale Food Online Ordering 52

Restaurant Engine

NOVEMBER 11, 2020

According to one email service provider , email marketing outranks popular marketing tools like social media, SEO, and PPC advertising. Did you miss our new menu item? Guess how many items are on our menu? Have that special glass of wine tonight. Test your subject lines to find a clear winner. Tis the season for….

Email Marketing 96

Email Marketing Marketing Coupons Mobile Ordering 96

The Restaurant Times

SEPTEMBER 30, 2021

A social media plan is an important element of your restaurant marketing strategy, whether it’s as basic as sharing images of your specials and promotions across all channels or as complex as using paid ads and boosting your postings on your best-performing platforms. Engagement . Source: Synup. Iconosquare . Google Ads.

Social Media 59

Social Media Website Management Online Ordering Customer Service 59

The Restaurant Times

JANUARY 28, 2022

But have you figured that one thing on your menu that people will be eager to come back for? Others never touched advertising or social media, and they have always been the locality’s hottest spot for decades. Is your menu, interior, food, ambience, and the complete customer experience in sync with a theme that you had in mind? .

Marketing 52

Marketing Social Media Email Marketing Customer Experience 52

Harbor Touch

JUNE 6, 2017

Do you want to specialize in any particular kinds of foods dishes like seafood, steak, hamburgers, or pizza? Complete your Restaurant Menu. You’ll want to create a restaurant menu that is clear, concise, and easy to read. It’s also a good idea not to have too many menu items. Advertise Your New Restaurant.

License 90

License POS Point of Sale Advertising 90

Takeaway Solutions

FEBRUARY 17, 2019

Add your menu with prices. Use social media, stickers, flyers and specials to create a buzz that tempts people to use online ordering to enjoy your food. Stickers Use stickers that advertise your online presence. Discounts and specials Offer exclusive discounts and/or specials to regular customers for ordering online.

Online Ordering 48

Online Ordering Ordering SEO Point of Sale 48

Restaurant Engine

OCTOBER 28, 2020

Highlight and advertise your food truck with your website hub. You’ll want to post photos of your truck at different locations, share photos of your menu, and you can even highlight customers enjoying their food. #2: 5: Menu Showcase. Another benefit of having a website is the ability to highlight your menu. 10: Catering.

Food Truck 78

Food Truck Social Media Food Mobile Ordering 78

Restaurant365

NOVEMBER 19, 2019

Tools based on accurate inventory, like smart ordering, suggested purchasing amounts, or smart receiving (tracking when vendor ingredient costs are above normal), help maintain the profit margin of individual menu items. With customers demanding more accountability and transparency, flexibility in making menu updates has become a necessity.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

The Restaurant Times

NOVEMBER 17, 2022

pop-up restaurant at a bar, make a specific and branded menu just for the event. Merge styles and ideas for the menu with your venue. . Additionally, having a multi-management location, vendor management, menu management and . Customers are there because they want to experience something special and unique.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

Restaurant365

DECEMBER 4, 2020

Then, with revised forecasts, you can look to adjust your menu, food costs, and labor spend to match your new projections. Maintaining accurate, profitable menu pricing and planning. If your restaurant pivoted toward off-premise channels like takeout and delivery, it is likely that you have had to adjust your menu in 2020.

2021 78

2021 Operations Mobile Ordering Social Media 78

BNG Point of Sale

SEPTEMBER 2, 2021

However, this number can vary depending on the type of food you serve, your menu items, as well as how much you spend on advertising. More information on how to price a menu can be found here. From designing the bar’s layout to its theme and specials, no day will be the same. . It is the opposite of a desk job.

Bar 52

Bar Point of Sale SEO Customer Service 52

Restaurant Clicks

JANUARY 9, 2020

Plan Your Menu. Your restaurant concept includes a few factors, all of which will inform restaurant branding, name, location, menu, budget, equipment – basically every other decision you will make. This is also useful for restaurant SEO purposes. . Plan Your Menu. How To Start a Restaurant . Write a Business Plan.

License 78

License Equipment Website Management Hiring 78

Open for Business

MAY 2, 2023

How to use social media for restaurant marketing How to use paid advertising for restaurant marketing How to use email marketing What is restaurant marketing? You’ve got the old ways: traditional advertising methods such as signs and billboards as well as print and radio ads. Why is restaurant marketing so important?

Marketing 78

Marketing Email Marketing Social Media SEO 78

Touch Bistro

JULY 15, 2021

Everything you need to know about social media, digital marketing, SEO, and more! While you’re building your website, make sure you’re mindful of where you’re including key business information – your menu, contact information, hours, and location are some important places to start! Update Your Online Menu. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Island Media Management

MARCH 13, 2016

Besides SEO and review benefits that we have talked on the last article , here are five more great benefits you need to consider to put some efforts on blogging: Social Media. Use the newsletter to let your customer know if you have made any changes to the menu, special dishes for the week and any events that may be coming up.

Blog 40

Blog Bar Social Media Sports 40

Island Media Management

MARCH 13, 2016

Besides SEO and review benefits that we have talked on the last article , here are five more great benefits you need to consider to put some efforts on blogging: Social Media. Use the newsletter to let your customer know if you have made any changes to the menu, special dishes for the week and any events that may be coming up.

Blog 40

Blog Bar Social Media Sports 40

Restaurant Engine

APRIL 24, 2024

According to the American Marketing Association , these are solid concepts that will help you “advertise, optimize your sales, reach your target audience, and test your marketing strategy.” When designing your menu, you want to carefully consider your product and whether or not there is a demand for it.

Marketing 52

Marketing Social Media Mobile Ordering SEO 52

Modern Restaurant Management

FEBRUARY 10, 2023

Why You Need a Restaurant Website Digital marketing is crucial to restaurant growth because most diners aren’t just looking up information on your website, they’re also examining your menu online. Some 84 percent of diners always or often look up a restaurant menu ahead of time — a big jump from the 59 percent in 2017.

Social Media 196

Social Media Mobile Ordering Email Marketing Online Ordering 196