ChowNow

FEBRUARY 12, 2025

This guide will teach you everything you need to know about getting started with restaurant marketing. By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door.

2025

ChowNow

JULY 25, 2025

You’d never run your kitchen without knowing your food costs, so why would anyone run their marketing campaigns without knowing the return on investment? Too many restaurant operators pour time and money into marketing efforts, then cross their fingers and hope for the best. Here’s why it matters.

Marketing

Modern Restaurant Management

MAY 30, 2025

But mass-merchant online retailers like Amazon can pull this off because that’s the type of market they’re in. This includes setting up online ordering and delivery systems, releasing mobile applications for reserving tables, and digitizing their menus. But you also should never forget the human element.

Customer Experience

Restaurant Business

JULY 3, 2025

per share for the online ordering and payment company just four years after Olo went public. per share for the online ordering and payment company just four years after Olo went public. per share for the online ordering and payment company just four years after Olo went public. By Jonathan Maze on Jul. Photo courtesy of Olo.

Leadership

Restaurant Business

JULY 2, 2025

The 20 puree flavor possibilities were eventually narrowed down to six that were test marketed in Michigan. All can be ordered as full-flavor but spirit-free “mock-a-ritas” as well. All can be ordered as full-flavor but spirit-free “mock-a-ritas” as well. The new, improved margaritas rolled out June 10.

Fast Casual

Restaurant Business

JUNE 20, 2025

Toward the end of the quarter, the chain began advertising delivery on TV and elsewhere. But customers were asking for it, so it came up with a solution that allows it to offer delivery on its website with orders picked up curbside by Uber drivers. of sales in the quarter.

Delivery

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

Marketing

Restaurant Business

JUNE 23, 2025

They are popping up more often in conversations this year, and they point toward deeper trends in the restaurant tech market. Acqui-hire “To acquire a company in order to use its employees skills or knowledge, rather than for its products or services.” Add these six terms to your vocabulary.

Hiring

Restaurant Business

JULY 25, 2025

The report also found that there’s a slight shift away from takeout toward dine-in visits, but when consumers opt for breakfast off-premise, online ordering and mobile payment rules. Meanwhile, dine-in visits have increased in fast-casual and fast-food restaurants, while takeout and drive-in orders are down.

Mobile Ordering

Restaurant Business

JULY 8, 2025

Earlier this week, Domino’s brought back its “Best Deal Ever,” a $9.99, any-pizza offer when customers order them online. As the value leader in pizza, we don’t follow trends, we sell them,” Little Caesars Chief Marketing Officer Greg Hamilton said in a statement. Pizza chains right now are apparently banking on the $9.99 price point.

Leadership

EATER

OCTOBER 21, 2024

The tool from the East Coast vegan chain — a digital take on a split-flap mechanical display that appears on its website and in the chain’s ordering app — estimates the amounts of water, land, CO2, and oil saved by eating vegan burgers. The “ PLNT Impact Tracker ” on PLNT Burger’s website wants you to think about what you’re eating.

Sustainability

Restaurant Business

JULY 29, 2025

Our goal was to create made-to-order meals that won’t break the bank but keep the freshness and consistency we’re known for,” said Fred Slater, director of R&D and executive chef of the 102-unit fast casual. But they tested the quesadilla for six weeks, and the teams were able to cook it to order, even in the tighter drive-thru footprints.

Menu

Restaurant Business

JULY 9, 2025

Premium Technology Olos restaurant tech odyssey will continue in private Tech Check: After a rocky few years on the public markets, the online ordering giant will continue its quest for “hospitality at scale” under a new owner. That outsider has now left, leaving the company with more uncertainty.

Operations

The Restaurant Group

MAY 31, 2025

Restaurant email marketing is your secret ingredient to standing out, creating memorable dining experiences, and significantly boosting revenue by nurturing strong customer relationships. Why It Helps Small Restaurants Email marketing is a budget-friendly, highly effective strategy ideal for small restaurants.

Email Marketing

Restaurant Business

JUNE 17, 2025

The three-unit chain has two more under construction in the Tampa Bay area, and another five to seven are planned in 2026, reaching the Orlando market. That model allows the chain to invest more labor in the kitchen, where car-friendly salads and wraps are made to order. All are company owned and there are no plans to franchise.

Fast Casual

Restaurant Business

JUNE 27, 2025

That led to selling bagels at farmers markets. It’s a point-of-sale system that allows the team to pack orders, and it’s integrated with third-party delivery partners. and Bruegger’s, Jeff sees a world of opportunity for bagels made better, especially in markets he sees as “bagel deserts.” We’d sell out.

Fast Casual

Restaurant Business

JUNE 11, 2025

11, 2025 Facebook Twitter LinkedIn Huddle House will add drive-thrus as it moves into more urban and suburban markets. | It will serve breakfast sandwiches and burgers as well as more classic items like omelettes and benedicts--but even these can be ordered as bowls for better portability. That means you can now get boba at Perkins.

Fast Casual

Squirrel Systems

FEBRUARY 3, 2025

Takeout Specials Super Bowl Sunday is a peak day for takeout orders, so be sure to offer a dedicated takeout menu for those who prefer to enjoy the game at home. By using a platform like TouchBistro Online Ordering, you can streamline orders, avoid third-party commissions, and handle more orders efficiently.

Social Media

Restaurant Business

JUNE 17, 2025

Photo: Shutterstock Made-to-order food, value offerings, loyalty programs. Made-to-order food is now second only to gas as a driver of c-store visits. When it comes to value , three-quarters of c-store consumers said made-to-order food at c-stores is a good value, up 13 points from last year. By Heather Lalley on Jun.

Food

SpotOn

NOVEMBER 21, 2024

With this information, you'll know how many employees to schedule and how many food supplies to order. Your loyal customers are your best advocates, and when they give someone a gift card from your restaurant as a present, they’re spreading holiday cheer and helping you attract new customers without spending a dime on advertising.

Loyalty Program

Restaurant Business

JUNE 12, 2025

The company plans to expand into more markets and expects to have thousands of bots on the ground by the end of the year, which it says will give it the largest autonomous vehicle fleet in the world. The company integrates with DoorDash and Uber Eats, and restaurants can opt in to having Coco bots deliver orders placed through those apps.

Delivery

Restaurant Business

JULY 21, 2025

They can also add toppings, like cilantro, onions or sesame, and order rice. Those aggregators have become vital for Domino’s market share, and other chains too. The signature broths include collagen bone, tomato and a spicy Ma La Tang option (a collage pork bone broth spiked with Szechuan chili oil), for example.

Fast Casual

Restaurant Business

JULY 9, 2025

The same build can be ordered as a BBQ Brisket Whopper Jr. Its smoked slowly over 10 to 14 hours, then shredded and blended with a traditional barbecue sauce,” Young added. The BBQ Brisket Whopper rolls out systemwide Tuesday, with prices starting at $7.99. starting at $4.79. Both are available while supplies last.

Leadership

Restaurant Business

JUNE 23, 2025

It’s easy to score what’s marketed as a Dubai Chocolate Bar at specialty retail food stores; in New York City a 7-ounce bar sells for about $19. Starbucks’ guests can order a similar off-menu Pistachio Matcha Latte, minus the kataifi. You can also buy them on Amazon and at some Costco locations.

Bar

Restaurant Business

JULY 25, 2025

The report also found that there’s a slight shift away from takeout toward dine-in visits, but when consumers opt for breakfast off-premise, online ordering and mobile payment rules. Meanwhile, dine-in visits have increased in fast-casual and fast-food restaurants, while takeout and drive-in orders are down.

Mobile Ordering

Restaurant Business

JUNE 24, 2025

Social media erupted over portion sizes last year, which had a side effect of creating stress for employees as customers videoed their orders being put together. A customer can come in and order something as healthy or as caloric as they want. Customization is great until customers mess up their orders.

Fast Casual

Restaurant Business

JUNE 13, 2025

Photo: Shutterstock San Francisco-based delivery service DoorDash announced Friday that it has completed its purchase of SevenRooms, a New York-City-based reservations and marketing platform for restaurants. It’s been a little over a month since DoorDash announced it was buying both SevenRooms for $1.2 billion, both in cash.

Reservations

Restaurant Business

JULY 16, 2025

They can be ordered on their own for $13 or as part of a combo meal with a soft drink for $13.99. In the first week, Lime Fresh sold over 300 pizzas with no marketing, “which is pretty good for a taco stand,” said Pavano. Now the marketing push is on, and there’s a possibility of line extensions if the sales support that move.

Menu

SpotOn

DECEMBER 27, 2024

Guests get free food and operators gain a database of loyal customers, a tool for increasing sales, and a way to differentiate themselves in a competitive market. First, identify what you want to achieve from a customer loyalty program: more guests, more repeat business, increased sales, or increased order size.

Loyalty Program

The Restaurant Group

FEBRUARY 25, 2025

Upselling means suggesting a better, larger, or additional item to increase the value of a customer’s order. If a guest orders a steak, recommend a beverage pairing or a premium side. If a guest orders a light salad, they might enjoy a refreshing cocktail instead of a heavy beer. People love to try before they commit.

Loyalty Program

Restaurant Business

JUNE 11, 2025

Photo: Shutterstock DoorDash is doubling down on its advertising business. It’s part of a major expansion of the company’s advertising business, DoorDash Ads, which currently allows restaurants to buy promotions and sponsored listings within the DoorDash marketplace. These ads will direct back to a restaurants’ DoorDash ordering page.

Advertising

Restaurant Engine

JULY 9, 2025

Digital marketing strategies are the best way to promote your new carry-out services. In this article, we look at carry-out services and seven brilliant marketing strategies to launch your restaurant’s new offering. Your customers need to be able to find your online ordering quickly and easily. Customer reviews.

Loyalty Program

Restaurant Business

JUNE 17, 2025

17, 2025 Facebook Twitter LinkedIn DoorDash now offers services like reservations and advertising. Photo: Shutterstock Once upon a time, DoorDash was a spoke on a big wheel of restaurant ordering channels. Last month, DoorDash announced plans to acquire reservations and marketing service SevenRooms for $1.2

Leadership

Lavu

JUNE 6, 2025

This can help prevent over-ordering of ingredients, leading to excess inventory and unnecessary expenses. Customers who see a special offer are more likely to try new items or order additional items to take advantage of the deal. Start an email campaign , and look for low cost marketing ideas for restaurants.

Loyalty Program

Restaurant Engine

APRIL 23, 2025

Influencer partnerships are key to your 2025 restaurant marketing strategy. Did you know Nations Restaurant News found that nearly 55% of millennials and 38% of all age groups have visited a restaurant or ordered food online after seeing the restaurant on TikTok? Its authentic marketing. Its personal and relatable.

Influencer

Restaurant Business

JUNE 24, 2025

Investments also include tech companies, such as order aggregation platform Chowly, automated beverage concept Botrista, and lease management software company Leasecake.

Leadership

Restaurant Business

JULY 14, 2025

Stuff your website with keywords and other content that relates to what prospective customers are likely to be looking for, and watch the orders roll in. She is the president of Market Mentors, a marketing agency based in Springfield, Massachusetts, that has been embracing AI as a marketing tool.

Social Media