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Restaurant Marketing Has Evolved: Unlock the Preferences of the Modern Customer

Modern Restaurant Management

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. Stemming from rising inflation, consumers are also uncertain on whether it’s less expensive to dine out or eat in.

Marketing 197
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Unconventional Print Advertising

Indoor Media

Just as online advertising has evolved, so has print. We call it Unconventional Print Advertising. By combining the strengths of grocery store advertising with specific print mediums, we’ve created countless platforms for small businesses to increase their profits. Why Grocery Store Advertising?

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How to Create Effective Coupons

Indoor Media

One of the most popular ways is through coupons. Coupons can bring in new customers and retain your existing client base. They can be a powerful tool in reaching out to your target market. Well-designed and adequately crafted coupons can increase your business’ revenue and create more loyal customers.

Coupons 78
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3 Auto Repair In-Store Advertising Tactics to Try

Indoor Media

Auto repair in-store advertising tactics deliver your message to qualified, engaged consumers in the same place where they can make a purchase. Combined with your outbound marketing tactics, in-store advertising creates a well-rounded marketing strategy for your auto shop. What is in-store advertising?

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Location-Based Mobile Advertising: A Guide for Restaurants

Modern Restaurant Management

Luckily that’s easier today with mobile advertising and restaurant owners should consider embracing this modern technology to market their business effectively. One of the most personal forms of mobile marketing, targeting based on location, has two main strategies every restaurant owner should be aware of.

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The Difference Between Groupon and Coupon Advertising

Indoor Media

Coupon advertising’s goal is the same: Offer value to draw customers. However, Groupon and coupon advertising are not the same. Understanding the differences between Groupon and coupon advertising will help you decide which is best for you. Groupon takes half of the sale price from the deal.

Coupons 78
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Four Critical Marketing Mistakes to Avoid

Modern Restaurant Management

As business owners learn to adapt, here are four of the most critical marketing mistakes to avoid. Zak, a Professor of Neuroeconomics at Claremont Graduate University, found that oxytocin, or the “love hormone” directly related to happiness, can spike by 38 percent when people get a coupon. Forgetting About Mobile Users.

Marketing 177