Is Blue Bottle’s collaboration with The Weeknd good for specialty coffee?
Perfect Daily Grind
MAY 10, 2023
The Swiss coffee capsule manufacturer hired Clooney to be the face of the brand in the mid-2000s, and the actor starred in his first Nespresso TV advertisement in 2006. Specialty coffee prides itself on quality, sustainability, transparency, and traceability, but do these partnerships support the same values?
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