ChowNow

FEBRUARY 12, 2025

Today, customers rely on Google searches, online reviews, and social media to decide where to eat. Between online reservations, third-party delivery apps, and direct ordering from your website, digital interactions often happen before a guest ever steps through your doors. Consumer behavior is constantly evolving.

2025 195

2025 Marketing Email Marketing Operations 195

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195

Book Marketing Email Marketing Social Media 195

ChowNow

APRIL 4, 2025

And in a world where one viral comment or ignored review can snowball, restaurant reputation management isnt just smartits essential. What is Online Reputation Management and Why Does it Matter? Its actively managing how your business is perceived across platforms like Google, Yelp, TripAdvisor, and social media.

Management 195

Management Management Social Media Online Ordering 195

Modern Restaurant Management

FEBRUARY 12, 2024

Beyond the brick and mortar, there are many digital assets to manage during the transition phase. To prevent issues down the road, it's best to make sure you speak with your attorney to have all the necessary information. The same applies to websites on other platforms like WordPress or Drupal.

Social Media 454

Social Media SEO Online Ordering Website Management 454

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

ChowNow

FEBRUARY 28, 2025

Make the Most of Your Restaurant Website Your restaurant website isnt just a handy place to post your business informationwhen used correctly, you can turn online visitors into immediate customers with a few strategic adjustments. Social media: Create posts sharing the perks of your rewards program and how easy it is to use and earn.

Ordering 195

Ordering Email Marketing Social Media Online Ordering 195

Modern Restaurant Management

FEBRUARY 25, 2022

Having a website, learning even a little about search engine optimization (SEO), and filling out your Google My Business (GMB) template should all be something you already have in place. Build and Optimize Your Website. If you do already have a website, you need to ensure it loads quickly and is easy to navigate.

2022 531

2022 Marketing Email Marketing Social Media 531

Modern Restaurant Management

JULY 26, 2024

If your restaurant was involved in a food recall, would you know how to properly communicate about the incident to key stakeholders – including media, customers, employees, supply chain partners, and regulatory agencies? Decide in advance who the spokesperson will be, which media contacts will get your press release, etc.

Communication 465

Communication Food Safety Social Media Loyalty Program 465

ChowNow

OCTOBER 2, 2024

Social media marketing for restaurants is one of the most direct ways to engage with diners to increase awareness, loyalty and drive sales. Thankfully, you don’t have to be a social media expert to use it effectively for your business. Instagram is the second most popular social media network behind Facebook.

Social Media 195

Social Media Marketing Entertainment Online Ordering 195

Modern Restaurant Management

AUGUST 7, 2024

"It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting " For cost-effective marketing, Chirone advises operators to leverage social media channels such as Yelp and local Google ads, utilize email and seek out local partnerships. "You

Marketing 471

Marketing Email Marketing Social Media Coupons 471

Modern Restaurant Management

NOVEMBER 7, 2023

Invest in an Online Presence Social media platforms provide an unparalleled opportunity to get in front of the right audience at the right time. Prioritize Building and Managing Your Website There’s a new trend where restaurants are opening locations without creating a website.

Marketing 508

Marketing Social Media SEO Front of House 508

Modern Restaurant Management

FEBRUARY 9, 2021

By sharing your menu across all digital platforms including your website, review pages and social channels, customers have ample opportunities to see it and therefore decide to make a buying decision—whether that be making an in-person dining reservation or ordering food for delivery. Give Your Website All of the Love.

Marketing 553

Marketing Email Marketing Website Management Social Media 553

Modern Restaurant Management

DECEMBER 10, 2021

You can then use these photos on your menu, Instagram and Facebook page, website, and other listing platforms that feature your restaurant. How much do you spend on creating your website and promoting it online? When your customers are looking for somewhere to eat, they type what they want into Google to get the information they need.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

APRIL 8, 2020

In this Q&A with Modern Restaurant Management (MRM) magazine, Washcovick offers some ways restaurants can engage their customers and their community in these unprecedented times. From social media, to your website to email and your Yelp page, there are endless opportunities to reach your audience with relevant and timely information.

Small Business 508

Small Business Social Media Consumer Goods Communication 508

Modern Restaurant Management

OCTOBER 25, 2022

A QR code is really just a different way to distribute a website address. Similar to a traditional phishing scam, in a QR code, a fraudster will trick victims into believing a specially crafted QR code will lead them to a legitimate website or app, but instead it leads them to a site or app that they control.

Online Ordering 474

Online Ordering Website Management Social Media Mobile Ordering 474

Restaurant Engine

NOVEMBER 27, 2024

According to one survey , 62% of respondents check a restaurant’s social media before deciding to dine there. In addition, 42% of respondents prefer social media to search engines when they are looking for new restaurants. They plainly show the importance of social media for your restaurant.

Social Media 59

Social Media Website Management Customer Experience Take-out 59

Modern Restaurant Management

SEPTEMBER 21, 2023

Or, if you want information about another city, state, or country, you just need to enter the desired location, like “restaurants in Orlando.” Register with Google My Business : It's a free platform that allows businesses to manage their online information and appear in Google search results.

SEO 507

SEO Website Management Email Marketing Online Ordering 507

Modern Restaurant Management

JANUARY 27, 2022

Promote your safe practices on social media. Therefore, post your health inspection reports on your website and social media platforms. Use tech tools to provide regular training and send small “chunks” of information right to employees’ phones. Commit to ongoing training.

Kitchen Safety 530

Kitchen Safety Food Safety Audits Food 530

Modern Restaurant Management

MARCH 22, 2024

During a recall, the biggest challenge for restaurants is getting complete, accurate information from their suppliers and passing it along to all their locations. This should include clear roles and responsibilities, outlining what needs to happen and who will manage each activity (e.g., Data is integral to recall management.

Food Safety 472

Food Safety Social Media Food Supply Allergens 472

Modern Restaurant Management

JUNE 8, 2020

Enforce social distancing and require appropriate personal protective equipment (PPE) based on the guidelines for your jurisdiction. This may include line cooks standing six feet away from each other, tables moved to proper social distances, diners sitting outdoors only, use of disposable menus and placemats, and/or servers wearing masks.

Food Safety 507

Food Safety Social Media Website Management Food Supply 507

Modern Restaurant Management

NOVEMBER 16, 2020

To do this, nothing could be easier: just go to the Google My Business website and create your account. Make sure you've prepared various key information: The address of your business. Social media (if any). And Google tends to rank websites better when they offer regular, fresh content. Your schedule.

SEO 537

SEO Website Management Online Ordering Information 537

ChowNow

MARCH 14, 2025

Many restaurants struggle with high third-party app fees, low website traffic, and clunky ordering experiences that drive customers away. Even when they manage to attract online orders, a lack of repeat business makes sustained growth feel out of reach. But growing online order volume isnt always easy.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

ChowNow

FEBRUARY 28, 2025

When customers order through a third-party app, you dont get access to their contact information, making it harder to bring them back. So, if instant exposure and hands-off management are what youre looking for, third-party platforms can help bring in orders without requiring much on your end. However, theres a trade-off.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

7 Shifts

OCTOBER 22, 2024

Traditional marketing strategies, like national TV ads, billboards, or widespread social media campaigns, can generate awareness, but they aren’t that effective when it comes to connecting with local customers. Use local keywords in your social media posts, too. Keep the entry process simple.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

ChowNow

MARCH 7, 2025

How to improve your website and listings to rank higher in local searches. When someone types in best pizza near me or brunch spots in [your city], Google sorts through countless websites and ranks them based on relevance, credibility, and user experience. The best ways to get more customer reviews and use them to your advantage.

SEO 195

SEO Online Ordering Mobile Ordering Website Management 195

Modern Restaurant Management

JULY 3, 2024

A well-crafted website serves as the virtual storefront for your restaurant, providing potential diners with a glimpse into your establishment's unique offerings, ambiance, and culinary delights. Stunning visuals play a significant role in enticing visitors to explore your website further.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

Modern Restaurant Management

JULY 2, 2021

The easiest way to get this information is through Instagram Insights. For instance, if you click on the “Accounts Reached” section, you’ll see more information about how many people visited your Instagram profile and how many tapped to view your website. What’s Instagram Insights?

Social Media 493

Social Media Customer Experience Website Management Specials 493

Modern Restaurant Management

MARCH 8, 2023

That’s why social media can be a game-changer for the hospitality industry. Creating engaging experiences is vital for restaurants looking to stay competitive today, and social media is a great place to begin and end those experiences. Today, consumers often begin the journey to your restaurant on social media.

Social Media 450

Social Media Customer Experience Website Management Customer Service 450

Modern Restaurant Management

APRIL 15, 2024

Restaurant managers balance several responsibilities while taking care of staff and guest needs. One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. Fortunately, managers can apply multiple strategies to increase their response rates.

Management 490

Management Management Loyalty Program Social Media 490

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. A solid marketing plan can renew consumer confidence in your brand and inform customers about the services you are providing.

Social Media 539

Social Media Food Safety Cash Management Kitchen Safety 539

Modern Restaurant Management

OCTOBER 19, 2022

To boil it down even more, if Google can quickly find a credible and useful website, that website will appear higher up in search results. Generally speaking, the higher the rank, the more likely a consumer is to click on a website. Create unique content – Think blog posts, testimonials, engaging/fun social media posts.

SEO 474

SEO Social Media Website Management Online Ordering 474

7 Shifts

AUGUST 12, 2021

Is your website optimized, and does it provide a good user experience? Assume a customer discovers your website but cannot identify where you are located or how to contact you. One option is to include important information like your company name and phone number at the top of your page. Engagement on Social Media.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

ChowNow

JANUARY 23, 2025

Time Management: 80% of tasks completed often come from 20% of the effort. The best way to accomplish this is with CRM (Customer Relationship Management) software that can track details like guests names, order history, and contact information. Servers or managers can casually inquire, How was everything today?

2025 195

2025 Loyalty Program Operations Email Marketing 195

7 Shifts

OCTOBER 28, 2024

How to calculate your restaurant customer acquisition cost (CAC) As a business owner, understanding CAC is important if you want to make informed decisions about your marketing investments. For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

NOVEMBER 19, 2020

By creating a social media presence, restaurant owners can utilize tools that these platforms offer such as localized advertising using demographic filters or using cookies and remarketing techniques to find repeating customers. This is key for collecting data, and enables the restaurant to create targeted advertising materials.

Online Ordering 539

Online Ordering Social Media Coupons Advertising 539

Modern Restaurant Management

JUNE 10, 2020

The last few months have been very uncertain for people all over the world, with every country implementing social distancing rules to flatten the curve and reduce the number of infections. A pandemic of this magnitude may not have been something they considered when they wrote their crisis management plan. Work on Your Website.

Hospitality 518

Hospitality Marketing Social Media SEO 518

7 Shifts

OCTOBER 9, 2020

This rise in digital interactions has made it critical for restaurants to have well-designed websites. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. In this ultimate restaurant website design guide for beginners, you’ll learn: How to prepare for a website makeover.

Design 397

Design Online Ordering Social Media Mobile Ordering 397