Restaurant Engine

DECEMBER 25, 2024

The style of customer service you offer, the uniforms your staff wear, and how your team interacts with your customers. All of your marketing how do you communicate with people? What is your brand voice, the graphic style of your imagery and video , and the text on your menu, website, email marketing, and social media accounts?

Social Media

Restaurant Engine

JUNE 14, 2025

You want to analyze your foot traffic, demographics, and new markets. If it’s outdated, you may find your target market takes a pass on dining with you. Key elements include: Logo: Make it simple, recognizable, and scalable across media. Other visuals: Pay attention to your signage and uniforms, too.

Social Media

ChowNow

JUNE 20, 2025

Marketing shouldn’t feel like throwing money onto a bonfire and hoping someone sees the smoke. Most restaurant marketing ideas sound good in theory, but fall flat in the day-to-day of running a busy restaurant. It means a clear identity that shows up everywhere, like your menu, your website, your social feed, and even the bathrooms.

Marketing

Modern Restaurant Management

AUGUST 7, 2024

That's where old-fashioned consistent marketing efforts comes into play. "It’s "It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting A balanced mix of online marketing and local marketing is ideal. "Make

Marketing

Culinary Cues

JUNE 16, 2020

For nearly four decades the job of cook dominated the media and served as a major point of conversation and entertainment for guests of all ages and socio-economic backgrounds. Let’s start with a clean slate and lean back on some old marketing tools: [] BUILD ANTICIPATION. Do it all and do it often. Remind everyone about this.

Social Media

Social Hospitality: Restaurants

SEPTEMBER 27, 2023

Essentially, this term refers to professional-level images that are meant to tell your brand story through visual media. The goal of these marketing materials is to form a clear visual identity and convey the desired message to your target audience. It’s important to understand that brand photography is more than simply taking photos.

Social Media

Culinary Cues

DECEMBER 30, 2019

When rent is too high then something will suffer: raising prices to the consumer driving them away, cutting necessary staff, lowering the quality of ingredients or cutting portion sizes, minimizing your contribution to marketing, or ignoring those equipment repairs that will eventually haunt you. [] NOT PAYING ATTENTION TO THE EXPERIENCE.

Cash Management

Modern Restaurant Management

MAY 27, 2020

Aramark examined front and back of house processes to establish tailored playbooks for all of its businesses and market segments, leveraging innovative solutions, new service methods, and rigorous safety protocols. Posting appropriate signage and floor decals to encourage social distancing.

Food Safety

Modern Restaurant Management

APRIL 20, 2020

By offering a direct solution to their customers, restaurant operators can retain customer data, enabling them to boost loyalty through targeted marketing efforts. With Direct Delivery, restaurateurs will be able to: Increase online order profitability, driving commission-free orders from their website, email and social media channels.

Healthcare

7 Shifts

MAY 23, 2024

Of course, this doesn’t mean that yours has to be extra low—just be extra sure that they’re justified given your competitor’s menu and market fluctuations. During this time, parents are more concerned with buying their children's books and uniforms than spending $20 on a takeout meal.

Social Media

Modern Restaurant Management

JUNE 28, 2024

. “Both full-service and fast food restaurant customers are skewing a bit more toward higher income levels and college graduates,” says Forrest Morgeson, Associate Professor of Marketing at Michigan State University and Director of Research Emeritus at the ACSI.

2024

Ken Burgin

OCTOBER 19, 2020

The secret is to offer real BENEFITS – talk about what applicants want , not just what you want – this is basic Marketing 101, and most operators ignore it. Email CV to busyben@ABC Only those chosen for interview will be contacted. Email CV to busyben@ABC or phone 41456 – all applications will be answered.

Advertising

Restaurant Engine

DECEMBER 9, 2020

Can you afford to invest in additional uniforms or aprons for your servers? Market your catering business. You can begin by putting information in your restaurant, on your receipts, on your social media pages and your website, and in your email marketing. Do you have enough servers to handle it?

Catering

Embrace the Suck

JUNE 13, 2022

Donald Burns: How do you think restaurants should shift their marketing message right now? It was a restaurant, a wine bar and a market. It could work in something like that, where you would have a vegetable market or even a fishmonger there. Brian Duncan: People are on edge. What I did was I took the restaurant model.

Retail

Lavu

FEBRUARY 14, 2020

Social Media Policy. You’re encouraged to print out extra copies and email the document in PDF format so your team always has access to the policies and procedures listed in your restaurant employee handbook. . Uniform—specify if a uniform is provided or if there are specific garments and colors employees must wear. .

FOH

Web Diner

JUNE 14, 2021

Now, more than ever, their marketing efforts might be the difference between them remaining in business or closing shop forever. Given that most marketing efforts have gone digital, most restaurants have channeled most marketing efforts to social media. Today, people first see things on their screens.

Design

The Restaurant Times

OCTOBER 22, 2021

From banana breads and pancake cereals to mini pizza cereal and mug recipes, baking was on top of people’s minds whenever they picked up kitchen crockeries, as per the social media trends. For instance, managing finances, maintaining quality and consistency, and carrying out quality marketing. in the next five years. .

License

Modern Restaurant Management

JULY 27, 2020

In mid-to-late March , Yelp reported a swift and uniform drop in consumer activity across the nation. When there's a major outbreak, Yelp data suggests it negatively impacts consumer interest in businesses where social distancing may be harder to enforce. Ghost Kitchen Franchise Model.

Franchise

Modern Restaurant Management

SEPTEMBER 14, 2021

She moved to information technology in 1994 where she was instrumental in putting in the first network and email system for SBCI. Bill formally served on the Great Lakes Franchise Association Board, Del Taco’s Franchise Marketing Advisory Council and the Finance Excellence Advisory Council for Burger King.

Food

Go Hire- Restaurants

JUNE 16, 2025

It integrates job boards and social media platforms into a singular recruitment network to expedite the talent acquisition process in ways previously unimaginable. Thanks to email automation and chatbots, no candidate question remains unanswered — this technology ensures a timely response so every potential hire feels valued.

Recruiting