The Restaurant Times

SEPTEMBER 22, 2021

Building brand loyalty when starting a new restaurant can save you money and increase your total profitability. A loyalty program can take a variety of shapes, but at its most basic level, it’s a restaurant marketing strategy that encourages consumers to come back. Offer Loyalty Points . Make It Exclusive .

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Modern Restaurant Management

JULY 13, 2022

Differences in manpower, brand recognition, technology and marketing budgets have all presented significant challenges for single location restaurants to compete for market share. Marketing. Maximizing this opportunity for free marketing is key to developing deep relationships with customers and building customer loyalty.

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Franchise Franchising Operations Loyalty Program 210

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

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Operations Management Management Mobile Ordering 367

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 420

Marketing 2020 SEO Loyalty Program 420

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

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Operations Management Management Mobile Ordering 353

Restaurant Engine

MAY 22, 2024

Knowing this can help you craft a marketing strategy to get more office workers in your restaurant over the lunch hour. 4: Create a Loyalty Reward Plan This is one of the best ways to keep the corporate crowd coming back to your restaurant. With your reward plan, the key is to keep marketing to your diners.

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Loyalty Program Email Marketing Coupons Online Ordering 109

Indoor Media

FEBRUARY 15, 2021

When business owners are already struggling with these kinds of expenses, they’re not going to want to shell out a lot on marketing. The research report emphasized that “Successful restaurants use extensive and continued training programs customized to the modern learner to improve information retention.”

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Modern Restaurant Management

JULY 6, 2023

It's a crucial step to ensure that recipients receive messages that match their behavior and preferences and are designed to then modify or augment their known behavior to generate greater loyalty, increased revenue or more awareness. marketers have witnessed business growth by using personalized messaging.

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Seating Innovation Marketing Loyalty Program 178

Modern Restaurant Management

DECEMBER 30, 2020

Marketing Moves to Make Now. Beyond waiting for Congress or the states to act, what can restaurants do from a marketing perspective, to maximize the likelihood of survival during the final four to six months of COVID? Franchise brands have the benefit of higher levels of awareness and national brand marketing dollars behind them.

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Goliath Consulting

SEPTEMBER 7, 2023

In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Email Marketing: Beyond Newsletters Segment your email list based on preferences. Additionally: Personalize emails with the recipient’s name.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

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Social Hospitality

JULY 5, 2019

Digital marketing has revolutionized the marketing landscape, especially for restaurants. Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive. Are you marketing your restaurant in the right way? Are you marketing to the right people.

Marketing 170

Marketing Social Media Loyalty Program Email Marketing 170

iTab POS

NOVEMBER 8, 2018

After dealing with the table, comes the part of presenting them with the bill. Enrolling in Customer Loyalty Programs and Email Marketing Lists. Even after closing their check, offer your customers to join your loyalty program or to receive marketing emails.

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Loyalty Program Marketing Email Marketing Customer Experience 45

Modern Restaurant Management

FEBRUARY 10, 2023

Why You Need a Restaurant Website Digital marketing is crucial to restaurant growth because most diners aren’t just looking up information on your website, they’re also examining your menu online. Clickable phone numbers and email make it easier to convert a visit into an inquiry or a reservation booking. Yes, you do.

Social Media 192

Social Media Mobile Ordering Email Marketing Online Ordering 192

Clover - Restaurants

MAY 10, 2024

Digital marketing efforts like social media, email marketing, pay-per-click advertising, and search engine optimization can help you build a strong presence online. Digital marketing also helps you build stronger relationships with your current customers. 57% of consumers looked at restaurant reviews.

Marketing 52

Marketing Email Marketing Social Media POS 52

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

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Restaurant Engine

FEBRUARY 14, 2024

Digital marketing is integral to your restaurant’s overall marketing strategy, and it helps you increase your bottom line and drive growth. If you want to be more exclusive, you can make people give you their email address and their phone number for a discount. This way, you can email them or text them in the future.

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Email Marketing Loyalty Program Social Media Online Ordering 52

SpotOn

MARCH 5, 2024

Kim Dieu knows marketing. Before she opened the modern Vietnamese concept Mi' N Tea , alongside her brother, Troy, and parents, Kim Tran and Dan Dieu, she worked in product marketing and graphic design, helping build brands. But Dieu quickly realized the short-term gain presented a long-term challenge.

Email Marketing 52

Email Marketing Loyalty Program Online Ordering Front of House 52

Modern Restaurant Management

APRIL 7, 2022

As technology has evolved, however, the number of potential channels has increased, giving rise to first multichannel and then omnichannel marketing. Every restaurant operation needs solutions for the challenges presented by ordering, POS, back-office operations, and loyalty programs.

Mobile Ordering 211

Mobile Ordering Email Marketing Loyalty Program Customer Experience 211

7 Shifts

JANUARY 10, 2024

It can also be a platform that keeps employees connected to each other, eliminating the patchwork of text threads, emails, and phone calls. A CRM system helps restaurants understand their customer base, communicate more consistently and effectively, and target their marketing efforts to the right customers.

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7 Shifts

JANUARY 10, 2024

It can also be a platform that keeps employees connected to each other, eliminating the patchwork of text threads, emails, and phone calls. A CRM system helps restaurants understand their customer base, communicate more consistently and effectively, and target their marketing efforts to the right customers.

Management 195

Management Management Point of Sale POS 195

Bingage

DECEMBER 18, 2022

Customer reward programs in marketing are point-based loyalty programs that offer discounts and other incentives (gift cards, vouchers, coupons, cashback, or free or discounted products or services…) in exchange for increased customer involvement and purchase. Types of Reward Marketing. Cashback Reward program.

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Loyalty Program Marketing Point of Sale Email Marketing 52

Kounta

DECEMBER 16, 2019

Silly season, sensible marketing. Marsello is a retention marketing tool that seamlessly integrates with Kounta. It lets you customise and automate effective marketing strategies at low cost and high returns. Loyalty program. Capture new customers’ details with a loyalty program. Email campaigns.

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Loyalty Program Email Marketing Customer Service Point of Sale 90

Modern Restaurant Management

FEBRUARY 2, 2022

A loyalty program enables you to increase your profits by motivating your customers to come more often, and Restaurant Week gives you the perfect opportunity to dramatically grow your customer list. Does your loyalty program need a refresh? Reward Your Loyal Customers. Update your incentives for the week.

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Loyalty Program Online Ordering Social Media Mobile Ordering 193

Squirrel Systems

OCTOBER 2, 2023

Omnichannel marketing is a strategy for restaurants that can drive greater customer loyalty, brand awareness, and repeat visits from guests. Omnichannel marketing is a common strategy in many industries, including retail, entertainment, and eCommerce. Many hospitality businesses already operate over a variety of channels.

Marketing 52

Marketing Loyalty Program Social Media Email Marketing 52

7 Shifts

NOVEMBER 3, 2021

Since restaurants often store and hold so much guest information, or work with so many integrated pieces of technology to run their day-to-day operations, they present a juicy target for criminals looking to exploit it for their purposes. Criminal Hacking (45% of all breaches).

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Audits POS Loyalty Program Information 370

The Restaurant Times

JUNE 26, 2021

This article will present you with ideas on how to use a restaurant CRM system to grow your business. Restaurant CRM is a module present in the POS systems that helps the restaurant engage with the customers. Analyzing the customer demographics also helps to enhance marketing strategies. Loyalty Program Integration.

Loyalty Program 52

Loyalty Program Email Marketing Online Ordering Customer Experience 52

RGU

NOVEMBER 6, 2019

By: Adam Guild Editor's note: While this article focuses on email marketing for restaurants, the information, links to resources, and tips and advice are easily applied to other industries. In today's hyper-visual world of social media, it may seem like email marketing is a little old-fashioned. Not necessarily!

Email Marketing 40

Email Marketing Marketing Mobile Ordering Social Media 40

Modern Restaurant Management

DECEMBER 2, 2019

With data showing that 65 percent of gift card recipients spend approximately 38 percent more than the face value of their cards, restaurant brands should be taking action to optimize their gift card programs for the holiday season. The holiday season is coming and gift cards are still the present du jour.

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Point of Sale Loyalty Program Email Marketing Mobile Ordering 172

Next Restaurants

SEPTEMBER 3, 2020

Failure to fully optimize a website for mobile access is one of the biggest mistakes a web designer can do when it comes to eCommerce presentation. Each restaurant marketing offer should feature a single landing page that is designed for a specific target audience. Include Your Restaurant Loyalty Program.

Design 179

Design Loyalty Program Mobile Ordering Online Ordering 179

Modern Restaurant Management

OCTOBER 28, 2021

They run the gamut, from signage at the host stand and the restaurant website, to the restaurant’s social media pages and customer email list or loyalty program. Any restaurant reward or loyalty program should have this messaging included as well. Offer to share insights on how your guests are reacting.

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Communication Social Media Menu Loyalty Program 197

Apicbase

FEBRUARY 29, 2024

85% of operators use POS data to engage with customers via text or email, while 60% use it for their loyalty programs. The global foodservice market size reached $2,989.5 IMARC Group , 2023) A more optimistic forecast estimates a market size of $5,423.59 The global foodservice market size reached $2,989.5

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Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Companies rushed to market with new digital solutions out of necessity and customers were satisfied with the initial products. Now brands are trying to balance speed to market and operational readiness.

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Modern Restaurant Management

MAY 5, 2021

In this edition of MRM Research Roundup, we have news on understanding customer loyalty, beverage insights, restaurant supply loyalty, the influence of discounts, the state of payments and the evolution of gift cards. Customer satisfaction has traditionally been the main driver of loyalty. The Value of Trust.

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2021 Loyalty Program Coupons Fast Casual 191

BNG Point of Sale

OCTOBER 15, 2021

The mPOS market has expanded rapidly, enhancing the sales process and customer experience through convenient customer transactions, particularly in brick-and-mortar stores. The global market was worth $17 billion in 2017 and is expected to grow to $55 billion by 2024. mPOS systems begin to shine after the initial learning curve.

Retail 98

Retail POS Point of Sale Cash Management 98

SpotOn

APRIL 8, 2024

Consider allowing guests to opt out of email marketing content about this specific holiday and encourage staff to swap shifts if necessary for their wellbeing. Here are a few marketing ideas for restaurants so you can be top of mind on May 12th. Hire a balloon artist or magician Sometimes the best present is happy kids.

2024 98

2024 Seasonal Menu Social Media Loyalty Program 98

Bingage

FEBRUARY 6, 2020

Create a Productive marketing campaign is your task on priority. Restaurant with a good loyalty program , that increase chances of visiting by 22%. Read the exciting valentine’s day marketing ideas for your restaurant that your guest will definitely love : Intrigue the couples with an unnatural touch?

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Marketing Loyalty Program Social Media Email Marketing 98