Remove Download Remove SEO Remove Social Media
article thumbnail

Practical Restaurant Marketing Inspiration in 2022

Modern Restaurant Management

Having a website, learning even a little about search engine optimization (SEO), and filling out your Google My Business (GMB) template should all be something you already have in place. One of the most common mistakes for restaurants is to have a menu available only as a PDF, which needs to be downloaded. Learn Some Basic SEO.

2022 531
article thumbnail

How To Use Images in Your Restaurant Email Marketing Campaigns

Modern Restaurant Management

If your images are too large, they will slow download time, making interaction less likely. Alt text is important for SEO as it allows search engines to index the images correctly. A large image can slow load times, take up unnecessary space, and cause SEO problems, especially if displayed incorrectly on a device.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

In that sense, make sure to double-check your NAP across the web to ensure its consistency and accuracy, as this directly influences your SEO ranking and search visibility. Engagement on Social Media. The key is in the way they handle their social media. Loyalty Rewards. Menu Promotion.

Marketing 397
article thumbnail

The Pandemic Made Delivery a Necessity for Restaurants. What’s Next? 

Modern Restaurant Management

We bought gift cards for future use, donated to employee relief funds, and shared our favorite spots on social media. Ghost kitchens require a healthy marketing budget, with many deploying successful social media campaigns and even partnering with food influencers to generate buzz.

Delivery 421
article thumbnail

Restaurant Instagram Marketing: Creating a Strategy for Your Restaurant

7 Shifts

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. With social media, we're able to reach people around the globe—it's so important. It's also important that what you put on social media is the same product you get [in person].

Marketing 284
article thumbnail

15 Must-Have Restaurant Marketing Tools in 2024

7 Shifts

Best restaurant marketing tools, software, and platforms for your business We rounded up and categorized various restaurant marketing tools by type, including email marketing, SEO, SMS, and social media tools. According to McCormick, their own SEO strategy even brings in a whopping 250,000 users to their website monthly.

2024 221
article thumbnail

MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

” “Brand Loyalty 2020: The Need for Hyper-Individualization” is available for download. ” Branding and rebranding in view of the social justice movement. Mobile apps: Americans are continuing to download more mobile apps. How Is Casual Dining Doing? Key Findings.

2020 493