Modern Restaurant Management
JUNE 19, 2023
Through my 20-plus years of experience working in the foodservice and franchising industry, I’ve observed that for QSR brands to position themselves for growth in these types of spaces, it’s critical to emphasize brand recognition and consistency as you continue to grow your footprint.
Modern Restaurant Management
MAY 8, 2020
88 percent of consumers are cooking more meals at home since stay-at-home orders went into effect in March. Mobile advance ordering will become normative, as well as alerting local customers to restaurant openings and any deals. Deal or No Deal : The coupon, the freebie, the buy one/get one.
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Cheetah
JANUARY 13, 2022
From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.
Modern Restaurant Management
JUNE 3, 2021
Throughout subsequent waves of the pandemic, the reports explored the growth of off-premise strategies including the spike in mobile apps and, more recently, captured softening safety concerns among consumers when they began favoring shorter wait times over safety protocols. Order accuracy and speed top list of what consumers want.
Restaurant Engine
JUNE 15, 2020
So, you know, you get a pizza from Domino’s and you know, it might cost you, depending on whether you use a coupon, it’s going to cost you $8, $10, $12 or whatever. And that enabled that company to just, you know, grew that into franchising, which enables companies to grow very quick. The people order from the restaurant.
Aaron Allen & Associates
AUGUST 24, 2022
Pizza Promotion Taking a Political Stance Texas pizza chain, Pizza Patron, took a unique approach to pizza marketing when they offered customers a free pizza if they placed their orders entirely in Spanish. Pizza Hut recently began a pizza marketing campaign that placed a series of special offers directly onto Yahoo News’ mobile website.
Modern Restaurant Management
AUGUST 17, 2020
Forty percent of those surveyed in the US and 39 percent in the UK said they would feel safer if they could view the menu from their mobile device, while 35 percent in the US versus 31 percent in the UK would like to be able to pay in the same manner. The US and UK also varied on how they wanted to retrieve take-out orders.
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