Remove Coupons Remove Customer Experience Remove Mobile Ordering Remove Social Media
article thumbnail

Understanding the Customer to Enhance Brand Experience

Modern Restaurant Management

More than ever, brands, especially QSR and Fast Casual restaurants brands, are taking advantage of the vast and varied platforms available for consumer engagement; most notably social media. In creating this social media persona, Burger King, and other brands, establish a voice. Making Personalization Central.

article thumbnail

Restaurants with Strong Brand Identities Captivate Gen Z

Modern Restaurant Management

Born between 1997 and 2012, Generation Z is a demographic known for being tech-savvy and socially conscious. Restaurants should keep menus, hours, and branding consistent across multiple platforms to increase visibility amongst a wider range of customers while avoiding confusion.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Social Media Marketing: 10 Ideas for Promoting Your Best Dishes

Restaurant Engine

Is social media marketing on the menu for your restaurant’s marketing plan? Not only are you responsible for staff, your menu, your customers, and keeping everything moving, you are responsible for marketing your restaurant in the best way possible. Let’s look at some integral ideas for making social media work for you. #1:

article thumbnail

Ultimate Restaurant Website Design Guide for Beginners

7 Shifts

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Online ordering - Ditto.

Design 397
article thumbnail

MRM Research Roundup: End-of-September 2021 Edition

Modern Restaurant Management

The findings have offered insight into consumer expectations to support restaurant brands as they work to navigate ongoing operating, social, and economic shifts over the past year and a half. The new report captures a steady rise in mobile ordering, reinforcing the critical importance of mobile initiatives for restaurant brands.

2021 170
article thumbnail

Restaurant Loyalty Programs to Boost Revenues

Cheetah

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. The goal of restaurant loyalty programs is to incentivize customers to purchase from the establishment regularly.

article thumbnail

4 Ways Restaurants Can Create Customer Engagement

Restaurant Engine

You can create customer engagement in many places, including the digital arena. Customer engagement is a term you hear a lot about these days. In fact, one study shows that 80% of customers say the experiences they have with your business are as important to them as your food and services. Showcase new product offerings.