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Why Your Restaurant Should Abandon Coupons and Embrace Loyalty Programs

The Restaurant Coach University

We spoke to Donald Burns (aka The Restaurant Coach™) to learn why loyalty programs are a much wiser path to success than giving away your product. How do loyalty programs work, and what kind of incentives do they offer customers? There are all kinds of loyalty programs. Then, you build up your status.

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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

A consumer's brand loyalty was also impacted during recent events, with 33 percent of overall respondents citing an increase in loyalty to the brands they frequented during stay-at-home-orders. This sentiment was most prevalent with millennials, with 43 percent reporting an increase in loyalty.

2020 193
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Five Digitally Disrupted Industries to Study as Restaurants Make the Shift

Modern Restaurant Management

Today we will take a look at how disintermediation of the guest has impacted hotels, airlines, real estate, movies, and consumer packaged goods. In the 1970s, Southwest Airlines sold tickets by phone, at airports, and at their offices to avoid commissions from travel agents and remain competitive with car travel routes.

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MRM Research Roundup: End-of-September 2020 Edition

Modern Restaurant Management

Rewards Network, together with American Airlines AAdvantage Dining and United Airlines MileagePlus Dining, surveyed their members to learn more about what they anticipate their dining habits will look like over the next few months. Restaurants with a loyalty program should also highlight the benefits while remarketing to guests.

2020 186
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MRM Franchise Feed: CPK’s Franchise Momentum and Rex’s Rebuilds

Modern Restaurant Management

McDonald's committed $500,000 to establish the first-ever McDonald's/APIA Scholarship program in partnership with APIA Scholars. The McDonald's/APIA Scholarship program will award 15 four-year scholarships and 40 one-year scholarships to rising college freshmen through APIA Scholars, which will be awarded in Spring 2020.

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Decade of Disruption: Restaurant Insiders Dish What’s on the Plate

Modern Restaurant Management

The kiosk trend will be embraced like it is in the airline industry. We’re going to see companies come to market with the ability to tap into their security systems and use facial recognition and audio, enabling them to: Identify customers and attach them to loyalty programs. Reduce theft. Improve employee performance.

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MRM Franchise Feed: Kitchen of the Future, Restaurant Sherpas and Dunkin’ Hirin’

Modern Restaurant Management

Through this program, Dunkin’ franchisees have the opportunity to offer their restaurant employees an affordable, flexible and supportive pathway to an associate or bachelor’s degree from SNHU. Taffer’s Tavern has its eyes set on bringing its bar fare andbeverage program to D.C. ” Showing Support.

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