Goliath Consulting

SEPTEMBER 7, 2023

With technology evolving at a rapid pace, the way customers engage with eateries has undergone a drastic transformation. In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Collecting and responding to reviews.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

7 Shifts

OCTOBER 22, 2019

Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. Creating an Instagram marketing strategy for your restaurant is just a part of getting your business up and running. That’s where a well-rounded Instagram strategy comes in.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

OCTOBER 4, 2021

Whether you’re handling marketing for a chain restaurant, or just trying to heighten the visibility of your own local mom and pop diner, here are seven pro tips for restaurant marketing that will give your eating establishment a much-needed boost. Accurate Brand Personality Representation. Fast food chain Carl’s Jr.

Marketing 190

Marketing Loyalty Program Social Media Online Ordering 190

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. An app-first experience for restaurant chains. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Not convinced?

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Open for Business

MAY 16, 2024

Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. A website can be a powerful tool for marketing your restaurant. Additionally, a website allows you to reach a wider audience through social media sharing, linked press coverage, or online advertising.

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

Next Restaurants

AUGUST 7, 2020

When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO , creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into your space. That can have a huge impact on business marketing.

Marketing 172

Marketing Social Media SEO Customer Experience 172

Modern Restaurant Management

JUNE 18, 2020

Even as lockdown restrictions are eased, it's likely to be a long time before the dining experience returns to anything resembling the previous norm. Many experts believe that the industry has been irrevocably altered by the experience of living through the CV pandemic. And how can you infuse your optimism into your marketing?

Marketing 227

Marketing Social Media Email Marketing Innovation 227

Modern Restaurant Management

JANUARY 24, 2023

Nearly half of your market depends on social media comments for their restaurant reviews. What ORM Does For Your Business Online reputation management (ORM) is crucial for any restaurant that wants to keep a steady stream of customers coming in. ORM gives you direct access to customer feedback. ORM helps you gain customer trust.

Social Media 198

Social Media SEO Website Management Audits 198

Next Restaurants

MAY 8, 2024

This is a struggle for about 80% of restaurateurs worldwide, as they understand customer preferences and deal with higher food costs and fierce competition. From innovative marketing techniques to strategic menu optimization, these methods offer a roadmap for encouraging repeat business and feeling excited to welcome new customers.

Loyalty Program 78

Loyalty Program Social Media Point of Sale Online Ordering 78

Modern Restaurant Management

NOVEMBER 3, 2022

However, the term ‘get more Google reviews’ receives approximately 14,000 annual global searches, suggesting business owners and marketeers are struggling to find the secret to success. To help you out, here's what this SEO expert has to say. Ask for Reviews – They Won’t Always Come to You.

Email Marketing 204

Email Marketing Customer Service Website Management Customer Experience 204

Modern Restaurant Management

NOVEMBER 22, 2021

Restaurants need all the help they can get today to entice guests, make them feel safe and comfortable, create a memorable experience and earn their repeat business. Now, more than ever, dining establishments need to delight customers at every touchpoint, gain real-time customer feedback and secure competitive insights.

Sustainability 227

Sustainability Guest Recovery Customer Experience SEO 227

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Prioritize local SEO.

Marketing 88

Marketing Social Media SEO Email Marketing 88

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Do Register Locally (Basic SEO).

Delivery 98

Delivery Marketing Social Media SEO 98

The Restaurant Times

JANUARY 18, 2022

In recent years, restaurant marketing has gotten considerably more sophisticated. Every company needs a marketing plan that addresses the “Four Ps” of product, pricing, place, and promotion. Those in charge of restaurant marketing and the new business generation encounter intriguing challenges. Google My Business .

Marketing 52

Marketing Social Media SEO Email Marketing 52

Next Restaurants

OCTOBER 31, 2019

It’s time to craft an attention-grabbing digital marketing campaign. Once guests arrive, hit them with delectable dishes, incredible service, and an unforgettable dining experience. With these restaurant industry marketing trends, guests will line up to try a slice of whatever you’re serving. of restaurant advertising channels.

Email Marketing 84

Email Marketing Marketing Loyalty Program Social Media 84

Bingage

JULY 18, 2023

Starting an online business is easy but the most difficult part is getting customers and increasing sales. Because In today’s highly competitive online business landscape, driving sales and attracting customers in business is crucial for success. This automation increases customer engagement and boosts conversion rates.

Loyalty Program 69

Loyalty Program Email Marketing Social Media SEO 69

The Rail

AUGUST 23, 2022

The restaurant business is one of the most competitive destinations in search engine optimization (SEO). When entering the market of a new region, you can stuff your pages with appealing photos and calls for action (CTA), and offer discounts and promotional codes but still fail to get an expected number of guests. What does it mean?

SEO 52

SEO Social Media Customer Service Customer Experience 52

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Bingage

JULY 18, 2023

Starting an online business is easy but the most difficult part is getting customers and increasing sales. Because In today’s highly competitive online business landscape, driving sales and attracting customers in business is crucial for success. This automation increases customer engagement and boosts conversion rates.

Loyalty Program 61

Loyalty Program Email Marketing Social Media SEO 61

The Restaurant Times

NOVEMBER 17, 2022

We are in a day and age where people continuously seek thrills, new experiences and the sensation of the unknown. When it comes to restaurants, especially, guests search for locations that offer unique food, a comfortable ambiance, and only the best customer service. How To Successfully Do Pop-up Marketing.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

The Restaurant Times

JANUARY 28, 2022

– Market your USP using the right digital platforms and channels. In this article, we’ll give a quick guide and how to market your restaurant USP in the digital world the right way. . Some restaurants take a bold approach and do something off track to keep their stream of first-time customers consistent. .

Marketing 52

Marketing Social Media Email Marketing Customer Experience 52

Modern Restaurant Management

OCTOBER 15, 2020

Even restaurants traditionally associated with their unique dine-in experiences, such as Benihana and Fogo de Chão, now have branded delivery programs. As marketplaces and your competitors continue to invest in SEM and SEO you may be losing upwards of 60 percent of search traffic and paying commissions on a larger percentage of orders.

Delivery 223

Delivery Social Media Loyalty Program Customer Service 223

Restaurant Engine

NOVEMBER 11, 2020

According to one email service provider , email marketing outranks popular marketing tools like social media, SEO, and PPC advertising. This means email marketing for your restaurant is more important than ever. It helps you get promotions and events into the hands of your customers. tweet this).

Email Marketing 96

Email Marketing Marketing Coupons Mobile Ordering 96

Modern Restaurant Management

MAY 18, 2021

” At PepsiCo, our Foodservice team works with customers across the industry including franchise and locally-owned restaurants, so we’ve seen first-hand the challenges and opportunities around delivery. This is true in meeting the current demand for delivery, as well as helping to mold what the future of delivery looks like.

Delivery 169

Delivery Kitchen Safety Social Media Online Ordering 169

The Restaurant Times

SEPTEMBER 22, 2021

A website is a tool for branding, expanding business opportunities, effectively engaging customers, and other stakeholders. Many people believe that the quality of a restaurant’s website reflects its overall experience. Moreover, visual marketing is on an upward trajectory. Must-have Features For A Successful Restaurant Website.

Social Media 59

Social Media SEO Website Management Online Ordering 59

Gourmet Marketing

MAY 6, 2020

Because this new technology is proliferating, it’s time we take a look at optimizing hotel marketing for voice search engines. What devices lead the market? The voice assistant device leading the market is currently the Amazon Echo (Alexa) at nearly 70%, followed by Google Home. What is voice search? How does voice search work?

Hotels 52

Hotels Marketing SEO Book 52

The Restaurant Times

DECEMBER 21, 2021

They take food orders from customers online through their own app or through third-party food delivery apps, process them, and deliver the food. Some of the ghost kitchens also provide the facility of order pick-up wherein the customers can pick up their food on their own. But it is essential to understand customer behaviour to do so.

Online Ordering 98

Online Ordering Social Media Website Management Food Order 98

Gourmet Marketing

FEBRUARY 24, 2021

Not only will you alienate customers, but you will also hurt your restaurant’s growth. . By designing your website with the ADA in mind, you can stay ahead of the curve, show your customers you care about them, and boost restaurant business. . Your goal is to design your website for inclusivity. First, you engender a lot of goodwill.

SEO 52

SEO Online Ordering Mobile Ordering Customer Experience 52

Gourmet Marketing

FEBRUARY 24, 2021

Not only will you alienate customers, but you will also hurt your restaurant’s growth. . By designing your website with the ADA in mind, you can stay ahead of the curve, show your customers you care about them, and grow your restaurant. . Accessible websites improve the user experience for all of your current and potential customers.

SEO 52

SEO Online Ordering Mobile Ordering Customer Experience 52

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Execution will play a pivotal role in building customer trust and ensuring today's diners remain loyal."

2020 198

2020 Loyalty Program Mobile Ordering Fast Casual 198

Restaurant365

NOVEMBER 19, 2019

Employees determine the customer service experience in a restaurant. Restaurants are also experimenting with offering health benefits or commuter subsidization to help supplement hourly wages and retain employees. Food costs fluctuate, especially as customers place a greater emphasis on finding higher-quality ingredients.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

Restaurant Engine

OCTOBER 28, 2020

Highlight and advertise your food truck with your website hub. Whether you’re just starting your food truck, or you’ve been around awhile a website is a pivotal piece in your marketing arsenal. When you put Google Maps on your website, your customers can find your food truck easily. 3: Marketing Hub. tweet this).

Food Truck 78

Food Truck Social Media Food Mobile Ordering 78

Restaurant Clicks

FEBRUARY 5, 2020

If someone searches for your business and sees that the last few reviews were negative, it very likely may deter them from becoming a customer. This makes it possible to appear in Google Maps searches for restaurants, and makes it easier for customers to find you. . Since Google is the largest search engine, with an estimated 5.8

2020 69

2020 Website Management Online Ordering Customer Service 69

Restaurant365

DECEMBER 4, 2020

This includes enforcing health requirements with your employees, and also making sure to communicate your policies to customers. Customer behavior isn’t something that will likely change overnight, so a challenge in 2021 will be to instill customer confidence in your business while still maintaining healthy operations.

2021 78

2021 Operations Mobile Ordering Social Media 78

Open for Business

MAY 2, 2023

Restaurant marketing attracts new customers, keeps regulars coming back, and sets one restaurant apart from the crowd. It’s more important than ever to make savvy marketing central to your business. Quick links What is restaurant marketing? Quick links What is restaurant marketing? Ignore it at your peril.

Marketing 78

Marketing Email Marketing Social Media SEO 78