Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

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Marketing Email Marketing Social Media Loyalty Program 78

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! By scanning the code, customers can access the restaurant's digital menu and place orders without physical contact or interaction with staff. This reduces the risk of spreading germs and viruses.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

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Marketing 2021 SEO Loyalty Program 195

Indoor Media

NOVEMBER 4, 2021

You can try these restaurant marketing ideas to spread the word about your takeout business and reach more potential customers. 3 Marketing Basics for Your Takeout Business As a restaurant owner, you can rely on a guide to restaurant marketing to help you. You can also use them on your receipts.

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Loyalty Program Email Marketing Social Media Advertising 78

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. The first thing you’re going to do is search online for a place that meets these criteria, right? That’s why digital marketing is so important.

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Loyalty Program Marketing Social Media Mobile Ordering 284

The Restaurant Times

OCTOBER 5, 2021

They are unaware of the benefits that digital marketing can provide to restaurants. . The COVID-19 pandemic has revolutionized the global restaurant business scenario and hence, the online sector has seen a tremendous surge. As a result, today, customers are more comfortable in searching and ordering food online.

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Email Marketing Marketing Social Media SEO 64

Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Restaurant owners are as busy as they’ve ever been, so they will look for marketing platforms that allow them to efficiently and effectively set their marketing campaigns, to drive traffic and growth without added effort.

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2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Use your email database. Prioritize local SEO.

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Marketing Social Media SEO Email Marketing 88

QSR Automations

DECEMBER 22, 2023

Online reservation and booking Although online reservations aren’t exactly new, we can see that numerous businesses are attempting to improve the customer experience on that front. However, advancements are also present there in the form of AI chatbots that can offer assistance to your online customers.

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2024 Loyalty Program Online Ordering Customer Service 52

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

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Marketing Operations Social Media Email Marketing 97

SpotOn

FEBRUARY 27, 2024

Advertise your egg hunt ahead of time through social media and email marketing, as well as in your restaurant's entryway so diners know to look out for pastel-colored surprises. User-generated content, as it is called, is a key part of restaurant marketing. Photo by Rosa Rafael / Unsplash 4.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

Cheetah

SEPTEMBER 23, 2020

Most restaurants today are using online ordering and reservation software to streamline their table booking process to avoid having to deal with no-show clients and empty eateries. Pricing (monthly) $89 - $899 $199 $248 $199 - $699 Online. All this leads to increased profits. Resy OpenTable Yelp Tock.

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Reservations Website Management Online Ordering Mobile Ordering 78

Cheetah

SEPTEMBER 23, 2020

Most restaurants today are using online ordering and reservation software to streamline their table booking process to avoid having to deal with no-show clients and empty eateries. Pricing (monthly) $89 - $899 $199 $248 $199 - $699 Online. All this leads to increased profits. Resy OpenTable Yelp Tock.

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Reservations Website Management Online Ordering Mobile Ordering 78

The Restaurant Times

SEPTEMBER 22, 2021

No business can be successful without going online these days. Your restaurant website acts as an online storefront and defines your online identity. . Moreover, visual marketing is on an upward trajectory. If you add pictures to your marketing content, you stand to get 94% more views than without. Source: Medium.

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Social Media SEO Website Management Online Ordering 59

Open for Business

OCTOBER 20, 2023

Quick links Market research and business plan Location and layout Budgeting and costs Licenses and legal requirements Creating the menu Staffing Technology and systems Marketing and branding Opening your restaurant Market research and business plan Market research and crafting a solid business plan are foundational steps in opening a restaurant.

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License Email Marketing Seasonal Menu Front of House 78

The Restaurant Times

MAY 10, 2021

You can create advertisements and pay to have them featured on various social media sites such as Facebook and Instagram. Social media marketing is a huge field in itself. These cafes assume customers will order food or coffee from them as they are working, which can be a great way to boost revenue. Use Email Marketing.

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Social Media Email Marketing Online Ordering Customer Service 52

Gourmet Marketing

JANUARY 29, 2021

It starts with marketing. Whether you’re following AHLA’s Safe Stay guidelines or you ordered all of the highly advanced cleaning technologies like Dyson’s cord-free vacuum , there is still more to be done. You need to market all of the precautions you are taking. Let’s take a look. Cleaning Standards.

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Hotels Travel Insurance Email Marketing 40

Touch Bistro

MAY 26, 2021

With orders expected to surge on July 4th, make sure you have the right equipment and restaurant technology to safely accommodate big groups or process more online orders. A mobile POS that you can take tableside to capture customer orders. . Marketing and Promotions. Equipment and Technology. Download Now.

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Specials 2021 Merchandise Mobile Ordering 111

Bingage

JANUARY 15, 2020

Running a restaurant is not only about taking orders and serving food. There are infinite actions involve from planning to implementing to analysing marketing efforts, and paying attention to the factors that make a restaurant owner successful. Learn about your industry, get familiar with the latest marketing trend.

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Food Truck Employee Relations Email Marketing Point of Sale 96

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video.

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Marketing Social Media Loyalty Program Food Truck 78

Restaurant365

NOVEMBER 19, 2019

Restaurant owners trying to keep up with the constant inventory change are turning to inventory management software , which covers the inventory process from end to end, from counting and transferring to ordering and invoicing. Restaurant websites and online restaurant menus should be mobile responsive.

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Operations 2020 Mobile Ordering Social Media 92

Next Restaurants

MAY 26, 2020

If you want to familiarize with the new restaurant marketing landscape post-COVID-19, PosterMyWall is hosting a webinar with Daniel Woodman , a senior marketer with a knack for helping small businesses flourish, to talk about what restaurants can do stay relevant on re-opening, and to tackle the many novel challenges they will face.

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Webinar Social Media Food Safety Cash Management 89

Restaurant Clicks

JANUARY 28, 2020

Attracting customers to your grand opening will kick off your future marketing strategies and begin growing your client base. . Inviting them directly, whether in person or through a letter or even email, is a nice personal touch. While live entertainment can be great, it can also be expensive to book a popular band, DJ, or artist.

Social Media 78

Social Media Entertainment Influencer Customer Experience 78

Sling

SEPTEMBER 13, 2022

Ranking your problems from most important to least important, and then tackling them in that order, can help you see where to focus your energy. Yes, you may have to work on the computer at some point during the day, but try to stay away from reading the news, checking your email repeatedly, or looking at funny cat pictures.

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Retail Management Management Point of Sale 144

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. ChowNow ChowNow is a customized online ordering app for restaurants.

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Operations Management Management Mobile Ordering 367

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. ChowNow ChowNow is a customized online ordering app for restaurants.

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Operations Management Management Mobile Ordering 352

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

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Marketing 2021 Email Marketing Social Media 77

Indoor Media

FEBRUARY 15, 2021

When business owners are already struggling with these kinds of expenses, they’re not going to want to shell out a lot on marketing. When a guest registers with your system, you can request as much information as you feel comfortable with — and every bit of data can help you improve your marketing.

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Loyalty Program Email Marketing Advertising Back of House 148

7 Shifts

JANUARY 31, 2023

Order Now FOR ONLY $21.99 +tax! Online ordering and pickup packages Perhaps the most important part of structuring your restaurant’s menu for Valentine’s Day is how takeout orders will work. Order a Valentine's Day Cocktail 4 Pack from Gramercy Tavern in NYC. So you’ll want to do your best to stand out online.

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Specials Online Ordering Email Marketing Loyalty Program 195

Modern Restaurant Management

FEBRUARY 10, 2023

Most diners now discover new dining places online. Why You Need a Restaurant Website Digital marketing is crucial to restaurant growth because most diners aren’t just looking up information on your website, they’re also examining your menu online. Online ordering Delivery and takeout have risen since the pandemic.

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Social Media Mobile Ordering Email Marketing Online Ordering 197

Restaurant365

JANUARY 27, 2022

With a QR code menu, diners scan a QR code with a smartphone camera and access the online digital menu that is then displayed on a smartphone. A common guest complaint is that the wait time to order is too long. With QR code menus that offer ordering capabilities, guests can order as soon as they’re seated.

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Mobile Ordering Social Media Customer Experience Online Ordering 148

EATER

JANUARY 25, 2023

Kenji López-Alt told me over email. While I was not surprised by the opacity of flowery corporate hokum, its accumulation over the course of several weeks and dozens of emails was, frankly, starting to p**s me off. That answer, at least, was easy to find. Like a dog with a chicken bone. “We

Email Marketing 109

Email Marketing Kitchen Safety Food Safety Consumer Goods 109

Modern Restaurant Management

SEPTEMBER 30, 2020

More than half of survey respondents said they will order more than usual, with only one in 10 saying less than usual. Followed (not surprisingly) by restaurants and delivery drivers following proper safety protocols, price, and ease of ordering from the restaurant. Most Important safety initiatives.

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2020 Mobile Ordering Guest Recovery Customer Service 190

Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Save the digital image of your poster so that you can use it for online marketing as well.

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Marketing 2021 Social Media Website Management 61

Touch Bistro

MARCH 30, 2021

With so many people dining out (or ordering in), this is the perfect holiday to generate more traffic than normal for your restaurant – especially if you follow our 17 Mother’s Day restaurant ideas below. If you have a full marketing plan , you may already have some ideas of what to do and how to execute them.

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2021 Email Marketing Social Media Seasonal Menu 79

7 Shifts

MARCH 30, 2022

After two years of only being able to order takeout and having to wear a mask when not at the table, restaurants are poised to bounce back in 2022. Answer: restaurant advertising and marketing. Dining habits and options have changed in the past two years, and restaurant advertising needs to change in turn. Wall Murals.

Advertising 370

Advertising 2022 Social Media Email Marketing 370

BNG Point of Sale

JUNE 29, 2021

To maintain an ideal profit margin, keep an updated and organized set of books and maintain them weekly. One nifty service trick is to keep track of special orders on your POS system so all staff knows what the customer wants whenever he or she comes back. And with their email, you can even advertise options to them. .

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Customer Service POS Point of Sale Food Truck 52