2022 Advertising Loyalty Program Marketing 
7 Shifts
AUGUST 12, 2021
In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Aside from paid advertising, ranking high in local organic search results is critical. Loyalty Rewards.
Modern Restaurant Management
FEBRUARY 1, 2022
Smart QSR and fast casual chains like Chipotle and Shake Shack reconfigured their strategies to lean heavily into delivery apps, digital ordering, and loyalty programs. Now, as we enter 2022, predictions indicate a big shift back to sit-down dining. (We’ve million members in its loyalty program as of October 2021.
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Modern Restaurant Management
OCTOBER 20, 2023
To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. Through cookies and pixels, marketers have collected consumer data as they navigated the rise of the Internet.
Modern Restaurant Management
JANUARY 6, 2022
Among all the trends forecasted for hospitality establishments in 2022, restaurant gift cards are one of the most powerful tools in your tool belt. We’ve listed six trends you’ll see in restaurants in 2022 and, through them, how you can use gift and promotional cards to see even more success.
Modern Restaurant Management
FEBRUARY 5, 2024
In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. Consumers Love Loyal Eighty-five percent of consumers are joining loyalty programs, and restaurant merchants know they need to capitalize. According to the 21st Annual U.S.
Modern Restaurant Management
DECEMBER 16, 2021
We expect restaurants to place more emphasis on these things given increased competition in the space as operators aim to increase brand loyalty both internally and externally. Eataly style food halls – taking advantage of a weak commercial real estate market with a large supply of available large spaces. Anything plant based!
Modern Restaurant Management
JULY 6, 2022
While 2021 was the year of the comeback for restaurants, 2022 is proving to be a very different story. The Value of a Good Deal and Incentive Marketing. Advertising before, during and after these key dates can help restaurants drive traffic at a time when people are more likely to spend.
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