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‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

. “Every guest touchpoint–whether it’s a dine-in experience, an online order, or even a response to a review – can influence future business,” Mike Eng, Senior Director of Vertical Expansion at Klaviyo, told Modern Restaurant Management (MRM) magazine.

Marketing 490
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2025 Cybersecurity Outlook for Restaurants 

Modern Restaurant Management

QR codes, for their part, can be exploited through phishing schemes, where hackers create fake codes to direct users to malicious websites. Or they might impersonate internal HR workers to extract information from employees like payroll data, tax information, and employee credentials.

2025 558
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Make or Break: Managing the Media’s Role in Food Recalls

Modern Restaurant Management

In a recall crisis, the media can be your greatest ally or your worst enemy – it all comes down to how you manage the message. increased consumer demand for real-time information about these incidents. With food recalls at a five year high , there’s (understandably!) Confusion is the enemy of a well-processed recall.

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Restaurant Market Research: Ultimate Guide to Market Analysis

7 Shifts

Aside from improving restaurant customer experience , market research also helps you make informed decisions about location, pricing, and marketing strategies. Clear goals help you focus your efforts and gather the right information. With firsthand information, you can make better decisions about your overall restaurant strategy.

Marketing 370
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How to Win the Google Reviews Game in 2025

Modern Restaurant Management

Reviews are a key to ensuring new customers keep walking through your doors and legions of SEO experts are focused on ranking your website higher on Google Search Results and becoming Local SEOs to rank your Restaurant higher on Google Maps. You need to actively manage your reviews as a cornerstone of your business strategy.

2025 308
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Driving Recovery and Revenue with Digital Marketing Strategies

Modern Restaurant Management

Some of these strategies include: Optimizing the Website. Optimizing restaurant websites is an important part of driving sales in any business climate but is critical in the pandemic environment. Optimized websites have a clean, uncluttered, navigable design and, most importantly, are Google-friendly. Keep them updated.

Marketing 563
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Optimize Local SEO for Your Restaurant

Modern Restaurant Management

Or, if you want information about another city, state, or country, you just need to enter the desired location, like “restaurants in Orlando.” Register with Google My Business : It's a free platform that allows businesses to manage their online information and appear in Google search results.

SEO 507