Modern Restaurant Management

JULY 14, 2020

COVID-19 has transformed the restaurant and hospitality industry, which means that restaurants need a new approach to promoting and marketing their business to health and safety-conscious diners. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Perfect Daily Grind

JUNE 15, 2025

Current market challenges mean it’s never been harder to operate a coffee business – and this includes marketing and branding. High and volatile green coffee prices , along with increasing operational costs, are creating a more competitive market. Print and offline marketing remain crucial tools.

Marketing 144

Marketing Email Marketing Social Media SEO 144

Modern Restaurant Management

JANUARY 13, 2025

In a recall crisis, the media can be your greatest ally or your worst enemy – it all comes down to how you manage the message. Media Influence on Public Perception Media coverage can shape consumer opinions about a brand and have long-term impact on brand trust and loyalty. Avoid jargon and clichés.

Management 419

Management Management Social Media Food 419

Modern Restaurant Management

DECEMBER 17, 2024

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2025. When consumers order more food online, it’s clearly good for business – but it can also make it harder for businesses to manage inventory.

2025 419

2025 Loyalty Program Customer Experience Online Ordering 419

Modern Restaurant Management

JANUARY 7, 2021

Also, there is no other marketing medium that can reach your customers as best and as affordable as email marketing. Video email marketing makes a lot of sense. Video Email Marketing: What is it and Why Should You do it? This is not some special type of email marketing. Entice With Recipe Videos.

Email Marketing 572

Email Marketing Marketing Customer Experience Seasonal Menu 572

Goliath Consulting

MAY 26, 2025

Are you looking to grow your Instagram audience, drive more traffic to your website, or appeal to a younger demographic? That could be a photographer, a videographer, an influencer, or someone who can manage your social channels from strategy to execution. Your goals will shape the kind of content creator you need.

Hiring 221

Hiring Social Media Fast Casual Email Marketing 221

Modern Restaurant Management

OCTOBER 4, 2021

Whether you’re handling marketing for a chain restaurant, or just trying to heighten the visibility of your own local mom and pop diner, here are seven pro tips for restaurant marketing that will give your eating establishment a much-needed boost. Manage Social Media. Accurate Brand Personality Representation.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

Modern Restaurant Management

NOVEMBER 7, 2023

Effective full-funnel marketing strategies are vital for the success of any business, but are definitely the garnish on top for those in the food and beverage industry. The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators. This isn’t one of those cases.

Marketing 508

Marketing Social Media SEO Front of House 508

Modern Restaurant Management

SEPTEMBER 20, 2022

How do I attract new customers, manage my costs and differentiate my establishment from the competition? Marketing strategies and tactics can sometimes be an afterthought. The challenge now is that the twin influences of social media and social distancing have transformed how word gets around. This is true globally and locally.

Marketing 493

Marketing Social Media Front of House Customer Experience 493

7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Is your website optimized, and does it provide a good user experience? Optimization of NAPs.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

Modern Restaurant Management

JULY 3, 2024

A well-crafted website serves as the virtual storefront for your restaurant, providing potential diners with a glimpse into your establishment's unique offerings, ambiance, and culinary delights. Stunning visuals play a significant role in enticing visitors to explore your website further.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

Modern Restaurant Management

SEPTEMBER 28, 2020

What is the ongoing goal for all restaurant owners and managers? Create A Successful Marketing Plan. Marketing for your restaurant is essential to running a successful business. There are several areas to focus on when creating an effective marketing plan , regardless of what your budget may be.

Operations 553

Operations Website Management Social Media Customer Service 553

Modern Restaurant Management

MAY 28, 2021

Making the Most of Your Marketing. Food photography should be a crucial component of your marketing strategy. People will start to associate you with your food when your marketing is done the right way. Consider the fact that nearly 50 percent of diners are influenced by social media. Researching current marketing trends.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

APRIL 4, 2025

Modern Restaurant Management (MRM) magazine asked Murray for her insights on how and why to change a restaurant’s concept, social media marketing, and more. This includes looking at how the restaurant is running, looking at the people that are coming in, looking at the demographics and doing market research.

Social Media 221

Social Media Customer Service Customer Experience Influencer 221

ChowNow

MAY 30, 2025

A restaurant marketing strategy that works for a sports bar might fall flat at a vegan cafe. Restaurant Promotion Ideas Your Customers Will Love You dont need a full-fledged marketing team to pull off these promotions. Limited-time offers also give you content for social media, email, and your website. Dont do it manually.

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

Modern Restaurant Management

APRIL 14, 2025

To delve more deeply into the results, Modern Restaurant Management (MRM) magazine reached out to Hope Neiman, Tillster’s chief marketing officer. Guests are significantly pulling back their discretionary spending, which is directly influencing when, how, and what they choose to order at quick-service and fast-casual restaurants.

Loyalty Program 332

Loyalty Program 2025 Mobile Ordering Fast Casual 332

EATER

JANUARY 11, 2022

Your favorite food influencer has probably collaborated with the FeedFeed account, been featured on it, or promoted the hashtags in pursuit of a boost in followers and visibility. The FeedFeed describes itself as “the world’s largest crowdsourced publication,” and “the world’s largest epicurean social influencer network.”

Influencer 332

Influencer Social Media Employee Relations Website Management 332

Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. Nearly half of your market depends on social media comments for their restaurant reviews. This creates the necessity for restaurant reputation management strategies to amplify positive reputation while downplaying negative criticism.

Social Media 493

Social Media Website Management SEO Customer Experience 493

Modern Restaurant Management

SEPTEMBER 21, 2023

How to Optimize Your Website for Local SEO Here are some tips to optimize your website for local SEO: Include Location Information on Your Site : Make sure to include details like your restaurant's address, phone number, and operating hours. Verify your business to confirm that you are the owner or manager.

SEO 507

SEO Website Management Email Marketing Online Ordering 507

Modern Restaurant Management

FEBRUARY 27, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the National Restaurant Association's State of the Indusrty Report, food industry pressures, foodservice opportunities, influencer marketing, foot traffic analysis and the dining-out dollar. 2020 State of the Restaurant Industry.

2020 481

2020 Influencer Point of Sale Food Safety 481

ChowNow

FEBRUARY 28, 2025

In 2025, the US online food delivery market is expected to reach $424.9 So, if instant exposure and hands-off management are what youre looking for, third-party platforms can help bring in orders without requiring much on your end. billion in revenue. However, theres a trade-off.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

ChowNow

APRIL 4, 2025

And in a world where one viral comment or ignored review can snowball, restaurant reputation management isnt just smartits essential. What is Online Reputation Management and Why Does it Matter? Its actively managing how your business is perceived across platforms like Google, Yelp, TripAdvisor, and social media.

Management 195

Management Management Social Media Online Ordering 195

Modern Restaurant Management

MARCH 3, 2025

For a deeper dive into brand messaging, strategy, and authenticity, creating unified guest experiences, and the orchestration of physical and experiential touchpoints, Modern Restaurant Management (MRM) magazine reached out to The Plaid Penguin’s Founder and Sir Idea Man Joe Haubenhofer. The work doesn’t stop with launch though.

Social Media 251

Social Media Customer Experience Email Marketing Loyalty Program 251

ChowNow

APRIL 11, 2025

They influence dining decisions, impact how and where your restaurant shows up online, and play a huge role in how your brand is perceived by people who havent placed an order yet. Local media outlets, food bloggers, and influencers often use review platforms to scout out new places to feature.

Online Ordering 195

Online Ordering Social Media Customer Service Customer Experience 195

EATER

FEBRUARY 17, 2023

The pink sauce, as it now appears on Walmart’s website. From the creator fund to sponsored content and upstart new businesses seeking to capitalize on a newly massive social media following, influencers are cashing in. Walmart When we buy food off of TikTok, what are we getting, really?

Social Media 261

Social Media Influencer Food Kitchen Safety 261

ChowNow

MAY 9, 2025

In this article, you will learn: The five most important restaurant costs to track and manage Easy strategies for controlling food costs and labor costs Tactics to save money without hurting your guest experience Lets start with the big picture and learn where your money is actually going.

Operations 195

Operations Email Marketing Food Supply Seasonal Menu 195

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Write a Marketing Plan. Your marketing plan is your restaurant's holy grail, so make sure you take the time to prioritize it. Influencer Marketing. Create an awesome website.

Social Media 370

Social Media Email Marketing Loyalty Program Website Management 370

7 Shifts

OCTOBER 22, 2019

Creating an Instagram marketing strategy for your restaurant is just a part of getting your business up and running. Instagram is influencing menu offerings, restaurant design, and marketing strategies. There are three main steps to creating a winning restaurant Instagram marketing strategy.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

ChowNow

JUNE 20, 2025

There are two reasons every restaurant operator should actively manage their Google Business Profile. What shows up, usually before websites, social pages, or anything else, is a Google Business Profile. It’s the first impression most customers will have of your restaurant. Even minor differences (like “St.”

Online Ordering 195

Online Ordering Website Management Customer Experience Seasonal Menu 195

Modern Restaurant Management

DECEMBER 20, 2024

To learn more about music licensing, misconceptions, playlist trends, and more Modern Restaurant Management (MRM) magazine reached out to Ola Sars , CEO of Soundtrack , a streaming service that brings music to businesses of all kinds, including restaurants. What should restaurant operators know about music licensing?

License 221

License Operations Fine Dining Customer Service 221

Modern Restaurant Management

MARCH 8, 2023

Images of a cocktail on a friend’s Instagram feed can be the catalyst for that consumer checking out a restaurant’s Instagram profile and then tapping through to a website to check out the menu. They might go to Yelp or other review websites to learn what other patrons have said about their experiences.

Social Media 450

Social Media Customer Experience Website Management Customer Service 450

ChowNow

JANUARY 23, 2025

Time Management: 80% of tasks completed often come from 20% of the effort. And heres the other thing about focusing on customer retention: it saves you a boatload of money on marketing. Marketing = tons of your money. Meaning, that a small percentage of inputs or efforts often account for the majority of results or effects.

2025 195

2025 Loyalty Program Operations Email Marketing 195

Modern Restaurant Management

AUGUST 31, 2023

Here are some ways: Ask your marketing and sales team. Your restaurant marketing and sales teams will always know what selling points your customers respond to best. You might also find newsroom contact details on the media organization’s website. Many are using influencers to get their messages across.

Social Media 385

Social Media Email Marketing Influencer Events 385

7 Shifts

MAY 31, 2024

Let’s be honest - you’re a restaurant operator, not a marketing expert. But the revenue restaurants get from digital channels like their mobile apps and websites surpasses the 32% of revenue they generate onsite and 26% over the phone. You got into this business because of your passion for food and hospitality.

2024 221

2024 Marketing Email Marketing SEO 221

Modern Restaurant Management

FEBRUARY 18, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry movers and shakers: "What do you feel is going to cause disruption in the restaurant industry over the next decade?” One great thing about the online delivery market is that it produces massive amounts of data. Store schedules and labor management.

Mobile Ordering 539

Mobile Ordering Front of House Customer Service Customer Experience 539

Modern Restaurant Management

MARCH 16, 2023

The restaurant industry is an increasingly competitive market. Set the Tone for Customer Dining Experience Music sets the tone and creates a mood that adds to the experience, which can have a significant influence on guests. One way to gain a competitive edge is with music – which is often overlooked. Consumers in the U.S.

License 473

License Loyalty Program Customer Experience Customer Service 473