Modern Restaurant Management

JUNE 23, 2023

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Every brand has a story, and that’s what makes customers, employees and franchisees take notice, choose you and keep coming back.

Franchise 180

Franchise Franchising Marketing Social Media 180

Modern Restaurant Management

JANUARY 31, 2024

This type of user-generated content (UGC) has emerged as a key tool in the digital marketing landscape, offering brands a genuine and engaging way to connect with their target audiences. Encourage Participation The first step in taking advantage of user-generated content is to actively encourage customer participation.

Social Media 203

Social Media Email Marketing Influencer Customer Experience 203

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Write a Marketing Plan. Your marketing plan is your restaurant's holy grail, so make sure you take the time to prioritize it. Did you know that over 35% of restaurant customers in the U.S.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Modern Restaurant Management

JUNE 20, 2023

So, how do you attract more customers to your restaurant in the competitive market? Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. Therefore, positive feedback on review websites builds a prospective customer’s trust.

Social Media 203

Social Media Email Marketing SEO Consumer Goods 203

Open for Business

MARCH 21, 2023

Word-of-mouth marketing and evangelism marketing are valuable parts of a restaurant’s marketing strategy. Both terms refer to the same thing: getting people to talk about your business and growing your customer base. Quick links What is evangelism marketing and word-of-mouth marketing?

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. An app-first experience for restaurant chains. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Goliath Consulting

SEPTEMBER 7, 2023

With technology evolving at a rapid pace, the way customers engage with eateries has undergone a drastic transformation. In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Let’s redefine your digital dining experience.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

Goliath Consulting

AUGUST 24, 2023

In today’s competitive food industry, effective local restaurant marketing is the key to success. For restaurants seeking to increase their customer base, enhance visibility, and build long-lasting relationships with patrons, a well-rounded marketing strategy tailored to the local community is essential.

Loyalty Program 78

Loyalty Program Marketing Email Marketing SEO 78

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. So, where do you start?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

JUNE 18, 2020

Even as lockdown restrictions are eased, it's likely to be a long time before the dining experience returns to anything resembling the previous norm. Many experts believe that the industry has been irrevocably altered by the experience of living through the CV pandemic. And how can you infuse your optimism into your marketing?

Marketing 227

Marketing Social Media Email Marketing Innovation 227

Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Modern Restaurant Management

JANUARY 9, 2020

These aren’t just adjectives explaining coffee flavors, but should also be terms that describe your coffee shop’s marketing campaigns. Keep reading as we share marketing tips designed to help small coffee shops better compete in today’s market. Attracting New Customers. Retaining Existing Customers.

Marketing 190

Marketing Email Marketing Loyalty Program Social Media 190

SpotOn

MARCH 12, 2024

Gigi Cohen is the Director of Marketing for MDP Restaurant Group. In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing. The rest of our restaurants are in food courts, requiring different marketing strategies.

Email Marketing 98

Email Marketing Social Media Advertising Online Ordering 98

Open for Business

MARCH 23, 2023

Restaurant marketing jobs are some of the most important roles in the hospitality industry. A solid marketing strategy will help you attract new guests and keep them coming back, but marketing duties often fall to the bottom of a busy restaurant owner or manager’s to-do list.

2023 78

2023 Marketing Social Media Email Marketing 78

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. First, it's an effective way to attract local customers who are looking for restaurants. You can do this by mail, phone, or email. What Is Local SEO?

SEO 203

SEO Website Management Email Marketing Online Ordering 203

Modern Restaurant Management

AUGUST 8, 2022

But one thing is a universal truth: Without customers at your tables you will fail. Customers come in many forms, so often the focus is on new customers, but the reality is that repeat, loyal customers are really the starting point. According to Cisco, 96 percent of customers prefer a business that offers free WiFi.

Loyalty Program 187

Loyalty Program Social Media Email Marketing Point of Sale 187

Squirrel Systems

OCTOBER 2, 2023

Omnichannel marketing is a strategy for restaurants that can drive greater customer loyalty, brand awareness, and repeat visits from guests. Omnichannel marketing is a common strategy in many industries, including retail, entertainment, and eCommerce. Returning guests don’t want to be treated as if they were a new customer.

Marketing 52

Marketing Loyalty Program Social Media Email Marketing 52

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Let’s start – .

Delivery 98

Delivery Marketing Social Media SEO 98

The Restaurant Times

NOVEMBER 17, 2022

We are in a day and age where people continuously seek thrills, new experiences and the sensation of the unknown. When it comes to restaurants, especially, guests search for locations that offer unique food, a comfortable ambiance, and only the best customer service. How To Successfully Do Pop-up Marketing.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

The Restaurant Times

DECEMBER 26, 2020

Marketing automation is an ideal way of achieving your restaurant’s marketing efforts quickly, creating a loyal customer base and a robust online presence for your restaurant. When appropriately implemented, restaurant marketing automation helps in setting timely communications. Reach Out To New Customers.

Email Marketing 95

Email Marketing Marketing Social Media Online Ordering 95

Modern Restaurant Management

JANUARY 8, 2024

QSRs Shift Focus from Slow-Paced Dining to Swift, Transactional Experiences Quick Service Restaurants (QSRs) are reimagining their dining spaces to prioritize speed, convenience, and personalization over traditional, slow-paced dining experiences. For the second part, click here.

2024 215

2024 Loyalty Program Cash Management Customer Experience 215

Next Restaurants

OCTOBER 31, 2019

It’s time to craft an attention-grabbing digital marketing campaign. Once guests arrive, hit them with delectable dishes, incredible service, and an unforgettable dining experience. With these restaurant industry marketing trends, guests will line up to try a slice of whatever you’re serving. The result?

Email Marketing 84

Email Marketing Marketing Loyalty Program Social Media 84

Buzztime Business

MARCH 12, 2024

After dealing with slow weekend nights for months, you’ve decided to attract more customers by hosting a live trivia night at your restaurant. However, without proper promotion and marketing you’ll be investing in a night as slow as any other. Utilize the built-in email marketing of Buzztime to alert players that might be interested.

Social Media 78

Social Media Email Marketing Events Customer Experience 78

Bingage

JULY 18, 2023

Starting an online business is easy but the most difficult part is getting customers and increasing sales. Because In today’s highly competitive online business landscape, driving sales and attracting customers in business is crucial for success.

Loyalty Program 69

Loyalty Program Email Marketing Social Media SEO 69

The Rail

MARCH 27, 2024

Guests are also looking for more personalized dining experiences. A thorough competitor analysis for restaurant businesses may include access to the following data: Operations Menu items and pricing Marketing methods Customer reviews In each area, data can help you to see what’s working for these other businesses that you can learn from.

Email Marketing 52

Email Marketing 2024 Point of Sale Seasonal Menu 52

Open for Business

MAY 9, 2024

From transforming your space into an outdoor retreat to making the most of occasions like Father’s Day and Pride Month, there are several ways to elevate your dining experience, attract new guests, and boost your bottom line this season. Engage customers with mouth-watering photos, behind-the-scenes glimpses, and seasonal deals.

Seasonal Menu 78

Seasonal Menu Social Media Outdoor Email Marketing 78

Bingage

JULY 18, 2023

Starting an online business is easy but the most difficult part is getting customers and increasing sales. Because In today’s highly competitive online business landscape, driving sales and attracting customers in business is crucial for success.

Loyalty Program 61

Loyalty Program Email Marketing Social Media SEO 61

The Restaurant Times

DECEMBER 31, 2020

To achieve the customer’s trust, a seamless and connected customer experience is the need of the hour. Whether your restaurant is receiving orders via walk-ins, online, over the phone, food ordering apps, or at a kiosk, having a reliable, omnichannel strategy that satisfies their need for a consistent experience is a must.

Marketing 98

Marketing Email Marketing Influencer Customer Experience 98

The Restaurant Times

JUNE 29, 2020

Despite the favorable dynamics, a proper cloud kitchen marketing plan is integral for ensuring business longevity. Your cloud kitchen brand might be serving top-quality food, but effective marketing is necessary to amplify your brand’s reach. How To Market Your Cloud Kitchen In Saudi Arabia.

Loyalty Program 98

Loyalty Program Email Marketing Marketing Mobile Ordering 98

The Restaurant Times

SEPTEMBER 14, 2020

Customer satisfaction is given utmost importance in businesses everywhere, and the restaurant industry is no exception. Customer Relationship Management (CRM), being an integral part of nearly all types of businesses, helps retain customers and drive sales growth. Helps You Understand Your Customers Better.

Fine Dining 52

Fine Dining Customer Experience Dine-in Email Marketing 52

The Rail

NOVEMBER 10, 2023

By Viktoria Arsenteva, Contributor In the hyper-competitive restaurant industry, effective marketing can be the difference between a bustling dining room and a quiet one. Are they families looking for a cozy dining experience, or Millennials seeking the latest gastronomic trend? Invest in professional food photography.

Advertising 59

Advertising Loyalty Program Email Marketing Mobile Ordering 59

Cheetah

APRIL 23, 2021

In this fourth and final chapter of the Ghost Kitchen 101 series we look at the marketing strategies that empower ghost kitchen brands, help increase their online visibility and enable them to crush the competition. Ghost kitchens don’t have a brick-and-mortar location where guests can enjoy the whole experience of the brand.

Email Marketing 148

Email Marketing Social Media Online Ordering Customer Experience 148

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Prioritize local SEO. Promote user-generated content (UGC).

Marketing 88

Marketing Social Media SEO Email Marketing 88

Focus POS

NOVEMBER 19, 2019

You pour countless hours into crafting the perfect menu, creating the perfect ambiance, and training your staff for the perfect guest experience at your restaurant. But if you haven’t developed a strong restaurant marketing strategy to build your customer base, all that work could be for nothing. Prioritize Local SEO.

2020 74

2020 Marketing Loyalty Program Email Marketing 74

Restaurant Engine

MARCH 15, 2023

Are you getting all the customers you want? The most important thing they generally want is more customers One key to increasing customers is to fine-tune your website and draw traffic to it. Think about some of the questions your customers ask you and start there with answers for your blog posts. So, how can you do it?

SEO 109

SEO Email Marketing Social Media Blog 109