7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

APRIL 15, 2024

This can be done through several methods, such as email communications, social media postings, or even through verbal communication at the restaurant. Loyalty Points : If your restaurant has a loyalty program, providing additional points for completing a survey will make an excellent incentive.

Management 190

Management Management Loyalty Program Social Media 190

Focus POS

OCTOBER 18, 2021

How Your Restaurant Loyalty Program Impacts Revenues During a Shutdown. A restaurant loyalty program can engage diners, encourage repeat business and ultimately increase your market share. The Basics of a Restaurant Loyalty Program. The Value of Loyalty Program Data.

Loyalty Program 78

Loyalty Program Point of Sale Email Marketing Coupons 78

Goliath Consulting

AUGUST 24, 2023

In today’s competitive food industry, effective local restaurant marketing is the key to success. For restaurants seeking to increase their customer base, enhance visibility, and build long-lasting relationships with patrons, a well-rounded marketing strategy tailored to the local community is essential.

Loyalty Program 78

Loyalty Program Marketing Email Marketing SEO 78

7 Shifts

NOVEMBER 9, 2022

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. But what makes email newsletters such an effective marketing strategy for restaurants? Emails are easy to track.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Write a Marketing Plan. Your marketing plan is your restaurant's holy grail, so make sure you take the time to prioritize it. Influencer Marketing. Email Marketing.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

JANUARY 22, 2021

Marketing a restaurant looks completely different today than it did heading into 2020. Not only are marketers in the restaurant space facing the fallout of the pandemic, they are dealing with the implications of ever-increasing privacy concerns. One of the best places to meet your customers is in their email inbox.

Marketing 199

Marketing Email Marketing Loyalty Program Point of Sale 199

Modern Restaurant Management

OCTOBER 28, 2021

The good news is, with a thoughtful and ongoing communications plan this work can be accomplished while also promoting the restaurant to new and existing patrons. These media should be leveraged to communicate in a style and voice that is authentic to your business and your policies so there is no guesswork on the part of your customers.

Communication 197

Communication Social Media Menu Loyalty Program 197

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d. A double win!

Marketing 199

Marketing Social Media Mobile Ordering Website Management 199

Modern Restaurant Management

JANUARY 22, 2024

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist. Conduct market research to verify that your pricing corresponds to perceived value.

Loyalty Program 156

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 156

Open for Business

APRIL 9, 2024

Loyalty is more than a frequent guest punch card or a points-based rewards program in the restaurant world. That’s the definition of loyalty. So why does loyalty matter so much to restaurants? Developing an effective loyalty program that encourages guests to return to your restaurant takes time and effort.

Loyalty Program 78

Loyalty Program Social Media Email Marketing Point of Sale 78

Sling

MAY 9, 2021

One of the best ways to keep customers coming back to sample your fare is to implement restaurant loyalty programs into your workflow. In this article, the restaurant-management experts at Sling discuss some of the best ideas and give you tips for making your restaurant loyalty program great. What Is Customer Loyalty?

Loyalty Program 78

Loyalty Program FOH Customer Service Website Management 78

Modern Restaurant Management

AUGUST 8, 2022

A repeat sale is 30 percent the cost of attracting a new customer, and repeat customers are walking advocates / marketers to new customers, ultimately generating more revenue–and reliable revenue–for less cost. So how can a restaurant drive revenue without time-intensive and costly marketing initiatives?

Loyalty Program 181

Loyalty Program Social Media Email Marketing Point of Sale 181

Modern Restaurant Management

JANUARY 8, 2024

Other advancements include: integrating data from various sources, including social media, reviews, and loyalty programs, to gain a holistic view of customer behaviour as well as as well as the implementation of real-time analytics for immediate insights into customer behaviour and preferences.

2024 212

2024 Loyalty Program Cash Management Customer Experience 212

Modern Restaurant Management

JULY 12, 2022

Restaurant tech has come a long way in the last few years, and can now do it all, including throttling online orders, communicating accurate pickup times to customers, providing contactless payment and ordering options like QR codes, and so much more. Be In Charge of Your Own Marketing. Attract and Retain Guests with a Loyalty Program.

Loyalty Program 221

Loyalty Program Online Ordering Point of Sale Customer Experience 221

Open for Business

MARCH 21, 2023

Word-of-mouth marketing and evangelism marketing are valuable parts of a restaurant’s marketing strategy. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Modern Restaurant Management

JANUARY 9, 2020

These aren’t just adjectives explaining coffee flavors, but should also be terms that describe your coffee shop’s marketing campaigns. Keep reading as we share marketing tips designed to help small coffee shops better compete in today’s market. Loyalty Program. Crisp and sharp. Out-Of-Home.

Marketing 178

Marketing Email Marketing Loyalty Program Social Media 178

Restaurant Engine

APRIL 26, 2023

That’s because it’s one of the most critical marketing tactics you can utilize to grow your restaurant. tweet this) Text messaging is cost-effective, and it can help improve customer loyalty while improving your bottom line. So, a loyalty program is another terrific way to create customer engagement.

Email Marketing 105

Email Marketing Loyalty Program Social Media Mobile Ordering 105

Modern Restaurant Management

MAY 4, 2023

Many companies rely on email to reach existing customers. While email can be effective, it often gets lost in the shuffle. billion emails will be sent and received each day, according to Statista. The average American worker spends 28 percent of their time managing their email inbox, McKinsey & Company reports.

Loyalty Program 98

Loyalty Program Email Marketing Customer Service Certification 98

Squirrel Systems

OCTOBER 2, 2023

Omnichannel marketing is a strategy for restaurants that can drive greater customer loyalty, brand awareness, and repeat visits from guests. Omnichannel marketing is a common strategy in many industries, including retail, entertainment, and eCommerce. Many hospitality businesses already operate over a variety of channels.

Marketing 52

Marketing Loyalty Program Social Media Email Marketing 52

SpotOn

MARCH 12, 2024

Gigi Cohen is the Director of Marketing for MDP Restaurant Group. In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing. The rest of our restaurants are in food courts, requiring different marketing strategies.

Email Marketing 97

Email Marketing Social Media Advertising Online Ordering 97

Modern Restaurant Management

MAY 20, 2022

Teriyaki Madness (TMAD) had the "bowls" to admit they messed up and turned the mistake into a unique marketing opportunity. In late February, a marketing team member was training a coworker on how to send five winners of a “Free Bowls for a Year” drawing their notifications at once instead of one at a time.

Email Marketing 185

Email Marketing Loyalty Program Point of Sale Download 185

Modern Restaurant Management

DECEMBER 30, 2020

Marketing Moves to Make Now. Beyond waiting for Congress or the states to act, what can restaurants do from a marketing perspective, to maximize the likelihood of survival during the final four to six months of COVID? Franchise brands have the benefit of higher levels of awareness and national brand marketing dollars behind them.

Loyalty Program 211

Loyalty Program Email Marketing Online Ordering Employee Relations 211

Modern Restaurant Management

DECEMBER 3, 2020

If you don’t already have a gift card program, now would be the time to launch one. Promo cards can be an extremely effective marketing tool and they’re easy to set-up. Get Social with Digital Marketing. Along with social media, email marketing is a great tool to help drive business to your restaurant.

Loyalty Program 212

Loyalty Program Seasonal Menu Social Media Email Marketing 212

7 Shifts

JANUARY 20, 2023

If you don't want to give out discounts, consider other perks like loyalty cards or free dessert. We've compiled some fun Super bowl promotional ideas to get your first social media marketing plan started. Look to your email list If you're just reading this for the first time, now's the perfect time to start building your email list.

Specials 195

Specials 2023 Social Media Email Marketing 195

The Restaurant Times

AUGUST 29, 2020

One of the biggest challenges restaurateurs are facing today is marketing during the reopening. In this article, we will uncover some effective restaurant marketing tactics to market your restaurant during the reopening phase. . How To Market Your Restaurant During Reopening. Communicate About Your Restaurant Reopening.

Marketing 105

Marketing Social Media Email Marketing Loyalty Program 105

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video. 11) Start A Blog.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Cheetah

OCTOBER 22, 2020

As businesses are gradually reopening in California , restaurants are coming up with reopening marketing strategies to fit a COVID-19 world. Now we’re here to share with you 4 proven marketing tips and techniques to help you keep loyal customers and get some new ones. Reopening Marketing Tips for Worried Diners.

Marketing 78

Marketing Loyalty Program Social Media Email Marketing 78

iTab POS

NOVEMBER 8, 2018

Enrolling in Customer Loyalty Programs and Email Marketing Lists. Even after closing their check, offer your customers to join your loyalty program or to receive marketing emails. From taking orders to communicating with the staff, it manages everything in an efficient manner.

Loyalty Program 45

Loyalty Program Marketing Email Marketing Customer Experience 45

Open for Business

JUNE 30, 2023

Done well, building a brand creates an emotional connection with guests before they step foot in a restaurant and builds long-term loyalty that keeps them coming back. A business’s branding communicates its personality, mission, and values to the world. Establishing a loyalty program can be a large part of a restaurant’s brand.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Customer Experience 78

Modern Restaurant Management

JULY 23, 2021

This year, 42 percent of restaurant brands plan to invest in customer loyalty programs. As consumer adoption continues to grow, restaurants can look to three key mobile marketing strategies to increase visits and drive loyalty and engagement across mobile. Restaurants must make loyalty programs accessible and convenient.

Loyalty Program 221

Loyalty Program Mobile Ordering Download Email Marketing 221

The Restaurant Times

JUNE 29, 2020

Despite the favorable dynamics, a proper cloud kitchen marketing plan is integral for ensuring business longevity. Your cloud kitchen brand might be serving top-quality food, but effective marketing is necessary to amplify your brand’s reach. How To Market Your Cloud Kitchen In Saudi Arabia.

Loyalty Program 98

Loyalty Program Email Marketing Marketing Mobile Ordering 98

Lavu

MARCH 6, 2020

At the heart of restaurant technology for marketing is customer analytics. The three important aspects of improving customer service include customer engagement, digital marketing channels, and customer relationship management (CRM) integration. . The aim is to encourage repeat customers and cultivate customer loyalty.

Technology 78

Technology Marketing Loyalty Program Social Media 78

The Restaurant Times

JULY 31, 2020

According to research, the global cloud kitchen market is expected to reach USD 2.63 Therefore, apart from following the necessary operational processes in setting a cloud kitchen business, operators must adopt effective marketing strategies that will increase the overall sales and help retain customers. . Incentive Programs.

Loyalty Program 95

Loyalty Program Marketing Mobile Ordering Online Ordering 95

Modern Restaurant Management

OCTOBER 1, 2020

Some have white-labeled those same delivery services for integration within their organizations, and others have built out programs for pick up or delivery entirely in house. The specifics may vary, but the idea is that you should create convenience in the process, and simultaneously open a channel for communication today and in the future.

Delivery 193

Delivery Loyalty Program Download Online Ordering 193

7 Shifts

MARCH 27, 2020

You can point your restaurant staff towards monetary relief programs offered by the government and other organizations to help them stay afloat if your business closes. How to communicate your COVID-19 restaurant closure. Then share general updates with staff through your team communication tool.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312