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Creating a restaurant website: Why it matters and how to nail it

Open for Business

Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. There’s a common misconception that building a restaurant website will incur significant expense or require advanced technical skills. Why is a restaurant website important?

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Ultimate Restaurant Website Design Guide for Beginners

7 Shifts

This rise in digital interactions has made it critical for restaurants to have well-designed websites. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. In this ultimate restaurant website design guide for beginners, you’ll learn: How to prepare for a website makeover.

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How to Handle Temporary Restaurant Closure during COVID-19

7 Shifts

Consider things like merchandise sales, inventory sales, or private cooking lessons. What measures can you take to make customers feel more comfortable ordering from you? How to communicate your COVID-19 restaurant closure. Make sure that staff know about your COVID-19 restaurant closure before customers do.

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MRM Research Roundup: Year-End 2020 Edition

Modern Restaurant Management

spent per order, on average, across restaurant websites. Beyond individual orders, meal kits saw a surge of popularity as at-home diners looked to create interactive dining experiences while social distancing. To access the full report, visit 2020restaurants.com. How 2020 Changed Food.

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Reopening Your Restaurant? Here’s Your Digital To-Do List

ChowNow

Finances are the most critical concern for most restaurateurs, but they should be weighed alongside both public health guidelines , recommendations from the CDC , Department of Labor , and the FDA — along with the concerns of your employees and customers. Don’t count out merchandise either—it just sends more revenue to your restaurant.

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Keep your customers coming back: Effective communication strategies for hospitality

Kounta

Communicating in person. One of the biggest mistakes a food establishment can make is not investing enough time and resources into training staff on how to speak to customers. Where people often go wrong is communicating one thing verbally, and another non-verbally. Believe us when we say it’s easier said than done.

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Eating with Your Eyes – Food, Design and Social Media

Future Food

Use social media but use it tastefully The key to remember is that the online personality of your business has to match both the in-store experience and the profile of your customers. Use digital communications to draw customers in and then deliver the best. Websites, Facebook, Instagram, Pinterest, Linkedin.