Modern Restaurant Management

APRIL 15, 2024

One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. However, it can sometimes take time to get customers to respond to surveys they're given. Customers can be lost to boredom or quit halfway if a survey is too long.

Management 192

Management Management Loyalty Program Social Media 192

7 Shifts

DECEMBER 18, 2023

This keeps information from getting lost in the text and email shuffle. When customer complaints or employee concerns come up, each manager can get up to speed just by reading the log book. Employee communications tools When it comes to employee communications, texting and phone calls get the job done.

Management 195

Management Management Email Marketing Point of Sale 195

Modern Restaurant Management

JUNE 22, 2020

With six times the engagement of email, text messaging is revolutionizing the marketing strategies of QSR, fast food, and dine-in restaurants. Text marketing offers unique and exciting approaches to generate peak engagement and ultimately drive more successful campaigns. Timing Is Everything. Keep it Simple and Concise.

Communication 198

Communication Email Marketing Customer Service Reservations 198

7 Shifts

FEBRUARY 7, 2024

Increased employee engagement and productivity: Less time spent haggling, arguing, and pleading about shifts that they can’t cover is more time spent focused on productive and customer-facing work. Digital systems also give employees more autonomy and better tools for communicating their availability, which tends to increase engagement.

Technology 312

Technology Mobile Ordering Social Media Online Ordering 312

Modern Restaurant Management

JANUARY 22, 2024

This industry seeks to develop a value proposition that speaks to its consumers and convinces them to dine in their restaurants. But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience?

Loyalty Program 164

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 164

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Write a Marketing Plan. Your marketing plan is your restaurant's holy grail, so make sure you take the time to prioritize it. Did you know that over 35% of restaurant customers in the U.S.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 222

Seating Email Marketing Marketing SEO 222

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 219

Marketing Email Marketing Website Management Social Media 219

Modern Restaurant Management

MAY 31, 2023

Now that temperatures have officially warmed up, consumers are more eager than ever to dine outside and on-premise. With so much potential revenue on the table, Father’s Day is a key holiday that restaurant owners and operators should pay attention to and find ways to amplify through marketing efforts.

Marketing 173

Marketing Email Marketing Online Ordering Specials 173

Modern Restaurant Management

MAY 31, 2023

Now that temperatures have officially warmed up, consumers are more eager than ever to dine outside and on-premise. With so much potential revenue on the table, Father’s Day is a key holiday that restaurant owners and operators should pay attention to and find ways to amplify through marketing efforts.

Marketing 167

Marketing Email Marketing Online Ordering Specials 167

Bingage

MAY 24, 2022

It’s no secret that the customer experience is one of the most important parts of running a restaurant. If you don’t have happy customers, they won’t come back! There is a gap between customers and business. The problem is there are lacking in customer engagement. It’s pretty simple math.

Customer Experience 52

Customer Experience Email Marketing Loyalty Program Demo 52

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. That they can get coronavirus from someone sitting next to them while dining. An app-first experience for restaurant chains.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Modern Restaurant Management

JANUARY 8, 2024

QSRs Shift Focus from Slow-Paced Dining to Swift, Transactional Experiences Quick Service Restaurants (QSRs) are reimagining their dining spaces to prioritize speed, convenience, and personalization over traditional, slow-paced dining experiences. Read the first part, here. For the second part, click here.

2024 212

2024 Loyalty Program Cash Management Customer Experience 212

Modern Restaurant Management

JULY 1, 2021

Restaurant bookings in May were up 48 percent compared to May 2019, and revenues are increasing as on-premise dining picks up heading into a busy summer season. Although there has been an increase in-person dining, Americans are being more selective about the establishments at which they choose to dine.

Dietary Restrictions 167

Dietary Restrictions Email Marketing Customer Experience Mobile Ordering 167

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. The best solutions always put the focus on providing a fulfilling end-to-end experience for both your your customers and your staff.

Loyalty Program 221

Loyalty Program Online Ordering Point of Sale Customer Experience 221

7 Shifts

JANUARY 31, 2024

This includes greeting guests and thanking them for their patronage, conducting tableside checks, and resolving any customer complaints quickly, effectively, and empathetically. The best restaurant managers take customer service a step further, recognizing regulars and personalizing service for a more memorable guest experience.

Management 398

Management Management Kitchen Safety Front of House 398

Culinary Cues

APRIL 26, 2020

If your concept remains “sit down” and you are not connected with an on-line reservation system, then you will miss out on a customer base that is accustomed to 24/7 relationships with providers. Some operators have maintained connections with their customer base through on-line cooking classes during the pandemic – keep it going.

Guest Recovery 310

Guest Recovery Kitchen Safety Customer Service Food Safety 310

7 Shifts

SEPTEMBER 16, 2021

It means guests love the food you serve so much that one location simply won’t cut it — and you get to serve more customers, generate more revenue , and expand your business. It requires a manager to differentiate concepts, ensure a consistent guest experience, and manage employees and technology across multiple storefronts.

Management 370

Management Management Document Hiring 370

Social Hospitality

OCTOBER 28, 2020

The hospitality industry is the poster child of customer-centricity and always putting the customers’ needs first. Customers are now accustomed to a new level of customer care. Thus, those in the world of hospitality need to, again, elevate their own service and boost the experience they provide to guests.

Hospitality 237

Hospitality Hotels Customer Service Customer Experience 237

7 Shifts

MARCH 10, 2021

There are many reasons why a restaurant fails — no industry experience on the part of the owner, poor location, not enough operating capital — but the main reason is a lack of planning. A successful business plan covers everything from the food you’ll serve to how your restaurant will look and how you want your customers to feel.

Management 370

Management Management Small Business Email Marketing 370

Modern Restaurant Management

OCTOBER 21, 2019

There’s no question that the restaurant delivery and reservations experience has become increasingly digitized in recent years, and there’s no sign of this trend slowing down in the future. Despite the number of customer calls that come in, 62 percent of them go unanswered.

Customer Experience 114

Customer Experience Online Ordering Customer Service Reservations 114

7 Shifts

JANUARY 10, 2024

Not long ago, this software ran only on bulky PCs in back offices or slow, awkward point-of-sale (POS) stations tucked along the edges of the dining room. This on-premises approach has some appeal, especially to larger single-location (“destination dining”) establishments. And the backend software powering restaurant operations?

Management 195

Management Management Point of Sale POS 195

7 Shifts

JANUARY 10, 2024

Not long ago, this software ran only on bulky PCs in back offices or slow, awkward point-of-sale (POS) stations tucked along the edges of the dining room. This on-premises approach has some appeal, especially to larger single-location (“destination dining”) establishments. And the backend software powering restaurant operations?

Management 195

Management Management Point of Sale POS 195

Clover - Restaurants

MAY 10, 2024

A June 2023 study by PYMNTS found 62% of restaurant consumers use Google to search for restaurants, making it the top online source where people find dining information. Digital marketing efforts like social media, email marketing, pay-per-click advertising, and search engine optimization can help you build a strong presence online.

Marketing 52

Marketing Email Marketing Social Media POS 52

Modern Restaurant Management

DECEMBER 10, 2020

As restaurants work to navigate through the seismic economic impact of the coronavirus, connecting with and engaging customers is more important than ever for driving revenue and weathering the crisis. Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both.

Marketing 224

Marketing Social Media SEO Website Management 224

7 Shifts

DECEMBER 11, 2019

Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. A lack of trust and communication between both parties worsens this cycle, with franchisees of worldwide restaurants like McDonald’s, Dominos, and Subway having very public disputes with their franchisors.

Franchise 436

Franchise Franchising Email Marketing Communication 436

Modern Restaurant Management

JULY 6, 2023

However, there’s an opportunity to turn slow nights into "grow" nights and counter declining revenue by changing customer behavior. Although it might seem challenging, thanks to modern technology, restaurants can now understand and engage with their customers in new ways, ultimately filling up those empty tables.

Seating 178

Seating Innovation Marketing Loyalty Program 178

Modern Restaurant Management

DECEMBER 30, 2020

The arrival of colder weather probably means the end of outdoor dining in many parts of the country. Still, survey data from the National Restaurant Association offers hope that many diners will maintain current on-premises (outside dining) habits through the winter. Marketing Moves to Make Now. The end is now in sight.

Loyalty Program 213

Loyalty Program Email Marketing Online Ordering Employee Relations 213

Restaurant Engine

APRIL 26, 2023

You can create customer engagement in many places, including the digital arena. Customer engagement is a term you hear a lot about these days. That’s because it’s one of the most critical marketing tactics you can utilize to grow your restaurant. So, let’s look at four ways restaurants can create customer engagement. #1:

Email Marketing 106

Email Marketing Loyalty Program Social Media Mobile Ordering 106

Bingage

JANUARY 29, 2021

SMS marketing is one of the best restaurant marketing strategies to reach out to more customers, retain them. With CRM for the restaurant, it is easy to automate SMS marketing. You can read about personalised SMS marketing here. Bingage helps you to send automated SMS campaigns to customers.

Customer Experience 52

Customer Experience Email Marketing Demo Loyalty Program 52

Modern Restaurant Management

JANUARY 22, 2021

Marketing a restaurant looks completely different today than it did heading into 2020. Not only are marketers in the restaurant space facing the fallout of the pandemic, they are dealing with the implications of ever-increasing privacy concerns. Operations have shifted to a more digital experience. Be Driven by the Right Data.

Marketing 199

Marketing Email Marketing Loyalty Program Point of Sale 199

Social Hospitality

OCTOBER 28, 2020

The hospitality industry is the poster child of customer-centricity and always putting the customers’ needs first. Customers are now accustomed to a new level of customer care. Thus, those in the world of hospitality need to, again, elevate their own service and boost the experience they provide to guests.

Hospitality 195

Hospitality Hotels Customer Service Customer Experience 195

Bingage

JANUARY 29, 2021

It’s no secret that the customer experience is one of the most important parts of running a restaurant. If you don’t have happy customers, they won’t come back! A common complaint among restaurant owners is that customers don’t feel like they’re getting enough attention. How does it work?

Customer Experience 52

Customer Experience Email Marketing Demo Loyalty Program 52

7 Shifts

MARCH 27, 2020

However, many states that are forcing restaurants to stop their dine-in services are allowing them to operate as takeout and delivery-only establishments. What measures can you take to make customers feel more comfortable ordering from you? How to communicate your COVID-19 restaurant closure. Here’s how to do that thoroughly.to

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Open for Business

APRIL 9, 2024

They also serve as brand advocates, spreading their positive experiences to friends and family. When guests know they’ll get extra benefits every time they dine at your restaurant, they’ll be incentivized to return consistently. It may require some patience, though. Quick Links What is loyalty for restaurants?

Loyalty Program 78

Loyalty Program Social Media Email Marketing Point of Sale 78

Modern Restaurant Management

MAY 19, 2020

Restaurants play an important role in our lives and in our communities; often where we celebrate birthdays, graduations, first dates, and major life moments. They provide much more than food, they provide nourishment and create communities. Restaurants must build trust, communicate safety and clearly establish value.

Guest Recovery 186

Guest Recovery Kitchen Safety Food Safety Email Marketing 186

7 Shifts

SEPTEMBER 20, 2022

How to Serve in a Fine Dining Restaurant : Fine dining restaurants tend to offer elaborate food at higher price points, with attentive, often formal service. How to Become a Bartender : Learn how to become a bartender including the experience and skills you actually need in order to get the job you're after. Table of Contents.

FOH 195

FOH BOH Social Media Fine Dining 195