Modern Restaurant Management

JANUARY 22, 2024

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist. But precisely, how can you determine what customers want?

Loyalty Program 181

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 181

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Social Hospitality

JULY 5, 2019

Digital marketing has revolutionized the marketing landscape, especially for restaurants. Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive. Are you marketing your restaurant in the right way? Are you marketing to the right people.

Marketing 170

Marketing Social Media Loyalty Program Email Marketing 170

7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Online ordering - Ditto.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

7 Shifts

SEPTEMBER 20, 2022

Here you'll find links to our favorite blog and support articles, information about 7shifts Academy, our social media profiles, and more. Check us out on social media. Learn more about the ins and outs of restaurant management or brush up on your marketing know-how. Restaurant Marketing Course.

FOH 195

FOH BOH Social Media Fine Dining 195

Restaurant Engine

APRIL 26, 2023

That’s because it’s one of the most critical marketing tactics you can utilize to grow your restaurant. With text messaging, you can do the following things to increase engagement: Notify customers when their pick-up orders are ready. Let customers text to place an order. Email is also a positive customer engagement strategy.

Email Marketing 105

Email Marketing Loyalty Program Social Media Mobile Ordering 105

ChowNow

JANUARY 22, 2021

Now that you’ve invested in your own restaurant app for online ordering , your next question is likely, “How do I encourage my customers to use it?”. In fact, diners who download restaurant apps order twice as often as diners who don’t, according to ChowNow internal data. Market your restaurant app via email.

Email Marketing 148

Email Marketing Mobile Ordering Social Media Download 148

Modern Restaurant Management

MAY 21, 2021

They bombard them with aggressive sales pitches and impersonal marketing campaigns, often driving away their best supporters altogether. Major social media networks like Google+ Communities, Facebook, and LinkedIn all give you the ability to create communities for your business. Many successful brands take a different approach.

Social Media 203

Social Media Customer Experience Email Marketing Online Ordering 203

Restaurant Engine

AUGUST 12, 2020

Online ordering is perfect for upselling customers. They want to be able to order it the minute they think about it. Your customers believe that your restaurant should be available with an online ordering system when they want to use it. Through online ordering. 4: Promote Your Online Ordering. Craving pizza?

Online Ordering 89

Online Ordering Ordering Loyalty Program Email Marketing 89

ChowNow

SEPTEMBER 30, 2020

When brainstorming restaurant marketing ideas, many restaurateurs seek out strategies that will help bring in new customers. The math is simple: more orders over time equals more sales. Marketing to your existing customers keeps your restaurant top of mind leading to increased order frequency and higher ticket sizes.

Loyalty Program 158

Loyalty Program Marketing Email Marketing Social Media 158

ChowNow

NOVEMBER 11, 2020

Even those with their own restaurant ordering system may list their restaurant on one or more delivery apps to tap into large user bases and strong brand recognition. But with commissions taking between 15 and 40 percent of every order , these apps make it extremely difficult for restaurants to turn a profit.

Ordering 138

Ordering Loyalty Program Online Ordering Mobile Ordering 138

Bingage

JUNE 27, 2023

In this blog post, we will explore the best Shopify loyalty app that can enhance your e-commerce store’s customer loyalty and boost your sales. Personalize the widget, public reward page, and emails to maintain consistent branding and showcase your unique style. Key Features: Points-based loyalty program: Smile.io

Loyalty Program 98

Loyalty Program Point of Sale Social Media Email Marketing 98

7 Shifts

MARCH 10, 2021

The pandemic accelerated the rise of contactless solutions like mobile ordering and payment and self-ordering kiosks. Market Your Restaurant Less time, a smaller staff, and tight budgets mean restaurateurs wear lots of hats. One of the most important is that of the marketer – after all, it's how you generate customers.

Management 370

Management Management Small Business Email Marketing 370

Bingage

MARCH 18, 2023

However, If you’ve visited back the place/store/brand for the second, fourth, or fifth time to purchase then the brand has a good customer retention marketing strategy. When you acquire a new customer, it means a new customer/visitor has ordered or purchased something for you. Did you know?

Loyalty Program 98

Loyalty Program Social Media Email Marketing Customer Service 98

Web Diner

JUNE 4, 2021

On the surface, it’s easy to downplay the importance of building your brand on social media when you’ve got dishes to prepare, employees to keep in check, an inventory to update, and customer service to attend to. billion active social media users , it’s the best place to market your restaurant! With a whopping 3.03

Social Media 36

Social Media Email Marketing Customer Service Advertising 36

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

The Rail

MARCH 21, 2023

By Andrea Abbondanza, Contributor In our previous QR blog post , we looked at seven reasons why your restaurant should start using QR codes and the immense benefits they provide both your guests and your staff. With a simple scan of the code, customers can view the restaurant's menu and place orders directly from their mobile devices.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Next Restaurants

MAY 12, 2021

If the content on social media doesn’t make someone want to swing by for a drink in the evening, it’s time to make it “tastier.”. An account on social media is not only an opportunity to present the activities of a bar or restaurant. Bar marketing is all about that. Create an Email List.

Bar 159

Bar Marketing Email Marketing Social Media 159

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

The Restaurant Times

OCTOBER 5, 2021

They are unaware of the benefits that digital marketing can provide to restaurants. . As a result, today, customers are more comfortable in searching and ordering food online. This is where digital marketing plays a pivotal role in building a solid customer base. 6 Ways To Boost Digital Marketing For Your Restaurant.

Email Marketing 64

Email Marketing Marketing Social Media SEO 64

7 Shifts

JANUARY 31, 2024

Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising. This means that managers tend to bear more of the marketing responsibilities and have to know how to use digital marketing platforms effectively.

Management 397

Management Management Kitchen Safety Front of House 397

Next Restaurants

SEPTEMBER 1, 2020

Marketing for all businesses has become particularly important due to worldwide shutdowns stemming from concerns over economic shutdowns. Several strategies are available to overcome the recession challenge s in conjunction with additional marketing efforts. Digital Marketing Means Lower Costs & Better Returns.

Advertising 125

Advertising Marketing Social Media Email Marketing 125

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

Indoor Media

NOVEMBER 4, 2021

You can try these restaurant marketing ideas to spread the word about your takeout business and reach more potential customers. 3 Marketing Basics for Your Takeout Business As a restaurant owner, you can rely on a guide to restaurant marketing to help you. You can also use them on your receipts.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

7 Shifts

MARCH 27, 2020

Due to the volatile situation caused by COVID-19, restaurateurs across the globe are having to temporarily close their businesses to support social distancing. Do you have accounts on online ordering sites like GrubHub and Uber Eats? What measures can you take to make customers feel more comfortable ordering from you?

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Integration can come in the form of booking a table directly within the messenger tool, offering online ordering, providing custom offers based on previous orders, and more.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

AUGUST 26, 2021

The fast-paced nature of the restaurant industry makes it difficult for owners and managers to sit down, let alone read reports, restaurant magazines and blog posts to gain industry knowledge. Walchef, founder of Cali BBQ and Cali BBQ Media. The solution is simple: Podcasts! The Restaurant Technology Guys. podcast website.

Coaching 195

Coaching Website Management Email Marketing Retail 195

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Be engaging on Social Media .

Delivery 98

Delivery Marketing Social Media SEO 98

ChowNow

FEBRUARY 18, 2021

This critical information—such as email addresses, ordering trends, and so on— can help spur business decisions and inform data-driven restaurant marketing tactics. One of the easiest ways is via your online orders – if it’s set up correctly. Get your customers to follow you on social media.

Marketing 78

Marketing Email Marketing Social Media Online Ordering 78

The Restaurant Times

DECEMBER 8, 2021

The answer is smart marketing strategies. Marketing has been a central element in helping customers discover the restaurants that offer online food delivery services. 5 Marketing Channels Used By Middle East Restaurateurs. Social Media. Digital Marketing. Influencer Marketing. Newsletters.

Social Media 52

Social Media Marketing Email Marketing Tip Distribution 52

The Restaurant Times

DECEMBER 26, 2020

Marketing automation is an ideal way of achieving your restaurant’s marketing efforts quickly, creating a loyal customer base and a robust online presence for your restaurant. When appropriately implemented, restaurant marketing automation helps in setting timely communications. Gain data automatically.

Email Marketing 95

Email Marketing Marketing Social Media Online Ordering 95

Restaurant Engine

JULY 27, 2022

It’s never been more important to draw customers into your restaurant and increase your online ordering. You want to find new customers and retain your current ones through attractive and enticing marketing. Most of your marketing channels will point back to your website. 2: Leverage Social Media.

Email Marketing 105

Email Marketing Social Media Loyalty Program Coupons 105

Lavu

MAY 27, 2020

Khatri, CEO of Lavu and MenuDrive, wrote that the National Restaurant Association 2019 State of the Industry report indicated that nearly half of adults were more likely to order food delivery online than just two years prior. He knew that online ordering would be increasingly important to a restaurant’s success as this trend continued.

Online Ordering 78

Online Ordering Ordering Loyalty Program Mobile Ordering 78

Restaurant Engine

FEBRUARY 22, 2023

This is one of the many reasons your website is the centerpiece of your marketing efforts. It also increases your chances of online orders, which ultimately increases your revenue. Here are a few steps you can take: Maintain your social media presence by bringing in your social media feeds on your website.

Website Management 110

Website Management Social Media SEO Email Marketing 110

Modern Restaurant Management

DECEMBER 30, 2020

Marketing Moves to Make Now. Beyond waiting for Congress or the states to act, what can restaurants do from a marketing perspective, to maximize the likelihood of survival during the final four to six months of COVID? Franchise brands have the benefit of higher levels of awareness and national brand marketing dollars behind them.

Loyalty Program 216

Loyalty Program Email Marketing Online Ordering Employee Relations 216

Modern Restaurant Management

MARCH 19, 2020

Any restaurant or F&B business can leverage this form of marketing to their benefit, it just requires a little know-how in the realm of digital networking. Any person with a social media account can be considered an influencer, so where should you begin? Find Bloggers in Your Niche. offer a gift voucher of $100).

Influencer 213

Influencer Marketing Social Media Online Ordering 213