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Restaurant Market Research: Ultimate Guide to Market Analysis

7 Shifts

Just like a well-crafted mission statement will help guide your business decisions, identifying and understanding your target customers and competitors through restaurant market research will give your business a competitive edge. Instead of having a vague goal like "Improve my business," make your goals more specific.

Marketing 370
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Five Benefits of Outsourcing Your Restaurant’s Digital Marketing Efforts

Modern Restaurant Management

Day-to-day demands – coupled with all of the FOH and BOH duties – can be simply too overwhelming for many small restaurant owners. This often means marketing and advertising efforts are done on-the-fly or simply 86’d. Can they read about weekly specials or see photos of your most popular dishes?

Marketing 508
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5 Practical Steps To Building A Restaurant Marketing Budget

ChowNow

But without a clear budget, your restaurant risks losing customers to competitors who consistently promote their business. In this guide, youll learn how to create a budget that works for your business without overspending or second-guessing every decision. Increase sales by promoting high-margin menu items and special offers.

Marketing 195
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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 418
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The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

Whether youre an independent operator or part of a small chain, visibility is everything. If your restaurant isnt optimized for the digital age, youre giving business away to competitors who are. A casual brunch spot in a college town will attract a different crowd than a high-end steakhouse in a business district.

2025 195
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Seven Enticing Restaurant Marketing Tips

Modern Restaurant Management

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. This is true for any type of business, but especially for restaurants. Fast food chain Carl’s Jr. Color Choice Matters. Start a Food Blog.

Marketing 474
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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

Local SEO strategies, like targeting location-specific searches, will help your site show up when people look for nearby dining options on search engines. You can also reach out to other local businesses or organizations to provide further context to search engines about your restaurant’s location.

Book 195