Remove Advertising Remove Fast Casual Remove Fine Dining Remove Social Media
article thumbnail

Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. Your mission statement is the ‘why’ of your restaurant.

Marketing 420
article thumbnail

The Complete Guide to Increase Your Restaurant Profit Margins

Lavu

Fast- Food Restaurants Fast food chains are known for their speedy service, affordable prices, and convenient locations. Despite industry challenges, efficient operations and customer engagement help fast-food chains thrive. However, they often face low profit margins due to high operational expenses. percent on average.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Niche Marketing for Restaurants: Finding Your Audience (Infographic)

Modern Restaurant Management

Whether you’re serving gourmet food in a fine dining establishment or flipping burgers next to the local university, there’s going to be an audience that works best for your business. You could adjust your menu to fit their budgets and include younger adults in your advertising. What is Niche Marketing? Competitors.

Marketing 189
article thumbnail

How to Write a Restaurant Business Plan [with Sample]

7 Shifts

Speak to what sets you apart from the pack, what food you'll serve, the service style (fast-food, fast casual, fine dining, etc.) Detail your plans for using social media, local advertising, promotions, and how you're going to reach your target audience. Mission Statement.

article thumbnail

Simple Restaurant Marketing Plan for 2021 [PDF Template]

7 Shifts

To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades.

Marketing 195
article thumbnail

The Pandemic Made Delivery a Necessity for Restaurants. What’s Next? 

Modern Restaurant Management

We bought gift cards for future use, donated to employee relief funds, and shared our favorite spots on social media. In envisioning how we evolve capabilities and solutions for the current dining landscape, we’ve identified three delivery trends that restaurants must know to thrive in the post-COVID era.

Delivery 133
article thumbnail

15 Restaurant Metrics to Know and How To Use Them

7 Shifts

For fine dining, around 30 percent. Fast-casual: 28.9%. Casual: 33.2%. Upscale casual: 30.4%. Whereas a bakery or pizzeria's most costly ingredients maybe cheese or chocolate, a fine-dining restaurant's could be shellfish and top-of-the-line beef. Labor costs and labor cost percentage.